{"id":1167,"date":"2011-12-27T12:36:46","date_gmt":"2011-12-27T12:36:46","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/red-market-source-dinspiration-pour-le-hard-discount-francais\/"},"modified":"2011-12-27T12:36:46","modified_gmt":"2011-12-27T12:36:46","slug":"red-market-source-dinspiration-pour-le-hard-discount-francais","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/red-market-source-dinspiration-pour-le-hard-discount-francais\/","title":{"rendered":"Red Market \u00absource d\u2019inspiration pour le hard discount fran\u00e7ais\u00bb"},"content":{"rendered":"<h2>Mention sp\u00e9ciale pour Red Market<\/h2>\n<p>Lors de sa visite \u00e0 Bruxelles, <a target=\"_blank\" href=\"http:\/\/www.retail-distribution.info\/\" rel=\"noopener\">Frank Rosenthal<\/a> semble avant tout avoir \u00e9t\u00e9 impressionn\u00e9 par Red Market, filiale de Delhaize. \u00ab L\u2019une des enseignes qui a le plus fait parler d\u2019elle ces derni\u00e8res ann\u00e9es en Belgique. Un concept int\u00e9ressant parce qu\u2019il se d\u00e9marque du concurrent discounter, Colruyt, et constitue une vraie alternative, mais \u00e9galement parce qu\u2019il est tr\u00e8s innovant et repose \u00e0 100% sur le self scanning. La promesse est double : les courses plus rapides et les courses moins ch\u00e8res. Sans doute une inspiration pour le hard discount en France \u00bb, selon le consultant en retail, qui ajoute : \u00ab La principale diff\u00e9rence avec le hard discount ? La propret\u00e9 et surtout la facilit\u00e9 de circulation, faire ses courses n&rsquo;est pas une punition ! \u00bb<\/p>\n<h2>Les classiques belges vus \u00e0 travers le regard d\u2019un \u00e9tranger<\/h2>\n<p>Lors de son passage en Belgique, Frank Rosenthal a \u00e9galement visit\u00e9 d\u2019autres\u00a0 points de vente, qu\u2019il d\u00e9crit comme suit :<\/p>\n<p>\u00a0<\/p>\n<ul>\n<li>Schleiper, \u00abun v\u00e9ritable temple des arts d\u00e9coratifs\u00bb<\/li>\n<li>Ralph Lauren concept store \u00e0 la porte de Namur, \u00abl\u2019un des plus beaux magasins Ralph Lauren en Europe\u00bb\u00a0 \u00a0<\/li>\n<li>Hema, \u00abune source d\u2019inspiration pour la simplicit\u00e9\u00bb<\/li>\n<li>Deli Traiteur, \u00abune offre tr\u00e8s riche de produits frais et une r\u00e9el contact humain\u00bb<\/li>\n<li>Delhaize AD, \u00abun magasin de proximit\u00e9 de taille d\u2019un petit supermarch\u00e9\u00bb<\/li>\n<li>Dille &amp; Kamille, \u00abune sorte de droguerie moderne, concept dans lequel la distribution fran\u00e7aise a peu investi\u00bb<\/li>\n<li>Louis Delhaize, \u00abmagasins de r\u00e9elle proximit\u00e9 que l\u2019on fr\u00e9quente avant tout \u00e0 pied, avec un assortiment de d\u00e9pannage\u00bb<\/li>\n<li>Okay, \u00abm\u00eame s\u2019ils sont un peu plus qualitatifs, un peu plus chers, un peu moins grands et un peu mieux chauff\u00e9s, ces magasins ont le vrai look Colruyt et l\u2019air de famille avec le groupe est tr\u00e8s reconnaissable\u00bb<\/li>\n<\/ul>\n<p>\u00a0<\/p>\n<p>Int\u00e9ressant de d\u00e9couvrir les classiques belges \u00e0 travers le regard d\u2019un \u00e9tranger ! Acc\u00e9dez au dossier-photos : <a target=\"_blank\" href=\"http:\/\/www.lsa-conso.fr\/bruxelles-une-capitale-tres-marchande,126882\" rel=\"noopener\">Bruxelles, une capitale tr\u00e8s marchande.<\/a><\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><em>Traduit par Marie-No\u00eblle Masure<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mention sp\u00e9ciale pour Red Market Lors de sa visite \u00e0 Bruxelles, Frank Rosenthal semble avant tout avoir \u00e9t\u00e9 impressionn\u00e9 par Red Market, filiale de Delhaize. \u00ab L\u2019une des enseignes qui a le plus fait parler d\u2019elle ces derni\u00e8res ann\u00e9es en Belgique. Un concept int\u00e9ressant parce qu\u2019il se d\u00e9marque du concurrent discounter, Colruyt, et constitue une [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-1167","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Red Market \u00absource d\u2019inspiration pour le hard discount fran\u00e7ais\u00bb - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/red-market-source-dinspiration-pour-le-hard-discount-francais\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Red Market \u00absource d\u2019inspiration pour le hard discount fran\u00e7ais\u00bb - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Mention sp\u00e9ciale pour Red Market Lors de sa visite \u00e0 Bruxelles, Frank Rosenthal semble avant tout avoir \u00e9t\u00e9 impressionn\u00e9 par Red Market, filiale de Delhaize. \u00ab L\u2019une des enseignes qui a le plus fait parler d\u2019elle ces derni\u00e8res ann\u00e9es en Belgique. 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