{"id":118439,"date":"2025-05-12T09:43:48","date_gmt":"2025-05-12T07:43:48","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=118439"},"modified":"2025-05-12T09:43:51","modified_gmt":"2025-05-12T07:43:51","slug":"prixy-successeur-de-myprice-ferme-a-opwijk-et-deurne","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/prixy-successeur-de-myprice-ferme-a-opwijk-et-deurne\/","title":{"rendered":"Prixy, successeur de MyPrice, ferme \u00e0 Opwijk et Deurne"},"content":{"rendered":"\n<p>Apr\u00e8s trois tentatives, le discounter russe <strong>MyPrice<\/strong>\/<strong>Prixy <\/strong>jette l&rsquo;\u00e9ponge. Les deux magasins d&rsquo;Opwijk et de Deurne fermeront leurs portes le 17 mai.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Fermeture d\u00e9finitive ?<\/h2>\n\n\n\n<p>La saga prendra-t-elle fin ? En 2022, le discounter russe <strong>Mere <\/strong>a d\u00e9barqu\u00e9 pour la premi\u00e8re fois en Belgique avec un supermarch\u00e9 \u00e0 Opwijk. Les plans d&rsquo;expansion ambitieux n&rsquo;ont toutefois pas abouti, notamment parce que la guerre en Ukraine venait d&rsquo;\u00e9clater et que l&rsquo;entreprise s&rsquo;est heurt\u00e9e \u00e0 une forte r\u00e9sistance de la part des autorit\u00e9s communales.<\/p>\n\n\n\n<p>L&rsquo;ultra-discounter fait n\u00e9anmoins une deuxi\u00e8me tentative en 2024 sous le nom de MyPrice. D\u00e9j\u00e0 en avril, il y avait quatre succursales, mais ce fut de courte dur\u00e9e. En f\u00e9vrier de 2025, la formule s&rsquo;est soudainement transform\u00e9e en Prixy, qui ne comptait plus que deux succursales, \u00e0 Deurne et \u00e0 Opwijk. Le magasin wallon de Boussu s&rsquo;est ensuite compl\u00e8tement isol\u00e9 sous le nom d&rsquo;<strong>A Price<\/strong>.<\/p>\n\n\n\n<p>Seule la succursale de Boussu subsiste aujourd&rsquo;hui. Sur Facebook, Prixy annonce que le 17 mai est le dernier jour d&rsquo;ouverture des magasins d&rsquo;Opwijk et de Deurne, sans en donner la raison. Les clients se plaignent r\u00e9guli\u00e8rement d&rsquo;un approvisionnement d\u00e9ficient et, l&rsquo;ann\u00e9e derni\u00e8re, l&rsquo;inspection \u00e9conomique a ouvert une enqu\u00eate sur la cha\u00eene russe. S&rsquo;agit-il d&rsquo;une fin d\u00e9finitive ou le discounter r\u00e9appara\u00eetra-t-il bient\u00f4t pour la quatri\u00e8me fois ?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apr\u00e8s trois tentatives, le discounter russe MyPrice\/Prixy jette l&rsquo;\u00e9ponge. Les deux magasins d&rsquo;Opwijk et de Deurne fermeront leurs portes le 17 mai.<\/p>\n","protected":false},"author":5,"featured_media":114276,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[43],"company":[568,1415],"topic":[1295],"region":[226],"class_list":["post-118439","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","extra-plus","company-mere","company-myprice","topic-cessation","region-belgique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Prixy, successeur de MyPrice, ferme \u00e0 Opwijk et Deurne - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Le discounter russe MyPrice\/Prixy jette l&#039;\u00e9ponge. 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