{"id":11615,"date":"2016-01-04T08:25:56","date_gmt":"2016-01-04T08:25:56","guid":{"rendered":"https:\/\/www.retaildetail.be\/electro\/huawei-enregistre-une-annee-record-grace-aux-smartphones\/"},"modified":"2016-01-04T08:25:56","modified_gmt":"2016-01-04T08:25:56","slug":"huawei-enregistre-une-annee-record-grace-aux-smartphones","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/electro\/huawei-enregistre-une-annee-record-grace-aux-smartphones\/","title":{"rendered":"Huawei enregistre une ann\u00e9e record gr\u00e2ce aux smartphones"},"content":{"rendered":"<h2>De 3 millions \u00e0 100 millions d\u2019appareils<\/h2>\n<p>Les choses peuvent aller tr\u00e8s vite.\u00a0 En 2010, Huawei a vendu 3 millions de smartphones dans le monde, en 2015, plus de 100 millions.\u00a0 Les mod\u00e8les les plus sophistiqu\u00e9s plaisent en occident, les versions de base qui sont moins ch\u00e8res trouvent preneur dans les pays en voie de d\u00e9veloppement.<\/p>\n<p>\u00a0<\/p>\n<p>Les chiffres du troisi\u00e8me trimestre du bureau d\u2019\u00e9tudes de march\u00e9 am\u00e9ricain IDC sont \u00e9clairants.\u00a0 Tous les vendeurs de smartphones dans le monde ont augment\u00e9 leurs ventes de 6,8%.\u00a0 Chez Huawei, la hausse atteint les 61%.\u00a0 Presque dix fois plus.<\/p>\n<p>\u00a0<\/p>\n<p>La r\u00e9mission du march\u00e9 chinois des smartphones, qui devient de plus en plus un march\u00e9 de remplacement, a \u00e9t\u00e9 compens\u00e9e par la forte croissance des exportations.\u00a0 Les objectifs de l\u2019entreprise d\u00e9passent les attentes gr\u00e2ce aux fortes ventes dans le monde.\u00a0 En d\u00e9but d\u2019ann\u00e9e, Huawei sugg\u00e9rait une augmentation de 20%.\u00a0 En 2014, la hausse atteignait les 21% par rapport \u00e0 l\u2019ann\u00e9e pr\u00e9c\u00e9dente.<\/p>\n<h2>\n<br \/>D\u2019importants investissements dans la recherche et le d\u00e9veloppement<\/h2>\n<p>Huawei impute sa spectaculaire progression \u00e0 son caract\u00e8re innovant, entre autres.\u00a0 L\u2019ann\u00e9e derni\u00e8re, le groupe a investi 14,2% de son chiffre d\u2019affaires dans la recherche et le d\u00e9veloppement.\u00a0 Pour ce faire, il dispose de seize centres de recherche sp\u00e9cialis\u00e9s dans le monde entier.<\/p>\n<p>\u00a0<\/p>\n<p>Durant les six premiers mois de 2015, Huawei a atteint une marge op\u00e9rationnelle de 18% sur ses ventes, une l\u00e9g\u00e8re baisse par rapport aux 18,3% des six mois pr\u00e9c\u00e9dents.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>De 3 millions \u00e0 100 millions d\u2019appareils Les choses peuvent aller tr\u00e8s vite.\u00a0 En 2010, Huawei a vendu 3 millions de smartphones dans le monde, en 2015, plus de 100 millions.\u00a0 Les mod\u00e8les les plus sophistiqu\u00e9s plaisent en occident, les versions de base qui sont moins ch\u00e8res trouvent preneur dans les pays en voie de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[23],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-11615","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-electro"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Huawei enregistre une ann\u00e9e record gr\u00e2ce aux smartphones - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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