{"id":123367,"date":"2025-07-24T12:22:18","date_gmt":"2025-07-24T10:22:18","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=123367"},"modified":"2025-07-24T12:22:49","modified_gmt":"2025-07-24T10:22:49","slug":"pepco-place-sa-filiale-allemande-sous-procedure-de-protection","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/pepco-place-sa-filiale-allemande-sous-procedure-de-protection\/","title":{"rendered":"Pepco place sa filiale allemande sous proc\u00e9dure de protection"},"content":{"rendered":"\n

La branche allemande de la cha\u00eene de discount Pepco<\/strong> a demand\u00e9 un report de paiement: la direction opte pour une restructuration en profondeur. Ses 64 magasins restent pour l’instant ouverts.<\/p>\n\n\n\n

R\u00e9sultats d\u00e9cevants<\/h2>\n\n\n\n

Pepco n’est actif en Allemagne que depuis deux ans, mais rencontre des r\u00e9sultats d\u00e9cevants. Selon l’entreprise, les 64 magasins, principalement en Allemagne de l’Est, subissent des pertes persistantes. Pendant la r\u00e9organisation, les \u00e9tablissements restent ouverts et re\u00e7oivent de nouvelles livraisons : l’objectif explicite est en effet de relancer la branche et de la rendre rentable dans un march\u00e9 difficile.<\/p>\n\n\n\n

Le gestionnaire de la restructuration Christian Stoffler prend temporairement la direction de la direction allemande. Il apporte une richesse d’exp\u00e9rience et de connaissances du secteur de la mode et du commerce de d\u00e9tail. \u201cLe groupe Pepco a montr\u00e9 au cours des vingt derni\u00e8res ann\u00e9es que son concept et son assortiment g\u00e9n\u00e8rent du succ\u00e8s en Europe\u201d, cite Fashionunited Stoffler. \u201cNous nous attendons donc \u00e0 pouvoir ajuster les magasins en Allemagne de mani\u00e8re \u00e0 ce qu’ils trouvent \u00e9galement leur place sur ce march\u00e9 difficile<\/a>. Gr\u00e2ce \u00e0 la protection de la r\u00e9organisation, nous pouvons prendre rapidement les mesures n\u00e9cessaires.\u201d<\/p>\n\n\n\n

Les difficult\u00e9s en Allemagne contrastent effectivement fortement avec la tendance g\u00e9n\u00e9rale en Europe : il y a deux semaines, Pepco a annonc\u00e9 un chiffre d’affaires record<\/a>. C’\u00e9tait alors la premi\u00e8re fois que le groupe polonais (hors la filiale britannique c\u00e9d\u00e9e Poundland<\/strong>) r\u00e9alisait plus d’un milliard d’euros en un trimestre.<\/p>\n","protected":false},"excerpt":{"rendered":"

La branche allemande de la cha\u00eene de discount Pepco a demand\u00e9 un report de paiement: la direction opte pour une restructuration en profondeur. Ses 64 magasins restent pour l\u2019instant ouverts.<\/p>\n","protected":false},"author":4,"featured_media":123363,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[14,22],"tags":[],"people":[],"extra":[],"company":[1735],"topic":[332],"region":[470],"class_list":{"0":"post-123367","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-mode","9":"company-pepco","10":"topic-restructuration","11":"region-allemagne"},"acf":[],"yoast_head":"\nPepco place sa filiale allemande sous proc\u00e9dure de protection - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"La branche allemande de la cha\u00eene de discount Pepco a demand\u00e9 un report de paiement: la direction opte pour une restructuration en profondeur.\" \/>\n<meta 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