{"id":116643,"date":"2025-04-10T09:59:48","date_gmt":"2025-04-10T07:59:48","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=116643"},"modified":"2025-04-10T09:59:50","modified_gmt":"2025-04-10T07:59:50","slug":"jysk-fait-ses-debuts-en-afrique-avec-ses-premiers-magasins-au-maroc","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/jysk-fait-ses-debuts-en-afrique-avec-ses-premiers-magasins-au-maroc\/","title":{"rendered":"JYSK fait ses d\u00e9buts en Afrique avec ses premiers magasins au Maroc"},"content":{"rendered":"\n<p><strong>JYSK <\/strong>a ouvert ses deux premiers magasins au Maroc. Ce lancement marque non seulement son entr\u00e9e sur le continent africain, mais aussi sa pr\u00e9sence dans un cinquanti\u00e8me pays \u00e0 l\u2019\u00e9chelle mondiale.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Casablanca comme tremplin<\/h2>\n\n\n\n<p>Les deux nouveaux magasins sont situ\u00e9s \u00e0 Casablanca, dans les centres Viva Park et Aeria Mall. Ils repr\u00e9sentent le d\u00e9but de l\u2019aventure de JYSK au Maroc. La cha\u00eene d&rsquo;ameublement y a \u00e9galement ouvert un si\u00e8ge local et introduit un \u00ab\u00a0dark store\u00a0\u00bb : un petit entrep\u00f4t depuis lequel l\u2019ensemble de l\u2019assortiment en ligne est disponible pour les clients marocains.<\/p>\n\n\n\n<p>L\u2019ouverture d\u2019un troisi\u00e8me magasin est d\u00e9j\u00e0 pr\u00e9vue plus tard cette ann\u00e9e. Le choix du Maroc comme premier march\u00e9 africain s\u2019inscrit dans une strat\u00e9gie plus large visant \u00e0 p\u00e9n\u00e9trer de nouvelles r\u00e9gions avec des magasins en gestion propre. La derni\u00e8re fois que JYSK a lanc\u00e9 une telle op\u00e9ration remonte \u00e0 2023, en Turquie.<\/p>\n\n\n\n<p>\u00ab Notre expansion au Maroc confirme le mod\u00e8le commercial \u00e0 succ\u00e8s de JYSK, qui fonctionne bien sur tous les march\u00e9s \u00bb, d\u00e9clare Rami Jensen, CEO de JYSK. \u00ab Il y a seulement deux semaines, nous avons ouvert notre premier magasin franchis\u00e9 en Am\u00e9rique du Sud, et aujourd\u2019hui nous faisons nos d\u00e9buts en Afrique. JYSK a une grande exp\u00e9rience de l\u2019expansion, mais entrer sur deux nouveaux continents en une seule ann\u00e9e est une \u00e9tape importante qui nous ouvre encore plus de possibilit\u00e9s de croissance. \u00bb<\/p>\n","protected":false},"excerpt":{"rendered":"<p>JYSK a ouvert ses deux premiers magasins au Maroc. Ce lancement marque non seulement son entr\u00e9e sur le continent africain, mais aussi sa pr\u00e9sence dans un cinquanti\u00e8me pays \u00e0 l\u2019\u00e9chelle mondiale.<\/p>\n","protected":false},"author":5,"featured_media":116641,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[29],"tags":[],"people":[],"extra":[],"company":[567],"topic":[276,310],"region":[],"class_list":["post-116643","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-maison-deco","company-jysk","topic-expansion","topic-ouverture-de-magasin"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>JYSK fait ses d\u00e9buts en Afrique avec ses premiers magasins au Maroc - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"JYSK a ouvert ses deux premiers magasins au Maroc. 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