{"id":1025,"date":"2011-11-21T14:28:26","date_gmt":"2011-11-21T14:28:26","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/colruyt-lance-son-propre-service-gsm\/"},"modified":"2011-11-21T14:28:26","modified_gmt":"2011-11-21T14:28:26","slug":"colruyt-lance-son-propre-service-gsm","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/colruyt-lance-son-propre-service-gsm\/","title":{"rendered":"Colruyt lance son propre service GSM"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" style=\"margin-bottom: 10px;margin-right: 10px\" title=\"ColruytMobile\" alt=\"ColruytMobile\" align=\"left\" width=\"200\" height=\"133\" src=\"\/sites\/default\/files\/spacer.png\" \/>Ce <strong>mercredi 23 novembre<\/strong>, <strong>Colruyt <\/strong>lancera son propre service GSM, \u00ab <strong>Colruyt Mobile<\/strong> \u00bb, avec un syst\u00e8me de cartes de recharge pr\u00e9pay\u00e9es. <\/p>\n<p>\u00a0<\/p>\n<p>Le distributeur de Hal souhaite faire la diff\u00e9rence gr\u00e2ce \u00e0 \u00ab un produit transparent \u00e0 bas tarifs \u00bb. Bien entendu le discounter a fix\u00e9 ses tarifs \u00e0 l\u2019aide \u2026 d\u2019une comparaison de prix avec la concurrence.<\/p>\n<p>\u00a0<\/p>\n<h2>Une t\u00e9l\u00e9phonie mobile claire et transparente <\/h2>\n<p>\u201cLa t\u00e9l\u00e9phonie mobile est actuellement un besoin \u00e9l\u00e9mentaire de nos clients \u00bb estime Danny Jenquin, manager de la division non-food,\u00a0 qui\u00a0 justifie ainsi le pas vers les t\u00e9l\u00e9coms. D\u2019autre part le distributeur n\u2019a trouv\u00e9 aucun mod\u00e8le existant dans l\u2019offre actuellement disponible sur le march\u00e9, correspondant au comportement d\u2019achat des clients Colruyt : allant \u00e0 l\u2019essentiel, simple et transparent. <\/p>\n<h2>\n<br \/>\nPas de garantie du plus bas prix <\/h2>\n<p>Colruyt Mobile a calcul\u00e9 ses tarifs sur base de profils types d\u2019utilisation occasionnelle, mod\u00e9r\u00e9e et fr\u00e9quente. Ces tarifs sont ensuite compar\u00e9s aux prix pour un usage identique propos\u00e9s par 3 op\u00e9rateurs de r\u00e9seau nationaux et 3 concurrents retail. Mais cette fois Colruyt ne pr\u00e9tend pas \u00eatre le meilleur march\u00e9, car \u00ab l\u2019utilisation du GSM est diff\u00e9rente pour chacun. \u00bb<\/p>\n<p>\u00a0<\/p>\n<h2>Partenariat avec Mobistar\u00a0 <\/h2>\n<p>Contrairement\u00a0 \u00e0 ce qui avait \u00e9t\u00e9 annonc\u00e9 par le pass\u00e9, Colruyt ne s\u2019embarque pas avec Proximus, mais avec <strong>Mobistar<\/strong>. Dans un premier temps Colruyt proposera uniquement des cartes de recharge. A partir du 23 novembre les clients pourront se procurer dans les magasins Colruyt un Start Pack de \u20ac 9,99 contenant une carte sim et un cr\u00e9dit d\u2019appel de \u20ac 10.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><em>Traduit par Marie-No\u00eblle Masure<br \/><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ce mercredi 23 novembre, Colruyt lancera son propre service GSM, \u00ab Colruyt Mobile \u00bb, avec un syst\u00e8me de cartes de recharge pr\u00e9pay\u00e9es. \u00a0 Le distributeur de Hal souhaite faire la diff\u00e9rence gr\u00e2ce \u00e0 \u00ab un produit transparent \u00e0 bas tarifs \u00bb. Bien entendu le discounter a fix\u00e9 ses tarifs \u00e0 l\u2019aide \u2026 d\u2019une comparaison de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-1025","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Colruyt lance son propre service GSM - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/colruyt-lance-son-propre-service-gsm\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Colruyt lance son propre service GSM - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Ce mercredi 23 novembre, Colruyt lancera son propre service GSM, \u00ab Colruyt Mobile \u00bb, avec un syst\u00e8me de cartes de recharge pr\u00e9pay\u00e9es. \u00a0 Le distributeur de Hal souhaite faire la diff\u00e9rence gr\u00e2ce \u00e0 \u00ab un produit transparent \u00e0 bas tarifs \u00bb. 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