{"id":111851,"date":"2025-01-24T09:55:49","date_gmt":"2025-01-24T08:55:49","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=111851"},"modified":"2025-01-24T13:47:45","modified_gmt":"2025-01-24T12:47:45","slug":"ce-que-le-nouveau-proprietaire-cim-capital-prevoit-pour-lunch-garden","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/ce-que-le-nouveau-proprietaire-cim-capital-prevoit-pour-lunch-garden\/","title":{"rendered":"Ce que le nouveau propri\u00e9taire CIM Capital pr\u00e9voit pour Lunch Garden"},"content":{"rendered":"\n

41 des 62 restaurants Lunch Garden<\/strong> red\u00e9marrent rapidement apr\u00e8s la faillite. Le nouveau propri\u00e9taire, le fonds d’investissement anversois CIM Capital, ne semble pas vouloir changer radicalement de cap tout de suite.<\/p>\n\n\n\n

\u00ab Nous croyons au concept de base \u00bb<\/h2>\n\n\n\n

Maintenant que CIM Capital est parvenu \u00e0 un accord avec les curateurs sur la relance de la cha\u00eene de restaurants, sauvant 24 succursales en propri\u00e9t\u00e9 et 17 en franchise<\/a>, les restaurants concern\u00e9s rouvriront leurs portes \u00e0 partir de vendredi. Quelque 430 employ\u00e9s conserveront leur emploi. Les clients ne doivent pas s’attendre imm\u00e9diatement \u00e0 un nouveau menu ou \u00e0 un concept in\u00e9dit : pour l’instant, rien ne changera dans la formule famili\u00e8re.<\/p>\n\n\n\n

\u00ab Nous croyons au concept de base<\/a> \u00bb, a d\u00e9clar\u00e9 Erik Verkest, PDG de CIM Capital, \u00e0 Het Nieuwsblad. \u00ab Une bonne cuisine de brasserie abordable a sa place sur le march\u00e9. Lunch Garden b\u00e9n\u00e9ficie \u00e9galement d’un bon emplacement et d’un personnel comp\u00e9tent et motiv\u00e9. Ces derniers jours, nous avons \u00e9galement constat\u00e9 de nos propres yeux qu’il existe un public fid\u00e8le qui est tr\u00e8s attach\u00e9 \u00e0 la marque forte qu’est Lunch Garden. Nous n’avons donc pas l’intention, dans l’imm\u00e9diat, de proc\u00e9der \u00e0 des changements majeurs. \u00bb<\/p>\n\n\n\n

\u00ab Investir \u00e0 nouveau \u00bb<\/h2>\n\n\n\n

Lunch Garden reste attach\u00e9 aux classiques belges, m\u00eame si l’entreprise n’exclut pas que des suggestions plus saines apparaissent sur le menu, ou que les portions soient modifi\u00e9es. La direction souhaite \u00e9galement tester des innovations telles que la commande et la vente \u00e0 emporter ou les caisses sans personnel. Mais toutes les innovations ne font pas recette, comme le sait Stephan Brouwers, directeur de Lunch Garden : \u00ab Nous avons bri\u00e8vement tent\u00e9 d’introduire le code QR et le service \u00e0 table, mais sans succ\u00e8s. \u00bb Toutefois, les restaurants remplaceront certains contrats fixes par des flexijobs.<\/p>\n\n\n\n

Alors pourquoi Lunch Garden a-t-il d\u00fb faire faillite, alors que le concept est fondamentalement sain ? Tout est li\u00e9 \u00e0 l’endettement important que la cha\u00eene avait accumul\u00e9, en partie \u00e0 cause de la crise Covid. L’entreprise n’avait plus les moyens d’investir. \u00ab La faillite laisse cette dette historique derri\u00e8re elle et il est maintenant possible de r\u00e9investir. \u00bb<\/p>\n","protected":false},"excerpt":{"rendered":"

41 des 62 restaurants Lunch Garden red\u00e9marrent rapidement apr\u00e8s la faillite. Le nouveau propri\u00e9taire, le fonds d’investissement anversois CIM Capital, ne semble pas vouloir changer radicalement de cap tout de suite. <\/p>\n","protected":false},"author":3,"featured_media":111574,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[1284],"topic":[332],"region":[226],"class_list":["post-111851","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-lunch-garden","topic-restructuration","region-belgique"],"acf":[],"yoast_head":"\nCe que le nouveau propri\u00e9taire CIM Capital pr\u00e9voit pour Lunch Garden - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Le nouveau propri\u00e9taire de Lunch Garden, le fonds d'investissement CIM Capital, ne semble pas vouloir 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