{"id":126813,"date":"2025-09-01T14:37:52","date_gmt":"2025-09-01T12:37:52","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=126813"},"modified":"2025-09-01T14:37:53","modified_gmt":"2025-09-01T12:37:53","slug":"mondelez-devant-les-tribunaux-pour-la-reduction-du-contenu-des-produits-milka","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/mondelez-devant-les-tribunaux-pour-la-reduction-du-contenu-des-produits-milka\/","title":{"rendered":"Mondelez devant les tribunaux pour la r\u00e9duction du contenu des produits Milka"},"content":{"rendered":"\n<p>L&rsquo;association allemande des consommateurs poursuit <strong>Mondelez<\/strong> en justice pour emballages trompeurs des chocolats Milka : le contenu diminue de mani\u00e8re presque imperceptible tandis que les prix augmentent.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Un millim\u00e8tre plus fin<\/h2>\n\n\n\n<p>Plusieurs tablettes de chocolat Milka ont r\u00e9cemment vu leur poids passer de 100 grammes \u00e0 90 grammes, sans que cela ne fasse beaucoup de bruit. Pour les consommateurs, le changement est \u00e0 peine perceptible, estime l&rsquo;association allemande de d\u00e9fense des consommateurs : l&#8217;emballage et le design sont rest\u00e9s identiques, tandis que la tablette elle-m\u00eame a perdu environ un millim\u00e8tre d&rsquo;\u00e9paisseur. Peu avant, les prix de vente avaient consid\u00e9rablement augment\u00e9.<\/p>\n\n\n\n<p>L&rsquo;association de consommateurs de Hambourg a donc d\u00e9pos\u00e9 une plainte contre le fabricant Mondelez aupr\u00e8s du tribunal de Br\u00eame, pour concurrence d\u00e9loyale et emballage trompeur. \u00ab De nombreux consommateurs ach\u00e8tent depuis des ann\u00e9es le chocolat Milka dans son emballage habituel et <a href=\"https:\/\/www.lebensmittelzeitung.net\/politik\/nachrichten\/mogelpackung-milka-verbraucherschuetzer-ziehen-gegen-mondelez-vor-gericht-186298\">partent du principe que le contenu n&rsquo;a pas chang\u00e9<\/a> \u00bb, explique Armin Valet, nutritionniste \u00e0 l&rsquo;association de consommateurs. \u00ab Mais ils sont tromp\u00e9s, car certains types ne contiennent plus que 90 grammes pour un prix identique, voire sup\u00e9rieur. \u00bb<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00ab Augmentation de prix n\u00e9cessaire \u00bb<\/h2>\n\n\n\n<p>Le nouveau poids est bien indiqu\u00e9 sur l&#8217;emballage, mais en petits caract\u00e8res. De plus, la mention du poids est souvent cach\u00e9e par les emballages ext\u00e9rieurs dans les rayons des supermarch\u00e9s. Pour ces raisons, la branche allemande de Foodwatch <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/un-prix-douteux-pour-milka-en-allemagne-en-raison-de-la-reduflation\/\">avait d\u00e9j\u00e0 d\u00e9cern\u00e9 le \u00ab <em>Goldene Windbeutel<\/em> \u00bb<\/a> (un prix pour la publicit\u00e9 trompeuse) \u00e0 Mondelez au d\u00e9but de l&rsquo;ann\u00e9e. Mais le fabricant souligne que le nouveau poids de chaque barre est clairement indiqu\u00e9 sur l&#8217;emballage du produit et que le changement a \u00e9galement \u00e9t\u00e9 signal\u00e9 sur les r\u00e9seaux sociaux, avec un aper\u00e7u de toutes les barres, vari\u00e9t\u00e9s et poids. La hausse des prix est n\u00e9cessaire car les prix du cacao ont presque tripl\u00e9 au cours des douze derniers mois, explique l&rsquo;entreprise.<\/p>\n\n\n\n<p>L&rsquo;association de consommateurs ne se contente d&rsquo;ailleurs pas de poursuivre le fabricant, mais exige \u00e9galement du gouvernement f\u00e9d\u00e9ral des r\u00e8gles contraignantes en mati\u00e8re de r\u00e9duction du contenu des emballages : les fabricants doivent \u00eatre tenus d&rsquo;apposer un avertissement pendant au moins six mois. De plus, la taille des emballages doit diminuer \u00e0 mesure que leur contenu diminue.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>L&rsquo;association allemande des consommateurs poursuit Mondelez en justice pour emballages trompeurs des chocolats Milka : le contenu diminue de mani\u00e8re presque imperceptible tandis que les prix augmentent. Un millim\u00e8tre plus fin Plusieurs tablettes de chocolat Milka ont r\u00e9cemment vu leur poids passer de 100 grammes \u00e0 90 grammes, sans que cela ne fasse beaucoup de [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":122781,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[251],"topic":[336],"region":[470],"class_list":["post-126813","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-mondelez","topic-inflation","region-allemagne"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mondelez devant les tribunaux pour la r\u00e9duction du contenu des produits Milka - RetailDetail 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