{"id":127895,"date":"2025-09-10T09:54:12","date_gmt":"2025-09-10T07:54:12","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=127895"},"modified":"2025-09-10T09:54:14","modified_gmt":"2025-09-10T07:54:14","slug":"inditex-la-societe-mere-de-zara-se-refroidit-face-a-un-marche-complexe","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/inditex-la-societe-mere-de-zara-se-refroidit-face-a-un-marche-complexe\/","title":{"rendered":"Inditex, la soci\u00e9t\u00e9 m\u00e8re de Zara, se refroidit face \u00e0 un \u00ab\u00a0march\u00e9 complexe\u00a0\u00bb"},"content":{"rendered":"\n

Inditex<\/strong>, la soci\u00e9t\u00e9 m\u00e8re de Zara<\/strong>, n’a enregistr\u00e9 qu’une faible croissance de son chiffre d’affaires au premier semestre 2025, en raison d’un \u00ab\u00a0environnement de march\u00e9 complexe\u00a0\u00bb et surtout d’une forte pression exerc\u00e9e par les effets de change n\u00e9gatifs.<\/p>\n\n\n\n

Croissance limit\u00e9e \u00e0 l’Europe<\/h2>\n\n\n\n

Le chiffre d’affaires du groupe a augment\u00e9 de 1,6 % pour atteindre 18,4 milliards d’euros au premier semestre, tandis que la croissance \u00e0 taux de change constant \u00e9tait de 5,1 %. Avec 10,08 milliards d’euros, le deuxi\u00e8me trimestre a \u00e9t\u00e9 l\u00e9g\u00e8rement inf\u00e9rieur aux 10,26 milliards d’euros attendus par les analystes. La marque filiale Massimo Dutti<\/strong> s’est m\u00eame l\u00e9g\u00e8rement contract\u00e9e au premier semestre.<\/p>\n\n\n\n

Le b\u00e9n\u00e9fice d’exploitation (EBIT) a grimp\u00e9 \u00e0 3,6 milliards d’euros, soit pratiquement le m\u00eame montant que l’ann\u00e9e derni\u00e8re. Le b\u00e9n\u00e9fice net a quant \u00e0 lui l\u00e9g\u00e8rement augment\u00e9, de 0,8 %, pour atteindre 2,8 milliards d’euros. Le PDG Garc\u00eda Maceiras s’est d\u00e9clar\u00e9 satisfait des niveaux de b\u00e9n\u00e9fices.<\/p>\n\n\n\n

Le chiffre d’affaires a augment\u00e9 de 7,1 % en Espagne et de 3,2 % dans le reste de l’Europe, mais cette croissance a \u00e9t\u00e9 compens\u00e9e par des baisses dans les Am\u00e9riques (-3,8 %) et en Asie-Pacifique (-2,1 %). L’affaiblissement du dollar am\u00e9ricain et du peso mexicain a pes\u00e9 sur les chiffres. Inditex table d\u00e9sormais sur une impression mon\u00e9taire de 4 % pour 2025, contre 3 % attendus pr\u00e9c\u00e9demment.<\/p>\n\n\n\n

L’automne d’espoir<\/h2>\n\n\n\n

Le d\u00e9but de la saison d’automne est n\u00e9anmoins porteur d’espoir. Du 1er ao\u00fbt au 7 septembre, les ventes \u00e0 taux de change constant ont augment\u00e9 de 9 % par rapport \u00e0 l’ann\u00e9e pr\u00e9c\u00e9dente. Les analystes de RBC Capital Markets parlent d’un \u00ab\u00a0d\u00e9but de troisi\u00e8me trimestre tr\u00e8s sain\u00a0\u00bb.<\/p>\n\n\n\n

Cette ann\u00e9e, Inditex investit \u00e9galement environ 1,8 milliard d’euros dans les magasins, les plateformes en ligne et la logistique. Son nouveau centre de distribution Zaragoza II est op\u00e9rationnel et le groupe a renforc\u00e9 sa participation dans la start-up de robotique Theker Robotics en juillet.<\/p>\n\n\n\n

Ainsi, malgr\u00e9 les vents contraires li\u00e9s aux incertitudes mon\u00e9taires et g\u00e9opolitiques, le groupe entrevoit des opportunit\u00e9s de croissance. \u00ab\u00a0Notre flexibilit\u00e9, notre proximit\u00e9 avec la production et notre r\u00e9action rapide aux tendances de la mode nous conf\u00e8rent un avantage unique sur le march\u00e9\u00a0\u00bb, d\u00e9clare Garc\u00eda Maceiras.<\/p>\n","protected":false},"excerpt":{"rendered":"

Inditex, la soci\u00e9t\u00e9 m\u00e8re de Zara, n’a enregistr\u00e9 qu’une faible croissance de ses ventes au premier semestre 2025, en raison d’un \u00ab\u00a0environnement de march\u00e9 complexe\u00a0\u00bb et surtout d’une forte pression exerc\u00e9e par les effets de change n\u00e9gatifs.<\/p>\n","protected":false},"author":5,"featured_media":127896,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[14,22],"tags":[],"people":[],"extra":[43],"company":[405],"topic":[266],"region":[580],"class_list":{"0":"post-127895","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-mode","9":"extra-plus","10":"company-inditex","11":"topic-resultats-financiers","12":"region-espagne"},"acf":[],"yoast_head":"\nInditex, la soci\u00e9t\u00e9 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