{"id":118557,"date":"2025-05-13T14:23:36","date_gmt":"2025-05-13T12:23:36","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=118557"},"modified":"2025-05-13T14:23:38","modified_gmt":"2025-05-13T12:23:38","slug":"gand-est-la-premiere-ville-europeenne-a-accueillir-un-performance-store-de-skechers","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/gand-est-la-premiere-ville-europeenne-a-accueillir-un-performance-store-de-skechers\/","title":{"rendered":"Gand est la premi\u00e8re ville europ\u00e9enne \u00e0 accueillir un \u00ab performance store \u00bb de Skechers"},"content":{"rendered":"\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"slide\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1199\" height=\"800\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-118553\" data-id=\"118553\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/skechers-gent.avif\"\/><figcaption class=\"wp-block-jetpack-slideshow_caption gallery-caption\">Skechers<\/figcaption><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"793\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-118555\" data-id=\"118555\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/skechers-gent02-1024x793.webp\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/skechers-gent02-1024x793.webp 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/skechers-gent02-300x232.webp 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/skechers-gent02-768x595.webp 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/05\/skechers-gent02.webp 1162w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-block-jetpack-slideshow_caption gallery-caption\">Skechers<\/figcaption><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p>Dans les \u00ab performance stores \u00bb, <strong>Skechers<\/strong> vend une gamme plus large de v\u00eatements et d&rsquo;accessoires de sport en plus des chaussures de sport. Gand a eu la primeur de ce nouveau concept de magasin qui sera bient\u00f4t d\u00e9ploy\u00e9 dans toute l&rsquo;Europe.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pour les sportifs et les amateurs de mode<\/h2>\n\n\n\n<p>Apr\u00e8s l&rsquo;ouverture de la premi\u00e8re boutique performance de Skechers au Canada au d\u00e9but de l&rsquo;ann\u00e9e, la marque d\u00e9ploie \u00e9galement son nouveau format de boutique en Europe. Le premier magasin a ouvert ses portes la semaine derni\u00e8re dans la Veldstraat \u00e0 Gand. Cette rue sans voiture, o\u00f9 passent huit millions de visiteurs chaque ann\u00e9e, est un endroit id\u00e9al pour que les habitants et les touristes se familiarisent avec les produits Skechers, explique Maurice van Berkel, directeur g\u00e9n\u00e9ral de la marque de chaussures de sport au Benelux.<\/p>\n\n\n\n<p>Dans ce magasin de plus de 700 m\u00b2, les acheteurs trouveront des collections sportives sp\u00e9cialis\u00e9es pour le football, la course \u00e0 pied, le golf, le basket-ball et le pickleball, avec des chaussures de haute technologie port\u00e9es par des athl\u00e8tes de haut niveau, ainsi que des innovations en mati\u00e8re de style de vie, telles que les c\u00e9l\u00e8bres chaussures slip-on. Skechers s&rsquo;adresse ainsi \u00e0 la fois aux sportifs et aux amateurs de mode. La technologie num\u00e9rique joue un r\u00f4le de premier plan dans le concept du magasin, avec des \u00e9crans LED accrocheurs et un concept omnicanal qui relie de mani\u00e8re transparente les exp\u00e9riences hors ligne et en ligne. Des experts en produits et des entra\u00eeneurs sportifs conseillent les clients.<\/p>\n\n\n\n<p>Il s&rsquo;agit du neuvi\u00e8me magasin Skechers en Belgique. Cet \u00e9t\u00e9, la marque ouvrira un dixi\u00e8me magasin \u00e0 Messancy.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dans les \u00ab performance stores \u00bb, Skechers vend une gamme plus large de v\u00eatements et d&rsquo;accessoires de sport en plus des chaussures de sport. Gand a eu la primeur de ce nouveau concept de magasin qui sera bient\u00f4t d\u00e9ploy\u00e9 dans toute l&rsquo;Europe.<\/p>\n","protected":false},"author":3,"featured_media":118553,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"template-gallery.php","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[1127],"topic":[340],"region":[226],"class_list":["post-118557","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode","company-skechers","topic-concept-de-magasin","region-belgique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Gand est la premi\u00e8re ville europ\u00e9enne \u00e0 accueillir un \u00ab performance store \u00bb de Skechers - RetailDetail 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