{"id":121571,"date":"2025-07-02T11:27:07","date_gmt":"2025-07-02T09:27:07","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=121571"},"modified":"2025-07-02T11:35:06","modified_gmt":"2025-07-02T09:35:06","slug":"krefel-2025-ne-sannonce-pas-bien-non-plus","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/electro\/krefel-2025-ne-sannonce-pas-bien-non-plus\/","title":{"rendered":"Kr\u00ebfel : 2025 ne s&rsquo;annonce pas bien non plus"},"content":{"rendered":"\n<p>En 2024, les pertes chez <strong>Kr\u00ebfel <\/strong>ont continu\u00e9 d&rsquo;augmenter. La cha\u00eene admet \u00e9galement \u00eatre pessimiste quant \u00e0 2025. Pourtant, il y a de l&rsquo;espoir pour l&rsquo;avenir, tant du c\u00f4t\u00e9 de la direction que des syndicats, si le d\u00e9taillant en \u00e9lectrom\u00e9nager re\u00e7oit le temps n\u00e9cessaire.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Toujours pas assez grand ?<\/h2>\n\n\n\n<p>Le rapport annuel r\u00e9cemment publi\u00e9 du retailer belge de l&rsquo;\u00e9lectronique montre que le chiffre d&rsquo;affaires a l\u00e9g\u00e8rement diminu\u00e9 \u00e0 432,7 millions d&rsquo;euros. Plus pr\u00e9occupantes \u00e9taient les pertes : <a href=\"https:\/\/www.tijd.be\/ondernemen\/retail\/krefel-onder-druk-verliezen-lopen-op-en-opnieuw-moeten-winkels-dicht\/10614080.html\">la perte d&rsquo;exploitation a augment\u00e9 de 6 % pour atteindre 26,7 millions d&rsquo;euros<\/a>, et la perte nette s&rsquo;est \u00e9lev\u00e9e \u00e0 29,3 millions d&rsquo;euros, soit m\u00eame un quart de plus que l&rsquo;ann\u00e9e pr\u00e9c\u00e9dente. De plus, les fonds propres sont fortement sous pression en raison des pertes accumul\u00e9es au fil des ans. Ceux-ci ont chut\u00e9 de 33,5 millions d&rsquo;euros \u00e0 seulement 4,1 millions d&rsquo;euros. Les dettes continuent \u00e9galement d&rsquo;augmenter.<\/p>\n\n\n\n<p>En 2019, Kr\u00ebfel a pourtant \u00e9t\u00e9 vendu au groupe <strong>United.b<\/strong>, la holding de la famille Mulliez au-dessus des enseignes d&rsquo;\u00e9lectronique <strong>Boulanger<\/strong> et <strong>Electro D\u00e9pot<\/strong>. Malgr\u00e9 ces nouveaux avantages d&rsquo;\u00e9chelle, le joueur belge serait encore trop petit pour vraiment rivaliser avec des g\u00e9ants comme MediaMarkt et Fnac Darty (Vanden Borre en Belgique), a appris De Tijd de sources internes.<\/p>\n\n\n\n<p>Kr\u00ebfel avait d\u00e9j\u00e0 annonc\u00e9 qu&rsquo;il <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/krefel-abandonne-les-cuisines-15-showrooms-ferment\/\">arr\u00eatait ses propres magasins de cuisine<\/a>, mais entre-temps, un centre de distribution a \u00e9galement \u00e9t\u00e9 ferm\u00e9 et la cha\u00eene a mis fin \u00e0 sa filiale <strong>Tones<\/strong>. Encore <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/electro\/krefel-va-fermer-quatre-magasins-en-belgique\/\">quatre magasins d&rsquo;\u00e9lectronique fermeront cette ann\u00e9e<\/a>. <\/p>\n\n\n\n<p>Toutefois, le syndicat ACV consid\u00e8re ces r\u00e9organisations comme favorables. Tout comme le PDG Jonathan De Nys, le syndicat pense qu&rsquo;il faut du temps et du focus pour remettre le navire sur la bonne voie. Cependant, le rapport annuel lui-m\u00eame indique que l&rsquo;entreprise aborde 2025 avec pessimisme, notamment en raison de la situation politique et \u00e9conomique mondiale.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>En 2024, les pertes chez Kr\u00ebfel ont continu\u00e9 d&rsquo;augmenter. La cha\u00eene admet \u00e9galement \u00eatre pessimiste quant \u00e0 2025. Pourtant, il y a de l&rsquo;espoir pour l&rsquo;avenir, tant du c\u00f4t\u00e9 de la direction que des syndicats, si le d\u00e9taillant en \u00e9lectrom\u00e9nager re\u00e7oit le temps n\u00e9cessaire.<\/p>\n","protected":false},"author":5,"featured_media":121572,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[23,17],"tags":[],"people":[],"extra":[43],"company":[1027],"topic":[266],"region":[226],"class_list":["post-121571","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-electro","category-elektro","extra-plus","company-krefel","topic-resultats-financiers","region-belgique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Kr\u00ebfel : 2025 ne s&#039;annonce pas bien non plus - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"En 2024, les pertes chez Kr\u00ebfel ont continu\u00e9 d&#039;augmenter. 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