{"id":104602,"date":"2024-09-04T11:58:10","date_gmt":"2024-09-04T09:58:10","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=104602"},"modified":"2024-09-04T11:58:12","modified_gmt":"2024-09-04T09:58:12","slug":"le-nutella-vegetal-lance-en-belgique-en-france-et-en-italie","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/le-nutella-vegetal-lance-en-belgique-en-france-et-en-italie\/","title":{"rendered":"Le Nutella v\u00e9g\u00e9tal lanc\u00e9 en Belgique, en France et en Italie"},"content":{"rendered":"\n<p><strong>Ferrero<\/strong> lance aujourd&rsquo;hui une version v\u00e9g\u00e9tale de sa c\u00e9l\u00e8bre p\u00e2te \u00e0 tartiner aux noisettes, <strong>Nutella<\/strong>, qui c\u00e9l\u00e8bre son 60e anniversaire. Le fabricant constate une demande croissante pour les produits \u00e0 base de plantes et esp\u00e8re s\u00e9duire de nouveaux clients.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conserver le go\u00fbt familier<\/h2>\n\n\n\n<p>Un pot de Nutella avec un couvercle vert frappant appara\u00eet dans les supermarch\u00e9s belges, fran\u00e7ais et italiens. Ferrero a mis au point une nouvelle recette dans laquelle le lait en poudre a \u00e9t\u00e9 remplac\u00e9 par des pois chiches et du sirop de riz. Le fabricant garantit que le go\u00fbt familier des noisettes grill\u00e9es et la texture cr\u00e9meuse sont conserv\u00e9s. La variante v\u00e9g\u00e9talienne est propos\u00e9e dans un format de 350 grammes.<\/p>\n\n\n\n<p>Ferrero explique qu&rsquo;il r\u00e9pond \u00e0 la demande croissante de produits d&rsquo;origine v\u00e9g\u00e9tale, de plus en plus de consommateurs choisissant de limiter ou d&rsquo;\u00e9viter les produits d&rsquo;origine animale en raison de leur r\u00e9gime alimentaire ou de leur mode de vie.&nbsp; \u00ab Depuis 60 ans, des millions de personnes dans le monde entier commencent leur journ\u00e9e par un petit-d\u00e9jeuner au Nutella. Nous sommes ravis d&rsquo;accueillir encore plus de monde avec Nutella Plant-Based \u00bb, a d\u00e9clar\u00e9 Thomas Chatenier, pr\u00e9sident mondial de Nutella chez Ferrero.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ferrero lance aujourd&rsquo;hui une version v\u00e9g\u00e9tale de sa c\u00e9l\u00e8bre p\u00e2te \u00e0 tartiner aux noisettes, Nutella, qui c\u00e9l\u00e8bre son 60e anniversaire. Le fabricant constate une demande croissante pour les produits \u00e0 base de plantes et esp\u00e8re s\u00e9duire de nouveaux clients. <\/p>\n","protected":false},"author":3,"featured_media":104600,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[391],"topic":[373,488],"region":[243],"class_list":["post-104602","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-ferrero","topic-durabilite","topic-marketing","region-europe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Le Nutella v\u00e9g\u00e9tal lanc\u00e9 en Belgique, en France et en Italie - RetailDetail BE<\/title>\n<meta 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