{"id":101403,"date":"2024-06-28T15:01:16","date_gmt":"2024-06-28T13:01:16","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=101403"},"modified":"2024-06-28T15:01:19","modified_gmt":"2024-06-28T13:01:19","slug":"nouveau-co-president-pour-intermarche-belgique","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/nouveau-co-president-pour-intermarche-belgique\/","title":{"rendered":"Nouveau co-pr\u00e9sident pour Intermarch\u00e9 Belgique"},"content":{"rendered":"\n<p>Antoine Florival, nouveau co-pr\u00e9sident d&rsquo;<strong>Intermarch\u00e9 <\/strong>Belgique, rel\u00e8ve le d\u00e9fi d&rsquo;int\u00e9grer et de rentabiliser les magasins <strong>Mestdagh<\/strong> rachet\u00e9s. Le chiffre d&rsquo;affaires au m\u00e8tre carr\u00e9 doit fortement augmenter.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Atteindre le seuil de rentabilit\u00e9 en 2025<\/h2>\n\n\n\n<p>En bin\u00f4me avec le Fran\u00e7ais Philippe Guilpain, Antoine Florival pilotera l&rsquo;int\u00e9gration des 85 anciens supermarch\u00e9s Mestdagh, tous pass\u00e9s sous l&rsquo;enseigne Intermarch\u00e9. \u00c2g\u00e9 de 36 ans, l&rsquo;exploitant des magasins Intermarch\u00e9 de Braine-le-Comte et de Molenbeek-Saint-Jean est titulaire d&rsquo;un dipl\u00f4me d&rsquo;ing\u00e9nieur de gestion de l&rsquo;\u00e9cole Solvay Bruxelles et fait partie des Mousquetaires depuis 2016.<\/p>\n\n\n\n<p>Le d\u00e9fi n&rsquo;est pas minime : au moment de la reprise, Mestdagh, avec ses 86 magasins et 125 000 m\u00b2, repr\u00e9sentait un chiffre d&rsquo;affaires de 731 millions d&rsquo;euros, <a href=\"https:\/\/www.lsa-conso.fr\/intermarche-belgique-a-un-nouveau-co-president,456418\">soit un chiffre d&rsquo;affaires moyen de 5 800 euros par m\u00b2<\/a>, \u00e9crit LSA. Un r\u00e9sultat bien maigre compar\u00e9 aux plus de 10.500 euros par m\u00b2 r\u00e9alis\u00e9s par les Intermarch\u00e9 belges. Par ailleurs, Mestdagh a enregistr\u00e9 une perte de 89 millions d&rsquo;euros en 2023. Elle s&rsquo;attend \u00e0 une nouvelle perte de 30 millions d&rsquo;euros cette ann\u00e9e, pour atteindre l&rsquo;\u00e9quilibre en 2025. Le patron des Mousquetaires, Thierry Cotillard, est confiant : lorsque les magasins seront enti\u00e8rement r\u00e9nov\u00e9s, ils doubleront leur chiffre d&rsquo;affaires.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Antoine Florival, nouveau co-pr\u00e9sident d&rsquo;Intermarch\u00e9 Belgique, rel\u00e8ve le d\u00e9fi d&rsquo;int\u00e9grer et de rentabiliser les magasins Mestdagh rachet\u00e9s. Le chiffre d&rsquo;affaires au m\u00e8tre carr\u00e9 doit fortement augmenter. <\/p>\n","protected":false},"author":3,"featured_media":101401,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[624,625],"topic":[282,332],"region":[226],"class_list":["post-101403","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-intermarche","company-mestdagh","topic-acquisition","topic-restructuration","region-belgique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nouveau co-pr\u00e9sident pour Intermarch\u00e9 Belgique - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Antoine Florival, nouveau 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