{"id":122471,"date":"2025-07-14T09:15:50","date_gmt":"2025-07-14T07:15:50","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=122471"},"modified":"2025-07-14T09:49:00","modified_gmt":"2025-07-14T07:49:00","slug":"pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\/","title":{"rendered":"Pourquoi Aldi lance \u00e9galement une carte de fid\u00e9lit\u00e9 num\u00e9rique"},"content":{"rendered":"\n<p>Apr\u00e8s un test r\u00e9ussi l&rsquo;\u00e9t\u00e9 dernier, <strong>Aldi <\/strong>lance un nouveau programme de fid\u00e9lit\u00e9 num\u00e9rique dans toute la Belgique. Les clients fid\u00e8les du discounter seront r\u00e9compens\u00e9s, mais ce n&rsquo;est pas tout\u2026<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">D\u00e9ploiement \u00e0 partir du 21 juillet<\/h2>\n\n\n\n<p>L&rsquo;\u00e9t\u00e9 dernier, Aldi a lanc\u00e9 un test dans quelque 70 magasins Aldi en Flandre occidentale et dans le nord du Hainaut, une r\u00e9gion repr\u00e9sentative avec des magasins urbains, ruraux et bilingues. Les clients pouvaient cr\u00e9er un profil et <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/pourquoi-aldi-teste-t-il-maintenant-un-programme-de-fidelisation\/\">scanner un code QR \u00e0 la caisse<\/a> des magasins participants pour collecter des points lors de leurs achats. Ce test s&rsquo;est av\u00e9r\u00e9 concluant.<\/p>\n\n\n\n<p>\u00ab \u00c0 partir de la semaine du 21 juillet, <a href=\"https:\/\/www.nieuwsblad.be\/economie\/winkelen-en-retail\/aldi-lanceert-klantenkaart-in-heel-belgie-en-gebruikt-daarvoor-ook-een-trucje-ze-kiezen-zeer-bewust-voor-vijf-in-de-plaats-van-vier\/77102598.html\">nous le d\u00e9ploierons progressivement<\/a> dans le reste de la Belgique \u00bb, a d\u00e9clar\u00e9 Jason Sevestre, porte-parole, \u00e0 Het Nieuwsblad. \u00ab&nbsp;D&rsquo;ici la fin de l&rsquo;\u00e9t\u00e9, tous nos magasins devraient \u00eatre \u00e9quip\u00e9s pour scanner l&rsquo;application.&nbsp;\u00bb Les clients trouveront une liste des magasins o\u00f9 le syst\u00e8me a \u00e9t\u00e9 activ\u00e9 sur le site web d&rsquo;Aldi.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Donn\u00e9es pr\u00e9cieuses<\/h2>\n\n\n\n<p>Les grandes lignes du programme de fid\u00e9lisation sont similaires \u00e0 celles des autres cha\u00eenes de supermarch\u00e9s. Les clients d&rsquo;Aldi re\u00e7oivent des points sur leurs achats qu&rsquo;ils peuvent convertir en produits gratuits ou en bons d&rsquo;achat, il y a des promotions pour collecter plus de points bonus et des \u00ab d\u00e9fis \u00bb pour obtenir des points suppl\u00e9mentaires, comme venir au magasin cinq fois en un mois. \u00ab Le principe est le suivant : plus le client est fid\u00e8le et plus il vient souvent, plus il \u00e9conomise \u00bb, explique M. Sevestre. Un ticket num\u00e9rique appara\u00eetra \u00e9galement dans l&rsquo;application.<\/p>\n\n\n\n<p>Il n&rsquo;est pas surprenant qu&rsquo;Aldi suive aujourd&rsquo;hui l&rsquo;exemple d&rsquo;autres d\u00e9taillants alimentaires. Avec plus de 440 magasins et une p\u00e9n\u00e9tration du march\u00e9 de plus de 80 % &#8211; le chiffre le plus \u00e9lev\u00e9 du secteur &#8211; Aldi peut difficilement se d\u00e9velopper en Belgique en ouvrant des succursales suppl\u00e9mentaires ou en attirant de nouveaux clients. Un programme d&rsquo;\u00e9pargne peut encourager les clients occasionnels \u00e0 venir plus souvent et \u00e0 acheter davantage.<\/p>\n\n\n\n<p>En outre, l&rsquo;application recueille des donn\u00e9es pr\u00e9cieuses pour Aldi : des donn\u00e9es personnalis\u00e9es sur le comportement d&rsquo;achat des clients. Sur cette base, le d\u00e9taillant peut mieux adapter l&rsquo;assortiment et les promotions aux besoins des clients, par exemple avec des offres cibl\u00e9es. Le discounter ne revendra pas les donn\u00e9es \u00e0 des tiers. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apr\u00e8s un test r\u00e9ussi l&rsquo;\u00e9t\u00e9 dernier, Aldi lance un nouveau programme de fid\u00e9lit\u00e9 num\u00e9rique dans toute la Belgique. Les clients fid\u00e8les du discounter seront r\u00e9compens\u00e9s, mais ce n&rsquo;est pas tout\u2026 <\/p>\n","protected":false},"author":3,"featured_media":122468,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[43],"company":[203],"topic":[488],"region":[226],"class_list":["post-122471","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","extra-plus","company-aldi","topic-marketing","region-belgique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pourquoi Aldi lance \u00e9galement une carte de fid\u00e9lit\u00e9 num\u00e9rique - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Apr\u00e8s un test r\u00e9ussi l&#039;\u00e9t\u00e9 dernier, Aldi lance un nouveau programme de fid\u00e9lit\u00e9 num\u00e9rique dans toute la Belgique.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pourquoi Aldi lance \u00e9galement une carte de fid\u00e9lit\u00e9 num\u00e9rique - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Apr\u00e8s un test r\u00e9ussi l&#039;\u00e9t\u00e9 dernier, Aldi lance un nouveau programme de fid\u00e9lit\u00e9 num\u00e9rique dans toute la Belgique.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\/\" \/>\n<meta property=\"og:site_name\" content=\"RetailDetail BE\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-14T07:15:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-14T07:49:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/07\/aldi-loyalty-app.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1335\" \/>\n\t<meta property=\"og:image:height\" content=\"887\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Stefan Van Rompaey\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Stefan Van Rompaey\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/food\\\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/food\\\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\\\/\"},\"author\":{\"name\":\"Stefan Van Rompaey\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/51aec6069c4416aa2f68b2e4ff3455df\"},\"headline\":\"Pourquoi Aldi lance \u00e9galement une carte de fid\u00e9lit\u00e9 num\u00e9rique\",\"datePublished\":\"2025-07-14T07:15:50+00:00\",\"dateModified\":\"2025-07-14T07:49:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/food\\\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\\\/\"},\"wordCount\":426,\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/food\\\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/aldi-loyalty-app.jpg\",\"articleSection\":[\"Food\"],\"inLanguage\":\"fr-FR\",\"copyrightYear\":\"2025\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/food\\\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/food\\\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\\\/\",\"name\":\"Pourquoi Aldi lance \u00e9galement une carte de fid\u00e9lit\u00e9 num\u00e9rique - RetailDetail BE\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/food\\\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/food\\\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/aldi-loyalty-app.jpg\",\"datePublished\":\"2025-07-14T07:15:50+00:00\",\"dateModified\":\"2025-07-14T07:49:00+00:00\",\"description\":\"Apr\u00e8s un test r\u00e9ussi l'\u00e9t\u00e9 dernier, Aldi lance un nouveau programme de fid\u00e9lit\u00e9 num\u00e9rique dans toute la Belgique.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/food\\\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/food\\\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/food\\\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/aldi-loyalty-app.jpg\",\"contentUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/aldi-loyalty-app.jpg\",\"width\":1335,\"height\":887,\"caption\":\"Aldi\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/food\\\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pourquoi Aldi lance \u00e9galement une carte de fid\u00e9lit\u00e9 num\u00e9rique\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\",\"name\":\"RetailDetail BE\",\"description\":\"News\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\",\"name\":\"RetailDetail BE\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.svg\",\"contentUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.svg\",\"width\":131,\"height\":70,\"caption\":\"RetailDetail BE\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/51aec6069c4416aa2f68b2e4ff3455df\",\"name\":\"Stefan Van Rompaey\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fbbb4a80a0f109888b2a5ab8ae255617499ecde533749b3ab2fa6c23b5d65dac?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fbbb4a80a0f109888b2a5ab8ae255617499ecde533749b3ab2fa6c23b5d65dac?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fbbb4a80a0f109888b2a5ab8ae255617499ecde533749b3ab2fa6c23b5d65dac?s=96&d=mm&r=g\",\"caption\":\"Stefan Van Rompaey\"},\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/author\\\/stefanvanrompaey\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Pourquoi Aldi lance \u00e9galement une carte de fid\u00e9lit\u00e9 num\u00e9rique - RetailDetail BE","description":"Apr\u00e8s un test r\u00e9ussi l'\u00e9t\u00e9 dernier, Aldi lance un nouveau programme de fid\u00e9lit\u00e9 num\u00e9rique dans toute la Belgique.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.retaildetail.be\/fr\/news\/food\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\/","og_locale":"fr_FR","og_type":"article","og_title":"Pourquoi Aldi lance \u00e9galement une carte de fid\u00e9lit\u00e9 num\u00e9rique - RetailDetail BE","og_description":"Apr\u00e8s un test r\u00e9ussi l'\u00e9t\u00e9 dernier, Aldi lance un nouveau programme de fid\u00e9lit\u00e9 num\u00e9rique dans toute la Belgique.","og_url":"https:\/\/www.retaildetail.be\/fr\/news\/food\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\/","og_site_name":"RetailDetail BE","article_published_time":"2025-07-14T07:15:50+00:00","article_modified_time":"2025-07-14T07:49:00+00:00","og_image":[{"width":1335,"height":887,"url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/07\/aldi-loyalty-app.jpg","type":"image\/jpeg"}],"author":"Stefan Van Rompaey","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Stefan Van Rompaey","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.retaildetail.be\/fr\/news\/food\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\/#article","isPartOf":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/food\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\/"},"author":{"name":"Stefan Van Rompaey","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/person\/51aec6069c4416aa2f68b2e4ff3455df"},"headline":"Pourquoi Aldi lance \u00e9galement une carte de fid\u00e9lit\u00e9 num\u00e9rique","datePublished":"2025-07-14T07:15:50+00:00","dateModified":"2025-07-14T07:49:00+00:00","mainEntityOfPage":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/food\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\/"},"wordCount":426,"publisher":{"@id":"https:\/\/www.retaildetail.be\/nl\/#organization"},"image":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/food\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/07\/aldi-loyalty-app.jpg","articleSection":["Food"],"inLanguage":"fr-FR","copyrightYear":"2025","copyrightHolder":{"@id":"https:\/\/www.retaildetail.be\/#organization"}},{"@type":"WebPage","@id":"https:\/\/www.retaildetail.be\/fr\/news\/food\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\/","url":"https:\/\/www.retaildetail.be\/fr\/news\/food\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\/","name":"Pourquoi Aldi lance \u00e9galement une carte de fid\u00e9lit\u00e9 num\u00e9rique - RetailDetail BE","isPartOf":{"@id":"https:\/\/www.retaildetail.be\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/food\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\/#primaryimage"},"image":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/food\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/07\/aldi-loyalty-app.jpg","datePublished":"2025-07-14T07:15:50+00:00","dateModified":"2025-07-14T07:49:00+00:00","description":"Apr\u00e8s un test r\u00e9ussi l'\u00e9t\u00e9 dernier, Aldi lance un nouveau programme de fid\u00e9lit\u00e9 num\u00e9rique dans toute la Belgique.","breadcrumb":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/food\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.retaildetail.be\/fr\/news\/food\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.retaildetail.be\/fr\/news\/food\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\/#primaryimage","url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/07\/aldi-loyalty-app.jpg","contentUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/07\/aldi-loyalty-app.jpg","width":1335,"height":887,"caption":"Aldi"},{"@type":"BreadcrumbList","@id":"https:\/\/www.retaildetail.be\/fr\/news\/food\/pourquoi-aldi-lance-egalement-une-carte-de-fidelite-numerique\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.retaildetail.be\/fr\/"},{"@type":"ListItem","position":2,"name":"Pourquoi Aldi lance \u00e9galement une carte de fid\u00e9lit\u00e9 num\u00e9rique"}]},{"@type":"WebSite","@id":"https:\/\/www.retaildetail.be\/nl\/#website","url":"https:\/\/www.retaildetail.be\/nl\/","name":"RetailDetail BE","description":"News","publisher":{"@id":"https:\/\/www.retaildetail.be\/nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.retaildetail.be\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.retaildetail.be\/nl\/#organization","name":"RetailDetail BE","url":"https:\/\/www.retaildetail.be\/nl\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/logo\/image\/","url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.svg","contentUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.svg","width":131,"height":70,"caption":"RetailDetail BE"},"image":{"@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/person\/51aec6069c4416aa2f68b2e4ff3455df","name":"Stefan Van Rompaey","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/fbbb4a80a0f109888b2a5ab8ae255617499ecde533749b3ab2fa6c23b5d65dac?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/fbbb4a80a0f109888b2a5ab8ae255617499ecde533749b3ab2fa6c23b5d65dac?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/fbbb4a80a0f109888b2a5ab8ae255617499ecde533749b3ab2fa6c23b5d65dac?s=96&d=mm&r=g","caption":"Stefan Van Rompaey"},"url":"https:\/\/www.retaildetail.be\/fr\/author\/stefanvanrompaey\/"}]}},"jetpack_featured_media_url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/07\/aldi-loyalty-app.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/posts\/122471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/comments?post=122471"}],"version-history":[{"count":2,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/posts\/122471\/revisions"}],"predecessor-version":[{"id":122484,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/posts\/122471\/revisions\/122484"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/media\/122468"}],"wp:attachment":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/media?parent=122471"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/categories?post=122471"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/tags?post=122471"},{"taxonomy":"people","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/people?post=122471"},{"taxonomy":"extra","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/extra?post=122471"},{"taxonomy":"company","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/company?post=122471"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/topic?post=122471"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/region?post=122471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}