{"id":12292,"date":"2016-02-23T10:59:08","date_gmt":"2016-02-23T10:59:08","guid":{"rendered":"https:\/\/www.retaildetail.be\/m-tail\/coolblue-genere-plusieurs-millions-de-benefice-par-2\/"},"modified":"2016-02-23T10:59:08","modified_gmt":"2016-02-23T10:59:08","slug":"coolblue-genere-plusieurs-millions-de-benefice-par-2","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/coolblue-genere-plusieurs-millions-de-benefice-par-2\/","title":{"rendered":"Coolblue g\u00e9n\u00e8re \u00ab plusieurs millions de b\u00e9n\u00e9fice par an \u00bb"},"content":{"rendered":"<p>\u00ab Nous g\u00e9n\u00e9rons plusieurs millions de b\u00e9n\u00e9fice par an, mais nous ne l&rsquo;affichons pas\u00a0\u00bb, d\u00e9clare Pieter Zwart de <strong>Coolblue<\/strong>. Une r\u00e9ussite que Zwart attribue notamment \u00ab aux magasins physiques performants \u00bb et\u00a0 \u00ab au pourcentage peu \u00e9lev\u00e9 de retours \u00bb.<\/p>\n<p><!--break--><\/p>\n<h2>Une croissance plus forte que le march\u00e9 depuis des ann\u00e9es<\/h2>\n<p>Dans l\u2019article intitul\u00e9 \u00ab Vive le magasin en brique \u00bb, Pieter Zwart confirme \u00e0 demi-mot que Coolblue r\u00e9alise du b\u00e9n\u00e9fice depuis des ann\u00e9es : \u00ab Plusieurs millions par an, mais nous ne l&rsquo;affichons pas. Et les deux premiers mois de cette ann\u00e9e ont \u00e9galement\u00a0\u00e9t\u00e9\u00a0excellents. \u00bb<\/p>\n<p>\nL\u2019an dernier Coolblue a r\u00e9alis\u00e9 un chiffre d\u2019affaires de 555 millions d\u2019euros et progresse plus fort que le march\u00e9 depuis des ann\u00e9es : +48% en 2012 et 20213, +45% en 2014 et +54% l\u2019an dernier. Un succ\u00e8s que le co-fondateur attribue entre autres aux magasins physiques performants \u2013 Coolblue dispose de cinq points de vente physiques aux Pays-Bas et deux en Belgique \u2013 et au pourcentage peu \u00e9lev\u00e9 de retours.<\/p>\n<h2>\nDeux nouveaux magasins cette ann\u00e9e<\/h2>\n<p>Zwart qualifie les magasins physiques de \u00ab grande r\u00e9ussite \u00bb et esp\u00e8re \u00ab en ouvrir encore au moins deux cette ann\u00e9e \u00bb. \u00ab Ces magasins sont destin\u00e9s \u00e0 certaines cat\u00e9gories de produits en particulier, comme les t\u00e9l\u00e9phones et les t\u00e9l\u00e9visions. Avant d\u2019acheter un tel produit via internet, les gens pr\u00e9f\u00e8rent se rendre compte par eux-m\u00eames de ce que l\u2019appareil peut leur apporter. La qualit\u00e9 de l\u2019image de ces t\u00e9l\u00e9visions plus ch\u00e8res est-elle vraiment meilleure ? Voil\u00e0 \u00e0 quoi servent les magasins physiques. Consid\u00e9rez cela comme un service suppl\u00e9mentaire. \u00bb<\/p>\n<p>\nBien que Pieter Zwart ne donne pas de pourcentage de retours pr\u00e9cis, il estime qu\u2019ils sont peu \u00e9lev\u00e9s : \u00ab Nous ne vendons pas de v\u00eatements ou de bottes \u00e0 hauts talons, mais en g\u00e9n\u00e9ral des articles dont le consommateur sait pr\u00e9cis\u00e9ment \u00e0 quoi il peut s\u2019attendre. S\u2019il commande un laptop noir, il recevra un laptop noir et il ne viendra pas l\u2019\u00e9changer pour un blanc. \u00bb<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00ab Nous g\u00e9n\u00e9rons plusieurs millions de b\u00e9n\u00e9fice par an, mais nous ne l&rsquo;affichons pas\u00a0\u00bb, d\u00e9clare Pieter Zwart de Coolblue. Une r\u00e9ussite que Zwart attribue notamment \u00ab aux magasins physiques performants \u00bb et\u00a0 \u00ab au pourcentage peu \u00e9lev\u00e9 de retours \u00bb. Une croissance plus forte que le march\u00e9 depuis des ann\u00e9es Dans l\u2019article intitul\u00e9 \u00ab Vive [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[34],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-12292","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-m-tail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Coolblue g\u00e9n\u00e8re \u00ab plusieurs millions de b\u00e9n\u00e9fice par an \u00bb - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/coolblue-genere-plusieurs-millions-de-benefice-par-2\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Coolblue g\u00e9n\u00e8re \u00ab plusieurs millions de b\u00e9n\u00e9fice par an \u00bb - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"\u00ab Nous g\u00e9n\u00e9rons plusieurs millions de b\u00e9n\u00e9fice par an, mais nous ne l&rsquo;affichons pas\u00a0\u00bb, d\u00e9clare Pieter Zwart de Coolblue. Une r\u00e9ussite que Zwart attribue notamment \u00ab aux magasins physiques performants \u00bb et\u00a0 \u00ab au pourcentage peu \u00e9lev\u00e9 de retours \u00bb. Une croissance plus forte que le march\u00e9 depuis des ann\u00e9es Dans l\u2019article intitul\u00e9 \u00ab Vive [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/coolblue-genere-plusieurs-millions-de-benefice-par-2\/\" \/>\n<meta property=\"og:site_name\" content=\"RetailDetail BE\" \/>\n<meta property=\"article:published_time\" content=\"2016-02-23T10:59:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.png?fit=281%2C147&quality=100&strip=all&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"281\" \/>\n\t<meta property=\"og:image:height\" content=\"147\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"dev@grandiz.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"dev@grandiz.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/m-tail\\\/coolblue-genere-plusieurs-millions-de-benefice-par-2\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/m-tail\\\/coolblue-genere-plusieurs-millions-de-benefice-par-2\\\/\"},\"author\":{\"name\":\"dev@grandiz.com\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/ba2d383452a753a3a1ce8cdb349b5fc9\"},\"headline\":\"Coolblue g\u00e9n\u00e8re \u00ab plusieurs millions de b\u00e9n\u00e9fice par an \u00bb\",\"datePublished\":\"2016-02-23T10:59:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/m-tail\\\/coolblue-genere-plusieurs-millions-de-benefice-par-2\\\/\"},\"wordCount\":359,\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/m-tail\\\/coolblue-genere-plusieurs-millions-de-benefice-par-2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.png\",\"articleSection\":[\"m-Tail\"],\"inLanguage\":\"fr-FR\",\"copyrightYear\":\"2016\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/m-tail\\\/coolblue-genere-plusieurs-millions-de-benefice-par-2\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/m-tail\\\/coolblue-genere-plusieurs-millions-de-benefice-par-2\\\/\",\"name\":\"Coolblue g\u00e9n\u00e8re \u00ab plusieurs millions de b\u00e9n\u00e9fice par an \u00bb - RetailDetail BE\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/m-tail\\\/coolblue-genere-plusieurs-millions-de-benefice-par-2\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/m-tail\\\/coolblue-genere-plusieurs-millions-de-benefice-par-2\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.png\",\"datePublished\":\"2016-02-23T10:59:08+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/m-tail\\\/coolblue-genere-plusieurs-millions-de-benefice-par-2\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/m-tail\\\/coolblue-genere-plusieurs-millions-de-benefice-par-2\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/m-tail\\\/coolblue-genere-plusieurs-millions-de-benefice-par-2\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.png\",\"contentUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.png\",\"width\":281,\"height\":147},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/m-tail\\\/coolblue-genere-plusieurs-millions-de-benefice-par-2\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Coolblue g\u00e9n\u00e8re \u00ab plusieurs millions de b\u00e9n\u00e9fice par an \u00bb\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\",\"name\":\"RetailDetail BE\",\"description\":\"News\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\",\"name\":\"RetailDetail BE\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.svg\",\"contentUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.svg\",\"width\":131,\"height\":70,\"caption\":\"RetailDetail BE\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/ba2d383452a753a3a1ce8cdb349b5fc9\",\"name\":\"dev@grandiz.com\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5f53ce9fb6eed4a60e5aaaa712be8773880fa9459d9cac9bc4aa4fdbce3f447f?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5f53ce9fb6eed4a60e5aaaa712be8773880fa9459d9cac9bc4aa4fdbce3f447f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5f53ce9fb6eed4a60e5aaaa712be8773880fa9459d9cac9bc4aa4fdbce3f447f?s=96&d=mm&r=g\",\"caption\":\"dev@grandiz.com\"},\"sameAs\":[\"http:\\\/\\\/preprod.retaildetail.be\"],\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/author\\\/devgrandiz-com\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Coolblue g\u00e9n\u00e8re \u00ab plusieurs millions de b\u00e9n\u00e9fice par an \u00bb - RetailDetail BE","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/coolblue-genere-plusieurs-millions-de-benefice-par-2\/","og_locale":"fr_FR","og_type":"article","og_title":"Coolblue g\u00e9n\u00e8re \u00ab plusieurs millions de b\u00e9n\u00e9fice par an \u00bb - RetailDetail BE","og_description":"\u00ab Nous g\u00e9n\u00e9rons plusieurs millions de b\u00e9n\u00e9fice par an, mais nous ne l&rsquo;affichons pas\u00a0\u00bb, d\u00e9clare Pieter Zwart de Coolblue. Une r\u00e9ussite que Zwart attribue notamment \u00ab aux magasins physiques performants \u00bb et\u00a0 \u00ab au pourcentage peu \u00e9lev\u00e9 de retours \u00bb. Une croissance plus forte que le march\u00e9 depuis des ann\u00e9es Dans l\u2019article intitul\u00e9 \u00ab Vive [&hellip;]","og_url":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/coolblue-genere-plusieurs-millions-de-benefice-par-2\/","og_site_name":"RetailDetail BE","article_published_time":"2016-02-23T10:59:08+00:00","og_image":[{"width":281,"height":147,"url":"https:\/\/i0.wp.com\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.png?fit=281%2C147&quality=100&strip=all&ssl=1","type":"image\/png"}],"author":"dev@grandiz.com","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"dev@grandiz.com","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/coolblue-genere-plusieurs-millions-de-benefice-par-2\/#article","isPartOf":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/coolblue-genere-plusieurs-millions-de-benefice-par-2\/"},"author":{"name":"dev@grandiz.com","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/person\/ba2d383452a753a3a1ce8cdb349b5fc9"},"headline":"Coolblue g\u00e9n\u00e8re \u00ab plusieurs millions de b\u00e9n\u00e9fice par an \u00bb","datePublished":"2016-02-23T10:59:08+00:00","mainEntityOfPage":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/coolblue-genere-plusieurs-millions-de-benefice-par-2\/"},"wordCount":359,"publisher":{"@id":"https:\/\/www.retaildetail.be\/nl\/#organization"},"image":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/coolblue-genere-plusieurs-millions-de-benefice-par-2\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.png","articleSection":["m-Tail"],"inLanguage":"fr-FR","copyrightYear":"2016","copyrightHolder":{"@id":"https:\/\/www.retaildetail.be\/#organization"}},{"@type":"WebPage","@id":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/coolblue-genere-plusieurs-millions-de-benefice-par-2\/","url":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/coolblue-genere-plusieurs-millions-de-benefice-par-2\/","name":"Coolblue g\u00e9n\u00e8re \u00ab plusieurs millions de b\u00e9n\u00e9fice par an \u00bb - RetailDetail BE","isPartOf":{"@id":"https:\/\/www.retaildetail.be\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/coolblue-genere-plusieurs-millions-de-benefice-par-2\/#primaryimage"},"image":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/coolblue-genere-plusieurs-millions-de-benefice-par-2\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.png","datePublished":"2016-02-23T10:59:08+00:00","breadcrumb":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/coolblue-genere-plusieurs-millions-de-benefice-par-2\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/coolblue-genere-plusieurs-millions-de-benefice-par-2\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/coolblue-genere-plusieurs-millions-de-benefice-par-2\/#primaryimage","url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.png","contentUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.png","width":281,"height":147},{"@type":"BreadcrumbList","@id":"https:\/\/www.retaildetail.be\/fr\/news\/m-tail\/coolblue-genere-plusieurs-millions-de-benefice-par-2\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.retaildetail.be\/fr\/"},{"@type":"ListItem","position":2,"name":"Coolblue g\u00e9n\u00e8re \u00ab plusieurs millions de b\u00e9n\u00e9fice par an \u00bb"}]},{"@type":"WebSite","@id":"https:\/\/www.retaildetail.be\/nl\/#website","url":"https:\/\/www.retaildetail.be\/nl\/","name":"RetailDetail BE","description":"News","publisher":{"@id":"https:\/\/www.retaildetail.be\/nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.retaildetail.be\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.retaildetail.be\/nl\/#organization","name":"RetailDetail BE","url":"https:\/\/www.retaildetail.be\/nl\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/logo\/image\/","url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.svg","contentUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.svg","width":131,"height":70,"caption":"RetailDetail BE"},"image":{"@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/person\/ba2d383452a753a3a1ce8cdb349b5fc9","name":"dev@grandiz.com","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/5f53ce9fb6eed4a60e5aaaa712be8773880fa9459d9cac9bc4aa4fdbce3f447f?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/5f53ce9fb6eed4a60e5aaaa712be8773880fa9459d9cac9bc4aa4fdbce3f447f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5f53ce9fb6eed4a60e5aaaa712be8773880fa9459d9cac9bc4aa4fdbce3f447f?s=96&d=mm&r=g","caption":"dev@grandiz.com"},"sameAs":["http:\/\/preprod.retaildetail.be"],"url":"https:\/\/www.retaildetail.be\/fr\/author\/devgrandiz-com\/"}]}},"jetpack_featured_media_url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/posts\/12292","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/comments?post=12292"}],"version-history":[{"count":0,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/posts\/12292\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/media\/84"}],"wp:attachment":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/media?parent=12292"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/categories?post=12292"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/tags?post=12292"},{"taxonomy":"people","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/people?post=12292"},{"taxonomy":"extra","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/extra?post=12292"},{"taxonomy":"company","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/company?post=12292"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/topic?post=12292"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/region?post=12292"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}