{"id":10267,"date":"2015-09-04T12:27:43","date_gmt":"2015-09-04T12:27:43","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/quiksilver-cherche-un-repreneur-pour-se-remettre-a-flot\/"},"modified":"2015-09-04T12:27:43","modified_gmt":"2015-09-04T12:27:43","slug":"quiksilver-cherche-un-repreneur-pour-se-remettre-a-flot","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/quiksilver-cherche-un-repreneur-pour-se-remettre-a-flot\/","title":{"rendered":"Quiksilver cherche un repreneur pour se remettre \u00e0 flot"},"content":{"rendered":"

Risque de naufrage<\/h2>\n

Quiksilver risque de faire naufrage : en effet, les surfeurs et athl\u00e8tes se sont d\u00e9tourn\u00e9s de la marque autrefois si branch\u00e9e et les jeunes optent massivement pour les collections \u2018fast-fashion\u2019 meilleur march\u00e9 de H&M ou encore Zara. Aussi l\u2019an dernier le chiffre d\u2019affaires de la marque a recul\u00e9 de 13% et les pertes se chiffraient \u00e0 pr\u00e8s de 310 millions de dollars.<\/p>\n

Apr\u00e8s avoir d\u00e9j\u00e0 revu \u00e0 la baisse ses pr\u00e9visions de b\u00e9n\u00e9fice pour cette ann\u00e9e, Quiksilver a finalement renonc\u00e9 \u00e0 son pronostic<\/a>. En mars quelques managers de l\u2019entreprise, bas\u00e9e \u00e0 Huntington Beach en Californie, ont \u00e9t\u00e9 cong\u00e9di\u00e9s. Coup dur \u00e9galement pour les investisseurs : cette ann\u00e9e l\u2019entreprise a d\u00e9j\u00e0 perdu trois quarts de sa valeur boursi\u00e8re.<\/p>\n

Fond\u00e9 en 1969, Quiksilver compte actuellement quelque 700 magasins en gestion propre. La moiti\u00e9 du chiffre d\u2019affaires provient des Etats-Unis. Le management serait \u00e0 la recherche d\u2019un repreneur qui puisse remettre l\u2019entreprise \u00e0 flot, \u00e9ventuellement apr\u00e8s une proc\u00e9dure \u2018Chapter 11\u2019 avec remise (partielle) de dettes.<\/p>\n

\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"

Risque de naufrage Quiksilver risque de faire naufrage : en effet, les surfeurs et athl\u00e8tes se sont d\u00e9tourn\u00e9s de la marque autrefois si branch\u00e9e et les jeunes optent massivement pour les collections \u2018fast-fashion\u2019 meilleur march\u00e9 de H&M ou encore Zara. Aussi l\u2019an dernier le chiffre d\u2019affaires de la marque a recul\u00e9 de 13% et les […]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-10267","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"\nQuiksilver cherche un repreneur pour se remettre \u00e0 flot - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/mode\/quiksilver-cherche-un-repreneur-pour-se-remettre-a-flot\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Quiksilver cherche un repreneur pour se remettre \u00e0 flot - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Risque de naufrage Quiksilver risque de faire naufrage : en effet, les surfeurs et athl\u00e8tes se sont d\u00e9tourn\u00e9s de la marque autrefois si branch\u00e9e et les jeunes optent massivement pour les collections \u2018fast-fashion\u2019 meilleur march\u00e9 de H&M ou encore Zara. 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