{"id":105486,"date":"2024-09-24T09:36:51","date_gmt":"2024-09-24T07:36:51","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=105486"},"modified":"2024-09-24T09:36:53","modified_gmt":"2024-09-24T07:36:53","slug":"lalliance-dachat-everest-se-renforce-avec-intermarche-auchan-et-casino","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/lalliance-dachat-everest-se-renforce-avec-intermarche-auchan-et-casino\/","title":{"rendered":"L&rsquo;alliance d&rsquo;achat Everest se renforce avec Intermarch\u00e9, Auchan et Casino"},"content":{"rendered":"\n<p>Aura, le nouveau groupement d&rsquo;achat des groupes de supermarch\u00e9s fran\u00e7ais <strong>Intermarch\u00e9<\/strong>, <strong>Auchan<\/strong> et <strong>Casino<\/strong>, rejoint les alliances de distribution europ\u00e9ennes Everest et Epic, peu de temps apr\u00e8s le d\u00e9part de <strong>Super U<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Puissance d&rsquo;achat<\/h2>\n\n\n\n<p>La co\u00efncidence n&rsquo;existe pas : peu apr\u00e8s l&rsquo;annonce <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/la-cooperative-u-se-retire-des-alliances-dachat-everest-et-epic\/\">du d\u00e9part de Super U<\/a> d&rsquo;Everest et d&rsquo;Epic, les deux alliances de d\u00e9taillants se sont renforc\u00e9es avec un partenaire fran\u00e7ais beaucoup plus important : Aura Retail, le nouveau groupement d&rsquo;achat d&rsquo;Intermarch\u00e9, d&rsquo;Auchan et de Casino.<\/p>\n\n\n\n<p>Avec cette acquisition, Everest <a href=\"https:\/\/www.lsa-conso.fr\/aura-retail-rejoint-la-centrale-d-achat-europeenne-everest,457271\">devient \u00e0 peu pr\u00e8s de la m\u00eame taille<\/a> qu&rsquo;Eurelec, l&rsquo;alliance r\u00e9unissant <strong>E.Leclerc<\/strong>, <strong>Ahold Delhaize<\/strong> et <strong>Rewe<\/strong>, selon le magazine professionnel fran\u00e7ais LSA. Everest a \u00e9t\u00e9 fond\u00e9 par le leader du march\u00e9 allemand <strong>Edeka<\/strong> et compte \u00e9galement <strong>Picnic<\/strong> et <strong>Jumbo<\/strong> parmi ses membres. La puissance d&rsquo;achat, voil\u00e0 ce dont il s&rsquo;agit : les d\u00e9taillants europ\u00e9ens unissent leurs forces pour \u00eatre plus forts dans les n\u00e9gociations avec les grandes multinationales des produits de grande consommation.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Nouvelle structure<\/h2>\n\n\n\n<p>Les trois membres de la nouvelle entit\u00e9 Aura Retail ont donn\u00e9 plus de d\u00e9tails sur leur alliance dans un communiqu\u00e9 de presse publi\u00e9 lundi soir. Pour les achats alimentaires, il y aura deux centrales d&rsquo;achat en France : une pour n\u00e9gocier avec les fabricants de marques et une pour les marques de distributeurs. Un centre de services \u00e0 Bruxelles n\u00e9gociera \u00ab on top \u00bb avec les multinationales pour tous les pays o\u00f9 les trois enseignes sont pr\u00e9sentes : outre la France, le Portugal, l&rsquo;Espagne, la Belgique, le Luxembourg, la Pologne, la Roumanie et la Hongrie.<\/p>\n\n\n\n<p>L&rsquo;alliance met \u00e9galement en place deux centres d&rsquo;approvisionnement en produits non alimentaires : l&rsquo;un pour n\u00e9gocier avec une centaine de fournisseurs de grandes marques et l&rsquo;autre pour les marques de distributeurs. Une centrale au Luxembourg offrira des services aux grandes multinationales du secteur non alimentaire.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Aura, le nouveau groupement d&rsquo;achat des groupes de supermarch\u00e9s fran\u00e7ais Intermarch\u00e9, Auchan et Casino, rejoint les alliances de distribution europ\u00e9ennes Everest et Epic, peu de temps apr\u00e8s le d\u00e9part de Super U. <\/p>\n","protected":false},"author":3,"featured_media":97634,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[719,489,624],"topic":[895,242],"region":[243],"class_list":["post-105486","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-auchan","company-casino","company-intermarche","topic-alliance-aux-achats","topic-chaine-dapprovisionnement","region-europe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>L&#039;alliance d&#039;achat Everest se renforce avec Intermarch\u00e9, Auchan et Casino - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Aura, le nouveau groupement d&#039;achat 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