{"id":100749,"date":"2024-06-19T10:05:22","date_gmt":"2024-06-19T08:05:22","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=100749"},"modified":"2024-06-19T10:05:24","modified_gmt":"2024-06-19T08:05:24","slug":"albert-heijn-est-le-supermarche-le-plus-favorable-aux-vegetaliens-les-discounters-progressent","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/albert-heijn-est-le-supermarche-le-plus-favorable-aux-vegetaliens-les-discounters-progressent\/","title":{"rendered":"Albert Heijn est le supermarch\u00e9 le plus favorable aux v\u00e9g\u00e9taliens, les discounters progressent"},"content":{"rendered":"\n<p>En Flandre et \u00e0 Bruxelles, <strong>Albert Heijn<\/strong> et <strong>Delhaize<\/strong> restent les cha\u00eenes de supermarch\u00e9s qui proposent la plus grande offre de produits v\u00e9g\u00e9taux. <strong>Colruyt <\/strong>d\u00e9passe <strong>Carrefour<\/strong>, et parmi les discounters, <strong>Lidl <\/strong>d\u00e9passe de peu <strong>Aldi<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Une diff\u00e9rence minime<\/h2>\n\n\n\n<p>C&rsquo;est chez Aldi (+23%) et Delhaize (+13%) que le nombre total de produits v\u00e9g\u00e9taux dans les rayons a le plus augment\u00e9, selon les recherches de BE Vegan et ProVeg Belgium, qui ont \u00e9galement eu lieu en 2019 et 2022. Albert Heijn occupe d\u00e9j\u00e0 la premi\u00e8re place pour la troisi\u00e8me fois, mais la diff\u00e9rence avec Delhaize est minime : dans la cat\u00e9gorie des substituts de produits laitiers, Delhaize d\u00e9loge m\u00eame Albert Heijn de la premi\u00e8re place.<\/p>\n\n\n\n<p>Pour la premi\u00e8re fois, Colruyt obtient un meilleur score que Carrefour, principalement gr\u00e2ce \u00e0 l&rsquo;augmentation du nombre de repas v\u00e9g\u00e9taux pr\u00eats \u00e0 consommer. Colruyt rattrape \u00e9galement son retard en ce qui concerne les substituts de viande et de poisson : l&rsquo;assortiment a augment\u00e9 de 30 % depuis 2022, et les charcuteries et saucisses v\u00e9g\u00e9tales ont m\u00eame doubl\u00e9. De nombreux produits v\u00e9g\u00e9tariens sont \u00e9galement devenus enti\u00e8rement v\u00e9g\u00e9taliens depuis 2022.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Le prix est un obstacle<\/h2>\n\n\n\n<p>L&rsquo;offre et le prix des produits \u00e0 base de plantes se sont \u00e9galement am\u00e9lior\u00e9s chez Lidl et Aldi. Depuis mai 2024, il n&rsquo;y a m\u00eame plus de diff\u00e9rence de prix entre les produits d&rsquo;origine v\u00e9g\u00e9tale et ceux d&rsquo;origine animale chez Lidl. Selon un sondage iVOX r\u00e9alis\u00e9 au d\u00e9but de l&rsquo;ann\u00e9e, le prix est l&rsquo;un des principaux obstacles qui dissuadent les gens de consommer des aliments d&rsquo;origine v\u00e9g\u00e9tale.<\/p>\n\n\n\n<p>Cette \u00e9tude fait partie d&rsquo;un projet europ\u00e9en, financ\u00e9 par la Fondation Albert Schweitzer, qui s&rsquo;est \u00e9galement int\u00e9ress\u00e9 \u00e0 l&rsquo;offre v\u00e9g\u00e9talienne dans les plus grands supermarch\u00e9s d&rsquo;Allemagne, de R\u00e9publique tch\u00e8que, du Portugal et de Pologne. En Belgique, Albert Heijn, Aldi, Carrefour, Colruyt, Delhaize et Lidl ont \u00e9t\u00e9 compar\u00e9s dans cinq villes : Anvers, Bruxelles, Gand, Courtrai et Hasselt. L&rsquo;\u00e9tude s&rsquo;est concentr\u00e9e sur cinq cat\u00e9gories de produits : les substituts de viande et de poisson, les substituts de produits laitiers, les plats pr\u00e9par\u00e9s, les sauces et les p\u00e2tes \u00e0 tartiner, les biscuits, le chocolat et les snacks.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>En Flandre et \u00e0 Bruxelles, Albert Heijn et Delhaize restent les cha\u00eenes de supermarch\u00e9s qui proposent la plus grande offre de produits v\u00e9g\u00e9taux. Colruyt d\u00e9passe Carrefour, et parmi les discounters, Lidl d\u00e9passe de peu Aldi.<\/p>\n","protected":false},"author":3,"featured_media":100747,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[123,203,87,201,196,204],"topic":[373],"region":[226],"class_list":["post-100749","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-albert-heijn","company-aldi","company-carrefour","company-colruyt","company-delhaize","company-lidl","topic-durabilite","region-belgique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Albert Heijn est le supermarch\u00e9 le plus favorable aux v\u00e9g\u00e9taliens, les 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