{"id":123227,"date":"2025-07-23T09:46:00","date_gmt":"2025-07-23T07:46:00","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=123227"},"modified":"2025-07-23T09:46:01","modified_gmt":"2025-07-23T07:46:01","slug":"pepsico-lance-une-variante-fonctionnelle-de-son-cola","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/pepsico-lance-une-variante-fonctionnelle-de-son-cola\/","title":{"rendered":"PepsiCo lance une variante fonctionnelle de son cola"},"content":{"rendered":"\n

Selon PepsiCo<\/strong>, il s’agit de la premi\u00e8re innovation majeure dans la cat\u00e9gorie des colas traditionnels au cours des 20 derni\u00e8res ann\u00e9es : un cola Pepsi contenant 3 grammes de fibres pr\u00e9biotiques comme ingr\u00e9dient fonctionnel suppl\u00e9mentaire, pour une flore intestinale saine.<\/p>\n\n\n\n

Des produits plus sains<\/h2>\n\n\n\n

Aux \u00c9tats-Unis, PepsiCo lance une nouveaut\u00e9 remarquable : le Pepsi Prebiotic Cola, un cola qui a le m\u00eame go\u00fbt que la canette de Pepsi habituelle, mais qui ne contient que 5 grammes de sucre, 30 calories, aucun \u00e9dulcorant artificiel et 3 grammes de fibres pr\u00e9biotiques. Il s’agit d’un type de fibre alimentaire qui ne peut pas \u00eatre dig\u00e9r\u00e9 par le corps humain, mais qui sert de nourriture aux bonnes bact\u00e9ries de nos intestins.<\/p>\n\n\n\n

Avec ce lancement, qui, selon l’entreprise, constitue la premi\u00e8re innovation majeure dans la cat\u00e9gorie des colas traditionnels depuis 20 ans, PepsiCo entend r\u00e9pondre \u00e0 la demande croissante des consommateurs en mati\u00e8re d’ingr\u00e9dients fonctionnels. La multinationale s’appuie sur le savoir-faire d’une entreprise qu’elle a acquise au printemps dernier : Poppi, une marque qui associe des pr\u00e9biotiques, du jus de fruit et du cidre de pomme dans une boisson rafra\u00eechissante \u00e0 faible teneur en calories. Pepsi Prebiotic Cola sera lanc\u00e9 en deux saveurs : Original Cola et Cherry Vanilla. Le produit sera disponible en ligne cet automne et dans les magasins \u00e0 partir de d\u00e9but 2026.<\/p>\n\n\n\n

Le cabinet de conseil Future Market Insights estime le march\u00e9 des boissons rafra\u00eechissantes pr\u00e9biotiques \u00e0 262 millions de dollars (224 millions d’euros) d’ici 2024. Les ventes mondiales devraient augmenter de 7,6 %<\/a> au cours des dix prochaines ann\u00e9es, rapporte CBS. PepsiCo souhaite augmenter ses ventes en d\u00e9veloppant des produits plus sains. La multinationale envisage des versions riches en prot\u00e9ines de ses en-cas et de nouvelles boissons hyperprot\u00e9in\u00e9es. L’entreprise souhaite \u00e9galement bannir les colorants ou ingr\u00e9dients artificiels de ses c\u00e9l\u00e8bres snacks.<\/p>\n","protected":false},"excerpt":{"rendered":"

Selon PepsiCo, il s’agit de la premi\u00e8re innovation majeure dans la cat\u00e9gorie des colas traditionnels au cours des 20 derni\u00e8res ann\u00e9es : un cola Pepsi contenant 3 grammes de fibres pr\u00e9biotiques comme ingr\u00e9dient fonctionnel suppl\u00e9mentaire, pour une flore intestinale saine.<\/p>\n","protected":false},"author":3,"featured_media":123224,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[235],"topic":[462],"region":[446],"class_list":["post-123227","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-pepsico","topic-innovation","region-etats-unis-2"],"acf":[],"yoast_head":"\nPepsiCo lance une variante fonctionnelle de son cola - RetailDetail BE<\/title>\n<meta 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