{"id":126858,"date":"2025-09-02T08:55:42","date_gmt":"2025-09-02T06:55:42","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=126858"},"modified":"2025-09-02T08:55:44","modified_gmt":"2025-09-02T06:55:44","slug":"en-images-a-s-adventure-ouvre-son-quatrieme-magasin-en-france","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/loisirs\/en-images-a-s-adventure-ouvre-son-quatrieme-magasin-en-france\/","title":{"rendered":"[En images] A.S.Adventure ouvre son quatri\u00e8me magasin en France"},"content":{"rendered":"\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"slide\" style=\"--aspect-ratio:calc(1024 \/ 683)\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" alt=\"\" class=\"wp-block-jetpack-slideshow_image 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100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-126842\" data-id=\"126842\" data-aspect-ratio=\"1024 \/ 683\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_008_Dann_mid-1024x683.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_008_Dann_mid-1024x683.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_008_Dann_mid-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_008_Dann_mid-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_008_Dann_mid-1536x1024.jpg 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_008_Dann_mid-2048x1366.jpg 2048w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_008_Dann_mid-185x122.jpg 185w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-126840\" data-id=\"126840\" data-aspect-ratio=\"1024 \/ 683\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_015_Dann_mid-1024x683.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_015_Dann_mid-1024x683.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_015_Dann_mid-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_015_Dann_mid-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_015_Dann_mid-1536x1024.jpg 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_015_Dann_mid-2048x1366.jpg 2048w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_015_Dann_mid-185x122.jpg 185w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-126838\" data-id=\"126838\" data-aspect-ratio=\"683 \/ 1024\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_006_Dann_mid-683x1024.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_006_Dann_mid-683x1024.jpg 683w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_006_Dann_mid-200x300.jpg 200w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_006_Dann_mid-768x1152.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_006_Dann_mid-1024x1536.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_006_Dann_mid-1366x2048.jpg 1366w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/13582_006_Dann_mid.jpg 1667w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p><strong>A.S.Adventure<\/strong> a ouvert son quatri\u00e8me magasin en France : il s&rsquo;agit \u00e9galement du premier magasin en centre-ville dans le pays et du cinquanti\u00e8me magasin pour le d\u00e9taillant belge sp\u00e9cialis\u00e9 dans les articles de plein air et le lifestyle, qui f\u00eate cette ann\u00e9e son 30e anniversaire.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00ab La bonne approche trouv\u00e9e \u00bb<\/h2>\n\n\n\n<p>Apr\u00e8s des ouvertures pr\u00e9c\u00e9dentes \u00e0 Reims, Bordeaux et Nice, le d\u00e9taillant se rapproche d\u00e9sormais de chez lui, avec une ouverture juste de l&rsquo;autre c\u00f4t\u00e9 de la fronti\u00e8re fran\u00e7aise, \u00e0 Lille. Pour la premi\u00e8re fois, A.S.Adventure choisit un emplacement dans le centre-ville, dans la rue de B\u00e9thune, la rue commer\u00e7ante par excellence de la ville du nord de la France. Fort de son exp\u00e9rience dans des villes belges telles qu&rsquo;Anvers, Bruxelles et Gand, l&rsquo;entreprise sait que son concept fonctionne \u00e9galement parfaitement en milieu urbain.<\/p>\n\n\n\n<p>Le nouveau magasin, d&rsquo;une superficie de 1 500 m\u00b2, propose le m\u00e9lange habituel de mode et lifestyle, outdoor, voyage, camping et sports d&rsquo;hiver, mais il ne s&rsquo;agit pas d&rsquo;une copie conforme de l&rsquo;offre belge : \u00ab Ces derni\u00e8res ann\u00e9es, nous avons cherch\u00e9 la bonne approche, et nous l&rsquo;avons trouv\u00e9e. Nous avons ainsi enti\u00e8rement adapt\u00e9 notre gamme de marques au march\u00e9 fran\u00e7ais. Nous savons d\u00e9sormais que notre approche fonctionne et que les Fran\u00e7ais l&rsquo;appr\u00e9cient \u00bb, d\u00e9clare Bea De Beuckelaer, CEO de Retail Concepts, la soci\u00e9t\u00e9 qui chapeaute les cha\u00eenes A.S.Adventure et Juttu.<\/p>\n\n\n\n<p>\u00ab Nous continuons \u00e0 explorer les opportunit\u00e9s en France \u00bb, souligne-t-elle. \u00ab Lille est pour nous une \u00e9tape logique : une ville anim\u00e9e avec une forte culture du shopping, proche de la Belgique. \u00bb<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A.S.Adventure a ouvert son quatri\u00e8me magasin en France : il s&rsquo;agit \u00e9galement du premier magasin en centre-ville dans le pays et du cinquanti\u00e8me magasin pour le d\u00e9taillant belge sp\u00e9cialis\u00e9 dans les articles de plein air et le lifestyle, qui f\u00eate cette ann\u00e9e son 30e anniversaire.<\/p>\n","protected":false},"author":3,"featured_media":126856,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"template-gallery.php","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[28],"tags":[],"people":[],"extra":[],"company":[371,771],"topic":[1262,310],"region":[342],"class_list":["post-126858","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-loisirs","company-as-adventure","company-retail-concepts","topic-en-images","topic-ouverture-de-magasin","region-france"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>[En images] A.S.Adventure ouvre son quatri\u00e8me magasin en France - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"A.S.Adventure a ouvert son quatri\u00e8me 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