{"id":119522,"date":"2025-05-27T12:38:15","date_gmt":"2025-05-27T10:38:15","guid":{"rendered":"https:\/\/www.retaildetail.be\/?post_type=event&#038;p=119522"},"modified":"2025-09-15T17:46:11","modified_gmt":"2025-09-15T15:46:11","slug":"retail-marketing-day-2025-fr","status":"publish","type":"event","link":"https:\/\/www.retaildetail.be\/fr\/retail-events\/retail-marketing-day-2025-fr\/","title":{"rendered":"RETAIL MARKETING DAY 2025"},"content":{"rendered":"\n<p><strong>\u201cLow cost, high impact\u201d<\/strong><\/p>\n\n\n\n<p style=\"font-size:16px\">L&rsquo;impact des concepts de discount est en train de remodeler le march\u00e9 de la vente au d\u00e9tail dans tous les secteurs. Sous diff\u00e9rents angles, cette conf\u00e9rence met en lumi\u00e8re le succ\u00e8s des magasins \u00e0 bas prix avec leurs promesses de pouvoir d&rsquo;achat, de simplicit\u00e9, de fiabilit\u00e9 et de durabilit\u00e9.<\/p>\n\n\n\n<figure class=\"wp-block-table has-medium-font-size\"><table class=\"has-white-color has-black-background-color has-text-color has-background\"><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\">Commandez d\u00e8s maintenant votre billet d&rsquo;entr\u00e9e!<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div id=\"eventbrite-widget-container-1381491711899\"><\/div>\n\n<script src=\"https:\/\/www.eventbrite.be\/static\/widgets\/eb_widgets.js\"><\/script>\n\n<script type=\"text\/javascript\">\n    var exampleCallback = function() {\n        console.log('Order complete!');\n    };\n\n    window.EBWidgets.createWidget({\n        \/\/ Required\n        widgetType: 'checkout',\n        eventId: '1381491711899',\n        iframeContainerId: 'eventbrite-widget-container-1381491711899',\n\n        \/\/ Optional\n        iframeContainerHeight: 425,  \/\/ Widget height in pixels. Defaults to a minimum of 425px if not provided\n        onOrderComplete: exampleCallback  \/\/ Method called when an order has successfully completed\n    });\n<\/script>\n\n\n\n<h1 class=\"wp-block-heading has-text-color has-link-color wp-elements-f31e42c4839796420c555a81ed8cacef\" style=\"color:#ed2724\"><strong>PROGRAMME PRINCIPAL<\/strong><\/h1>\n\n\n\n<div class=\"wp-block-media-text alignfull has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-center\"><div class=\"wp-block-media-text__content\">\n<p style=\"font-size:16px\">L&rsquo;histoire de la croissance improbable d&rsquo;<strong>Action<\/strong> est loin d&rsquo;\u00eatre termin\u00e9e : le d\u00e9taillant franchira la barre des 3 000 magasins en Europe cette ann\u00e9e. Une gamme surprenante et constamment renouvel\u00e9e de produits de qualit\u00e9 au prix le plus bas s\u00e9duit de plus en plus d&rsquo;acheteurs. <strong>Bart Raeymaekers<\/strong>, <strong>Regional country director Benelux, Germany, Italy, Spain &amp; Portugal<\/strong>, vous en dit plus.<\/p>\n\n\n\n<p style=\"font-size:16px\">Le discounter textile allemand <strong>Takko Fashion <\/strong>s&rsquo;appr\u00eate \u00e0 ouvrir 300 magasins suppl\u00e9mentaires en Europe au cours des trois prochaines ann\u00e9es. En Belgique, le d\u00e9taillant est encore petit, mais ses ambitions sont grandes. Quels sont les facteurs de r\u00e9ussite de cet acteur exceptionnel de la mode ? Vous entendrez parler d&rsquo;<strong>Erwin Rutten, Country Manager NL\/BE.<\/strong><\/p>\n\n\n\n<p style=\"font-size:16px\"><br><\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"613\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Action-Takko-1024x613.png\" alt=\"\" class=\"wp-image-119465 size-full\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Action-Takko-1024x613.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Action-Takko-300x180.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Action-Takko-768x460.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Action-Takko-1536x920.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Action-Takko-218x131.png 218w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Action-Takko.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-media-text alignfull is-stacked-on-mobile is-vertically-aligned-center\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"613\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/CM.Com_-1024x613.png\" alt=\"\" class=\"wp-image-124359 size-full\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/CM.Com_-1024x613.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/CM.Com_-300x180.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/CM.Com_-768x460.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/CM.Com_-1536x920.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/CM.Com_-218x131.png 218w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/CM.Com_.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p style=\"font-size:16px\">Les retailers et les sp\u00e9cialistes du marketing sont de plus en plus entour\u00e9s de collaborateurs num\u00e9riques&nbsp;: des agents d&rsquo;IA qui personnalisent et am\u00e9liorent les interactions clients et transforment les processus internes. \u00c0 travers des exemples pratiques inspirants, <strong>Max Goudsmet<\/strong> et <strong>Yasin Hadnan<\/strong> de <strong>CM.com<\/strong> d\u00e9montreront comment l&rsquo;IA agentique est efficacement d\u00e9ploy\u00e9e en marketing, ainsi que dans les services et les op\u00e9rations. D\u00e9couvrez comment la cr\u00e9ativit\u00e9 humaine et l&rsquo;innovation num\u00e9rique convergent&nbsp;!<\/p>\n\n\n\n<p style=\"font-size:16px\"><br><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text alignfull has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-center\"><div class=\"wp-block-media-text__content\">\n<p style=\"font-size:16px\">Le march\u00e9 belge de la distribution est soumis \u00e0 une pression promotionnelle croissante. Carrefour a r\u00e9agi en multipliant les promotions, en ajoutant des pages suppl\u00e9mentaires et en augmentant le nombre de prospectus. Cette acc\u00e9l\u00e9ration a exerc\u00e9 une forte pression sur les \u00e9quipes et a entra\u00een\u00e9 des erreurs dans la production des prospectus. C&rsquo;est pourquoi <strong>Carrefour <\/strong>s&rsquo;est associ\u00e9 \u00e0 <strong>ADDRETAIL <\/strong>pour lancer un processus de transformation ax\u00e9 sur l&rsquo;am\u00e9lioration structurelle des processus et de la collaboration. En rapprochant les achats, le d\u00e9veloppement des ventes et le marketing, les tensions ont \u00e9t\u00e9 apais\u00e9es, la collaboration renforc\u00e9e et les bases jet\u00e9es pour l&rsquo;automatisation et une prise de d\u00e9cision plus rapide. Dans cette keynote, Carrefour et ADDRETAIL montrent comment des choix audacieux et une innovation organisationnelle pr\u00e9parent un d\u00e9taillant \u00e0 l&rsquo;avenir.<\/p>\n\n\n\n<p style=\"font-size:16px\"><br><\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"613\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/ADD-Retail-Carrefour-1024x613.png\" alt=\"\" class=\"wp-image-128462 size-full\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/ADD-Retail-Carrefour-1024x613.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/ADD-Retail-Carrefour-300x180.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/ADD-Retail-Carrefour-768x460.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/ADD-Retail-Carrefour-1536x920.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/ADD-Retail-Carrefour-218x131.png 218w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/ADD-Retail-Carrefour.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-media-text alignfull is-stacked-on-mobile is-vertically-aligned-center\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"613\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Primark-Gino-1024x613.png\" alt=\"\" class=\"wp-image-128460 size-full\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Primark-Gino-1024x613.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Primark-Gino-300x180.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Primark-Gino-768x460.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Primark-Gino-1536x920.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Primark-Gino-218x131.png 218w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Primark-Gino.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p style=\"font-size:16px\">Dans un march\u00e9 de la mode turbulent, <strong>Primark <\/strong>se distingue par un mod\u00e8le d&rsquo;entreprise unique qui reste centr\u00e9 sur le magasin physique. Les faibles co\u00fbts sont parfaitement compatibles avec la durabilit\u00e9 de la cha\u00eene d&rsquo;approvisionnement. <strong>Olivier Cr\u00e9pin<\/strong>, chef des ventes, raconte l&rsquo;histoire de Primark au Retail Marketing Day !<\/p>\n\n\n\n<p style=\"font-size:16px\">Comme \u00e0 son habitude, c&rsquo;est <strong>Gino Van Ossel, professeur \u00e0 la Vlerick Business School<\/strong>, qui animera la journ\u00e9e annuelle du Retail Marketing Day en tant que mod\u00e9rateur.<\/p>\n\n\n\n<p style=\"font-size:16px\"><br><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h1 class=\"wp-block-heading has-text-align-center has-text-color has-link-color wp-elements-3aa72b9e97fba9bb1db9b928a2b260f1\" style=\"color:#ed2724\"><strong>PRATIQUE<\/strong><\/h1>\n\n\n\n<ul class=\"wp-block-list\">\n<li style=\"font-size:16px\">Date: 25 septembre 2025<br><\/li>\n\n\n\n<li style=\"font-size:16px\">Localisation: Stadsfeestzaal Anvers, \u00e9tage 2B.<br><\/li>\n\n\n\n<li style=\"font-size:16px\">Langue: la plupart des pr\u00e9sentations sont en n\u00e9erlandais. Diapositives en n\u00e9erlandais ou en anglais.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10px\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h1 class=\"wp-block-heading has-text-align-center has-text-color has-link-color wp-elements-545ade54eaa85c93536980eb35904306\" style=\"color:#ed2724\"><strong>PRIX<\/strong><\/h1>\n\n\n\n<ul style=\"font-size:16px\" class=\"wp-block-list\">\n<li style=\"font-size:16px\">Summer bird: \u20ac 299 \/ billet (hors frais de service et taxes)<br><\/li>\n\n\n\n<li style=\"font-size:16px\">Pr\u00e9vente : 349 \u20ac \/ billet (hors frais de service et taxes)<br><\/li>\n\n\n\n<li style=\"font-size:16px\">Tarif normal : 449 \u20ac \/ billet (hors frais de service et TVA)<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10px\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h1 class=\"wp-block-heading has-text-align-center has-text-color has-link-color wp-elements-4c106864ce3fcf314fcfcd9318cf5ef5\" style=\"color:#ed2724\"><strong>HORAIRE<\/strong><\/h1>\n\n\n\n<p style=\"font-size:16px\"><strong>12h00: <\/strong>Bienvenue @ RetailDetail<br><strong>13h00<\/strong>: Keynotes partie 1<br><strong>14h00:<\/strong> Break<br><strong>14h30: <\/strong>Keynotes partie 2<br><strong>15h30: <\/strong>Break<br><strong>16h00: <\/strong>Keynotes partie 3<br><strong>17h00: <\/strong>Networking, drinks &amp; bites<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10px\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h1 class=\"wp-block-heading has-text-align-center has-text-color has-link-color wp-elements-628a88d9b72945ce31a04391855de44a\" style=\"color:#ed2724\"><strong>ROUTE<\/strong><\/h1>\n\n\n\n<iframe src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m18!1m12!1m3!1d9996.299499051465!2d4.400986015303377!3d51.21769633182546!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x47c3f6febba9dafd%3A0x78cd2a4752356e63!2sMeir%2078%2C%202000%20Antwerpen%2C%20Belgi%C3%AB!5e0!3m2!1snl!2ses!4v1718196816237!5m2!1snl!2ses\" width=\"400\" height=\"300\" style=\"border:0;\" allowfullscreen=\"\" loading=\"lazy\" referrerpolicy=\"no-referrer-when-downgrade\"><\/iframe>\n<\/div>\n<\/div>\n\n\n\n<h1 class=\"wp-block-heading has-text-color has-link-color wp-elements-10a99ef86188c895631a3b68788210d7\" style=\"color:#ed2724\"><strong><strong><strong>GRACE A NOS PARTENAIRES<\/strong><\/strong><\/strong><\/h1>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:18.75%\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/02\/Taglayer-logo-1.png\" alt=\"\" class=\"wp-image-116016\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.cm.com\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"460\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/CM-2020-logo-horizontal-RGB-1024x460.png\" alt=\"\" class=\"wp-image-93329\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/CM-2020-logo-horizontal-RGB-1024x460.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/CM-2020-logo-horizontal-RGB-300x135.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/CM-2020-logo-horizontal-RGB-768x345.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/CM-2020-logo-horizontal-RGB-1536x689.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/02\/CM-2020-logo-horizontal-RGB-2048x919.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:18.75%\">\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:85% auto\"><figure class=\"wp-block-media-text__media\"><a href=\"https:\/\/www.addretail.com\/\"><img loading=\"lazy\" decoding=\"async\" width=\"886\" height=\"886\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Addretail-LOGO_AR_150X150_WEB-1.jpg\" alt=\"\" class=\"wp-image-123312 size-full\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Addretail-LOGO_AR_150X150_WEB-1.jpg 886w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Addretail-LOGO_AR_150X150_WEB-1-300x300.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Addretail-LOGO_AR_150X150_WEB-1-150x150.jpg 150w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Addretail-LOGO_AR_150X150_WEB-1-768x768.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Addretail-LOGO_AR_150X150_WEB-1-73x73.jpg 73w\" sizes=\"auto, (max-width: 886px) 100vw, 886px\" \/><\/a><\/figure><div class=\"wp-block-media-text__content\">\n<p><\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.emdejong.nl\/fr\/drukkerij\/mercator-press\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"250\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Logo_Em_de_jong_Zwart_letters_met_rood_beeldmerk_FC-1024x250.jpg\" alt=\"\" class=\"wp-image-124866\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Logo_Em_de_jong_Zwart_letters_met_rood_beeldmerk_FC-1024x250.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Logo_Em_de_jong_Zwart_letters_met_rood_beeldmerk_FC-300x73.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Logo_Em_de_jong_Zwart_letters_met_rood_beeldmerk_FC-768x188.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Logo_Em_de_jong_Zwart_letters_met_rood_beeldmerk_FC-1536x375.jpg 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/Logo_Em_de_jong_Zwart_letters_met_rood_beeldmerk_FC-2048x500.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:18.75%\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.hubo.be\/nl\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"783\" height=\"306\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/09\/Hubo_Belgique_logo-2-1.png\" alt=\"\" class=\"wp-image-63080\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/09\/Hubo_Belgique_logo-2-1.png 783w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/09\/Hubo_Belgique_logo-2-1-300x117.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/09\/Hubo_Belgique_logo-2-1-768x300.png 768w\" sizes=\"auto, (max-width: 783px) 100vw, 783px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/my.ccep.com\/\"><img loading=\"lazy\" decoding=\"async\" width=\"460\" height=\"312\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/CocaCola-Partners.png\" alt=\"\" class=\"wp-image-55563\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/CocaCola-Partners.png 460w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/CocaCola-Partners-300x203.png 300w\" sizes=\"auto, (max-width: 460px) 100vw, 460px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:18.75%\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.duvel.com\/nl-be\"><img loading=\"lazy\" decoding=\"async\" width=\"676\" height=\"312\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/Duvel-logo.svg\" alt=\"\" class=\"wp-image-55568\"\/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u201cLow cost, high impact\u201d L&rsquo;impact des concepts de discount est en train de remodeler le march\u00e9 de la vente au d\u00e9tail dans tous les secteurs. Sous diff\u00e9rents angles, cette conf\u00e9rence met en lumi\u00e8re le succ\u00e8s des magasins \u00e0 bas prix avec leurs promesses de pouvoir d&rsquo;achat, de simplicit\u00e9, de fiabilit\u00e9 et de durabilit\u00e9. 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