{"id":112848,"date":"2025-02-10T10:37:24","date_gmt":"2025-02-10T09:37:24","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=112848"},"modified":"2025-02-10T10:37:28","modified_gmt":"2025-02-10T09:37:28","slug":"gigue-veut-rouvrir-ses-propres-magasins","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/gigue-veut-rouvrir-ses-propres-magasins\/","title":{"rendered":"Gigue veut rouvrir ses propres magasins"},"content":{"rendered":"\n

Maintenant que les premi\u00e8res collections sont de retour dans les magasins, Gigue <\/strong>se tourne vers l’avenir : la r\u00e9ouverture de magasins phares figure parmi les priorit\u00e9s. La marque de mode vise trois boutiques en propre.<\/p>\n\n\n\n

Retour \u00e0 Anvers<\/h2>\n\n\n\n

Apr\u00e8s une ann\u00e9e mouvement\u00e9e<\/a>, la marque de mode anversoise Gigue revient sur le devant de la sc\u00e8ne. Sous l’\u00e9gide de la soci\u00e9t\u00e9 Castellino<\/a> de Flandre occidentale, la directrice de la cr\u00e9ation Audrey Wyckmans travaille \u00e0 l’avenir de la marque que son p\u00e8re a fond\u00e9e il y a 33 ans. La collection d’\u00e9t\u00e9 est reprise dans plus de 80 boutiques multimarques et dans le seul magasin Gigue subsistant \u00e0 Gand.<\/p>\n\n\n\n

L’\u00e9quipe s’est consid\u00e9rablement r\u00e9duite et travaille depuis un bureau temporaire \u00e0 Kontich, explique Wyckmans \u00e0 Gazet van Antwerpen, mais cela permet aussi une plus grande agilit\u00e9 dans la gestion de la marque. Selon Wyckmans, Castellino souhaite que la marque travaille de mani\u00e8re autonome, sans trop de fonctions ou de hi\u00e9rarchie.<\/p>\n\n\n\n

Dans le m\u00eame temps, Gigue vise l’ouverture de nouveaux magasins. Au lieu des huit magasins phares pr\u00e9c\u00e9dents, Wyckmans esp\u00e8re maintenant en ouvrir trois. Outre le magasin existant \u00e0 Gand, l’ancien point de vente de la Schuttershofstraat \u00e0 Anvers figure en bonne place sur la liste des souhaits.<\/p>\n","protected":false},"excerpt":{"rendered":"

Maintenant que les premi\u00e8res collections sont de retour dans les magasins, Gigue se tourne vers l’avenir : la r\u00e9ouverture de magasins phares figure parmi les priorit\u00e9s. La marque de mode vise trois boutiques en propre.<\/p>\n","protected":false},"author":5,"featured_media":103557,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[1533],"topic":[276,310],"region":[226],"class_list":["post-112848","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode","company-gigue","topic-expansion","topic-ouverture-de-magasin","region-belgique"],"acf":[],"yoast_head":"\nGigue veut rouvrir ses propres magasins - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Maintenant que les premi\u00e8res collections sont de retour, Gigue se tourne vers l'avenir : la marque de mode vise trois boutiques en propre.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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