{"id":114478,"date":"2025-03-04T10:27:05","date_gmt":"2025-03-04T09:27:05","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=114478"},"modified":"2025-03-04T10:27:06","modified_gmt":"2025-03-04T09:27:06","slug":"colruyt-remplace-les-cigarettes-par-des-magazines-a-la-caisse","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/colruyt-remplace-les-cigarettes-par-des-magazines-a-la-caisse\/","title":{"rendered":"Colruyt remplace les cigarettes par des magazines \u00e0 la caisse"},"content":{"rendered":"\n<p><strong>Colruyt <\/strong>introduit une s\u00e9lection de magazines belges dans tous ses magasins. \u00c0 partir du 1er avril, les supermarch\u00e9s ne seront plus autoris\u00e9s \u00e0 vendre du tabac. Les distributeurs sont donc \u00e0 la recherche de nouveaux produits \u00e0 placer \u00e0 c\u00f4t\u00e9 de la caisse.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Un assortiment rotatif et rentable<\/h2>\n\n\n\n<p>En r\u00e9ponse <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/vote-du-parlement-le-tabac-disparaitra-des-supermarches\/\">\u00e0 l&rsquo;interdiction prochaine du tabac<\/a>, Colruyt voit un potentiel dans la vente de magazines. En collaboration avec les \u00e9diteurs belges Roularta, DPG, IPM et Rossel, Colruyt propose des titres tels que <em>Le Soir Mag<\/em>, <em>Moustique <\/em>et <em>Paris Match<\/em>. En Flandre, les titres disponibles sont <em>Libelle<\/em>, <em>Humo <\/em>et <em>Primo <\/em>entre autres.<\/p>\n\n\n\n<p>En se concentrant sur un assortiment de base dans un module de caisse compact, Colruyt vise \u00e0 assurer une pr\u00e9sentation efficace et un taux de rotation \u00e9lev\u00e9 des magazines, ce qui contribue \u00e0 la rentabilit\u00e9 de cette cat\u00e9gorie au sein de l&rsquo;assortiment. La distribution des magazines sera assur\u00e9e par AMP, qui veillera \u00e0 ce qu&rsquo;ils soient disponibles dans tous les magasins.<\/p>\n\n\n\n<p>Au cours de la p\u00e9riode \u00e0 venir, il sera int\u00e9ressant de suivre les initiatives que prendront les distributeurs alimentaires pour faire face \u00e0 la baisse des ventes de tabac. Albert Heijn, par exemple, \u00e9largit sa gamme de fleurs et de plantes.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Colruyt introduit une s\u00e9lection de magazines belges dans tous ses magasins. \u00c0 partir du 1er avril, les supermarch\u00e9s ne seront plus autoris\u00e9s \u00e0 vendre du tabac. Les distributeurs sont donc \u00e0 la recherche de nouveaux produits \u00e0 placer \u00e0 c\u00f4t\u00e9 de la caisse.<\/p>\n","protected":false},"author":5,"featured_media":114465,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[201],"topic":[],"region":[226],"class_list":["post-114478","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-colruyt","region-belgique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Colruyt remplace les cigarettes par des magazines \u00e0 la caisse - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Colruyt introduit une s\u00e9lection de magazines dans 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