{"id":101385,"date":"2024-06-28T12:19:31","date_gmt":"2024-06-28T10:19:31","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=101385"},"modified":"2024-07-01T15:23:47","modified_gmt":"2024-07-01T13:23:47","slug":"mettez-hors-ligne-les-boutiques-en-ligne-chinoises-malhonnetes","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/mettez-hors-ligne-les-boutiques-en-ligne-chinoises-malhonnetes\/","title":{"rendered":"\u00ab&nbsp;Mettez hors ligne les boutiques en ligne chinoises malhonn\u00eates&nbsp;\u00bb"},"content":{"rendered":"\n<p>20 \u00e0 40 % des colis envoy\u00e9s en Belgique par des boutiques en ligne chinoises bon march\u00e9 ne sont pas conformes \u00e0 la l\u00e9gislation. Le gouvernement doit s&rsquo;attaquer \u00e0 cette in\u00e9galit\u00e9, estime la f\u00e9d\u00e9ration du commerce \u00e9lectronique Becom.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">La \u00ab&nbsp;technique de la Matryoshka&nbsp;\u00bb<\/h2>\n\n\n\n<p>Les plateformes chinoises telles que <strong>Temu<\/strong> et <strong>Shein <\/strong>ne respectent souvent pas les r\u00e8gles europ\u00e9ennes en mati\u00e8re de protection des consommateurs, de s\u00e9curit\u00e9 des produits et de d\u00e9veloppement durable. Ces pratiques commerciales malhonn\u00eates doivent cesser : \u00ab&nbsp;Les boutiques en ligne belges et europ\u00e9ennes qui respectent scrupuleusement ces r\u00e8gles doivent faire face \u00e0 la concurrence de fournisseurs qui ne respectent pas les r\u00e8gles de l&rsquo;UE et qui peuvent donc proposer leurs produits \u00e0 moindre co\u00fbt&nbsp;\u00bb, d\u00e9clare Greet Dekocker, directrice de Becom.<\/p>\n\n\n\n<p>Les boutiques en ligne sont subventionn\u00e9es par le gouvernement chinois, qui paie les vols aller-retour \u00e0 vide. Les colis sont regroup\u00e9s dans des centres de traitement chinois, une \u00ab&nbsp;technique de Matryoshka&nbsp;\u00bb qui garantit que peu d&rsquo;envois peuvent \u00eatre contr\u00f4l\u00e9s. Parmi les envois contr\u00f4l\u00e9s, 20 \u00e0 40 % s&rsquo;av\u00e8rent non conformes : contrefa\u00e7on, violation des lois sanitaires, absence des inspections n\u00e9cessaires&#8230;.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Imposer des sanctions<\/h2>\n\n\n\n<p>Dans une lettre ouverte, Becom demande aux autorit\u00e9s belges et europ\u00e9ennes de s&rsquo;attaquer \u00e0 cette concurrence d\u00e9loyale et insoutenable. Avec l&rsquo;implantation du centre logistique chinois Cainiao \u00e0 Li\u00e8ge (<em>du groupe Alibaba, ndlr<\/em>), le gouvernement belge peut jouer un r\u00f4le important \u00e0 cet \u00e9gard.<\/p>\n\n\n\n<p>La f\u00e9d\u00e9ration du commerce \u00e9lectronique demande une adaptation des r\u00e8gles europ\u00e9ennes, des contr\u00f4les plus efficaces, des obligations d&rsquo;information suppl\u00e9mentaires pour les fabricants et les plateformes chinoises et des sanctions adapt\u00e9es pour les boutiques en ligne qui ne respectent pas les r\u00e8gles. \u00ab&nbsp;Si les acteurs ne respectent pas les r\u00e8gles, ils doivent \u00eatre sanctionn\u00e9s et, si n\u00e9cessaire, mis hors ligne&nbsp;\u00bb, a d\u00e9clar\u00e9 M. Dekocker.<\/p>\n\n\n\n<p>En mai, le BEUC et 17 organisations nationales de consommateurs <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/general\/les-organisations-europeennes-de-consommateurs-veulent-dompter-temu\/\">ont d\u00e9j\u00e0 d\u00e9pos\u00e9 des plaintes contre le march\u00e9 chinois Temu<\/a>, l&rsquo;accusant de dissimuler des informations et d&rsquo;utiliser des techniques de manipulation.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Temu r\u00e9agit<\/h2>\n\n\n\n<p>\u00ab&nbsp;Temu est un nouveau venu en Europe, ayant p\u00e9n\u00e9tr\u00e9 ses premiers march\u00e9s il y a un peu plus d&rsquo;un an. Pendant cette p\u00e9riode, nous avons \u00e9cout\u00e9 attentivement les commentaires de nos clients, des organismes de r\u00e9glementation et des groupes de d\u00e9fense des consommateurs. Nous avons activement ajust\u00e9 nos services pour les aligner sur les pratiques et les pr\u00e9f\u00e9rences locales, et nous nous engageons pleinement \u00e0 respecter les lois et les r\u00e9glementations des march\u00e9s o\u00f9 nous op\u00e9rons&nbsp;\u00bb, r\u00e9pond la plateforme.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>20 \u00e0 40 % des colis envoy\u00e9s en Belgique par des boutiques en ligne chinoises bon march\u00e9 ne sont pas conformes \u00e0 la l\u00e9gislation. Le gouvernement doit s&rsquo;attaquer \u00e0 cette in\u00e9galit\u00e9, estime la f\u00e9d\u00e9ration du commerce \u00e9lectronique Becom. <\/p>\n","protected":false},"author":3,"featured_media":68387,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[571,1259],"topic":[198],"region":[],"class_list":["post-101385","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","company-shein","company-temu","topic-e-commerce"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00ab&nbsp;Mettez hors ligne les boutiques en ligne chinoises malhonn\u00eates&nbsp;\u00bb - RetailDetail BE<\/title>\n<meta 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