{"id":114783,"date":"2025-03-07T13:16:54","date_gmt":"2025-03-07T12:16:54","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=114783"},"modified":"2025-03-07T13:16:57","modified_gmt":"2025-03-07T12:16:57","slug":"habitat-fait-son-retour-dans-les-magasins-dameublement","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/habitat-fait-son-retour-dans-les-magasins-dameublement\/","title":{"rendered":"Habitat fait son retour dans les magasins d&rsquo;ameublement"},"content":{"rendered":"\n<p><strong>Habitat <\/strong>r\u00e9appara\u00eet sous une forme physique : la marque fran\u00e7aise de d\u00e9coration d&rsquo;int\u00e9rieur ouvre des corners dans les magasins multimarques de <strong>Fabrique de Styles<\/strong>. Le label \u00e9tait encore en cessation d&rsquo;activit\u00e9 \u00e0 la fin de 2023.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Noyau num\u00e9rique<\/h2>\n\n\n\n<p>Au moment <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/casa-declaree-en-faillite-trois-curateurs-nommes\/\">o\u00f9 son concurrent Casa jette l&rsquo;\u00e9ponge<\/a>, Habitat fait sa r\u00e9apparition dans les parcs retail. Non pas seul, mais sous la forme de 24 corners chez Fabrique de Styles, une enseigne fran\u00e7aise de d\u00e9coration d&rsquo;int\u00e9rieur. Outre sa propre ligne de meubles, cette cha\u00eene vend \u00e9galement d&rsquo;autres marques, telles que Sema Design et Home Deco Factory, avec une pr\u00e9f\u00e9rence pour les marques fran\u00e7aises.<\/p>\n\n\n\n<p>Le rideau est tomb\u00e9 sur Habitat <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/le-rideau-tombe-sur-la-chaine-dameublement-habitat\/\">en d\u00e9cembre 2023<\/a>, apr\u00e8s un red\u00e9marrage infructueux en 2020. Cependant, l&rsquo;ancien propri\u00e9taire Cafom &#8211; qui a <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/cafom-se-separe-dhabitat\/\">d\u00e9tenu Habitat de 2011 \u00e0 2020<\/a> &#8211; a rachet\u00e9 les droits de la marque et a relanc\u00e9 la marque de d\u00e9coration d&rsquo;int\u00e9rieur en ligne l&rsquo;ann\u00e9e derni\u00e8re.<\/p>\n\n\n\n<p>\u00ab Collaborer avec Fabrique de Styles nous permet de <a href=\"https:\/\/www.lsa-conso.fr\/meuble-et-decoration-la-renaissance-d-habitat-prend-encore-une-tournure-nouvelle,459602\">diversifier les exp\u00e9riences d\u2019achats<\/a> que nous proposons \u00e0 nos clients. Bien que l\u2019exp\u00e9rience digitale reste au c\u0153ur de notre vision, nous savons que l\u2019exp\u00e9rience en magasin est aussi importante pour beaucoup de nos clients \u00bb, explique Lucie Crouzet, directrice de la marque Habitat, \u00e0 LSA.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Habitat r\u00e9appara\u00eet sous une forme physique : la marque fran\u00e7aise de d\u00e9coration d&rsquo;int\u00e9rieur ouvre des corners dans les magasins multimarques de Fabrique de Styles. Le label \u00e9tait encore en cessation d&rsquo;activit\u00e9 \u00e0 la fin de l&rsquo;ann\u00e9e 2023.<\/p>\n","protected":false},"author":5,"featured_media":19604,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[29],"tags":[],"people":[],"extra":[],"company":[1128],"topic":[276],"region":[342],"class_list":["post-114783","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-maison-deco","company-habitat","topic-expansion","region-france"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Habitat fait son retour dans les magasins d&#039;ameublement - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Habitat r\u00e9appara\u00eet sous une forme 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