{"id":104224,"date":"2024-08-28T10:19:58","date_gmt":"2024-08-28T08:19:58","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=104224"},"modified":"2024-08-28T10:20:01","modified_gmt":"2024-08-28T08:20:01","slug":"ted-baker-continue-exclusivement-en-ligne-au-royaume-uni-et-en-europe","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/ted-baker-continue-exclusivement-en-ligne-au-royaume-uni-et-en-europe\/","title":{"rendered":"Ted Baker continue exclusivement en ligne au Royaume-Uni et en Europe"},"content":{"rendered":"\n

Ted Baker<\/strong> poursuit ses activit\u00e9s en ligne au Royaume-Uni et en Europe gr\u00e2ce \u00e0 un nouveau partenaire : le distributeur am\u00e9ricain de la marque prend en charge ses activit\u00e9s \u00e0 l’\u00e9tranger. Toutes les boutiques physiques de la marque sont d\u00e9sormais ferm\u00e9es.<\/p>\n\n\n\n

Nouveau site web, nouveau d\u00e9part<\/h2>\n\n\n\n

Authentic Brands Group, propri\u00e9taire de Ted Baker, a conclu un accord avec son partenaire am\u00e9ricain pour relancer num\u00e9riquement la marque de mode au Royaume-Uni et en Europe. La semaine derni\u00e8re, les derni\u00e8res boutiques europ\u00e9ennes ont ferm\u00e9 leurs portes, mais la marque continue d’exister gr\u00e2ce au commerce \u00e9lectronique.<\/p>\n\n\n\n

United Legwear and Apparel (ULAC) est d\u00e9j\u00e0 le partenaire op\u00e9rationnel de Ted Baker aux \u00c9tats-Unis et au Canada et distribue \u00e9galement Sketchers, DKNY et Puma, entre autres, en Am\u00e9rique du Nord. Cet automne, le partenariat sera lanc\u00e9 avec un nouveau site web et de nouvelles collections.<\/p>\n\n\n\n

\u00ab Nous sommes convaincus que cette relance ravivera l’enthousiasme pour la marque et ouvrira la voie \u00e0 un avenir brillant et prosp\u00e8re \u00bb, a d\u00e9clar\u00e9 Chris Volpe, directeur de l’exploitation d’ULAC, \u00e0 RetailGazette. Les r\u00e9cents pourparlers avec Frasers Group pour la reprise des 31 magasins britanniques restants ont \u00e9chou\u00e9, ce qui a emp\u00each\u00e9 la relance physique de la marque.<\/p>\n","protected":false},"excerpt":{"rendered":"

Ted Baker poursuit ses activit\u00e9s en ligne au Royaume-Uni et en Europe gr\u00e2ce \u00e0 un nouveau partenaire : le distributeur am\u00e9ricain de la marque prend en charge ses activit\u00e9s \u00e0 l’\u00e9tranger. Toutes les boutiques physiques de la marque sont d\u00e9sormais ferm\u00e9es.<\/p>\n","protected":false},"author":5,"featured_media":94934,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[1206,1428],"topic":[198,332],"region":[],"class_list":["post-104224","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode","company-authentic-brands-group","company-ted-baker","topic-e-commerce","topic-restructuration"],"acf":[],"yoast_head":"\nTed Baker continue exclusivement en ligne au Royaume-Uni et en Europe - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Ted Baker poursuit ses activit\u00e9s en ligne au Royaume-Uni et en Europe gr\u00e2ce \u00e0 un nouveau partenaire. 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