{"id":111774,"date":"2025-01-22T15:58:23","date_gmt":"2025-01-22T14:58:23","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=111774"},"modified":"2025-01-22T15:58:47","modified_gmt":"2025-01-22T14:58:47","slug":"picnic-poursuit-sa-croissance-en-france","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/picnic-poursuit-sa-croissance-en-france\/","title":{"rendered":"Picnic poursuit sa croissance en France"},"content":{"rendered":"\n

Depuis mercredi, le supermarch\u00e9 en ligne n\u00e9erlandais Picnic <\/strong>livre dans 22 villes suppl\u00e9mentaires de la r\u00e9gion \u00cele-de-France. D’ici la fin de l’ann\u00e9e, le d\u00e9taillant vise \u00e0 desservir l’ensemble de la r\u00e9gion parisienne.<\/p>\n\n\n\n

\u00c0 la recherche d’entrep\u00f4ts<\/h2>\n\n\n\n

Picnic \u00e9tend sa zone de livraison en France \u00e0 22 villes situ\u00e9es \u00e0 l’ouest de Paris, dans les Hauts-de-Seine et les Yvelines. Le supermarch\u00e9 en ligne touche ainsi 185 000 nouveaux m\u00e9nages, ce qui porte la zone de chalandise totale de la r\u00e9gion parisienne \u00e0 1,5 million de m\u00e9nages. Picnic livre ces m\u00e9nages suppl\u00e9mentaires \u00e0 partir de deux plateformes existantes, \u00e0 Thiais et Elancourt.<\/p>\n\n\n\n

De nombreux habitants de l’ouest de Paris ont t\u00e9l\u00e9charg\u00e9 l’application, mais il n’y a pas beaucoup d’entrep\u00f4ts disponibles dans cette r\u00e9gion. \u00ab Nous sommes toujours \u00e0 la recherche d\u2019entrep\u00f4ts, notamment dans le secteur de Gennevilliers<\/a> \u00bb, a d\u00e9clar\u00e9 Gr\u00e9goire Borgoltz, directeur op\u00e9rationnel, \u00e0 LSA. D’ici fin 2025, Picnic a pour objectif de proposer son service de livraison \u00e0 domicile dans toute la r\u00e9gion parisienne, y compris la capitale.<\/p>\n","protected":false},"excerpt":{"rendered":"

Depuis mercredi, le supermarch\u00e9 en ligne n\u00e9erlandais Picnic livre dans 22 villes suppl\u00e9mentaires de la r\u00e9gion \u00cele-de-France. D’ici la fin de l’ann\u00e9e, le d\u00e9taillant vise \u00e0 desservir l’ensemble de la r\u00e9gion parisienne.<\/p>\n","protected":false},"author":3,"featured_media":111772,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[545],"topic":[198,276],"region":[342],"class_list":["post-111774","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-picnic","topic-e-commerce","topic-expansion","region-france"],"acf":[],"yoast_head":"\nPicnic poursuit sa croissance en France - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Depuis mercredi, le supermarch\u00e9 en ligne n\u00e9erlandais Picnic livre dans 22 villes suppl\u00e9mentaires de la r\u00e9gion \u00cele-de-France.\" \/>\n<meta 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