{"id":128486,"date":"2025-09-16T10:41:00","date_gmt":"2025-09-16T08:41:00","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=128486"},"modified":"2025-09-16T10:41:03","modified_gmt":"2025-09-16T08:41:03","slug":"ikea-celebre-40-ans-de-boulettes-de-viande-avec-une-nouvelle-boule-de-falafel","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/ikea-celebre-40-ans-de-boulettes-de-viande-avec-une-nouvelle-boule-de-falafel\/","title":{"rendered":"IKEA c\u00e9l\u00e8bre 40 ans de son produit le plus vendu avec une nouvelle version"},"content":{"rendered":"\n

Le produit le plus vendu d’Ikea<\/strong>, la boulette de viande, f\u00eate ses 40 ans. Les Su\u00e9dois c\u00e9l\u00e8brent cet anniversaire en introduisant le falafel au menu : au cours des six prochains mois, de plus en plus de march\u00e9s verront appara\u00eetre les boulettes de viande de grenouille dans leurs restaurants.<\/p>\n\n\n\n

Quarante ans de boulettes<\/h2>\n\n\n\n

En 1960, Ingvar Kamprad a ouvert le premier restaurant Ikea \u00e0 \u00c4lmhult. Le fondateur de la cha\u00eene pensait en effet que \u00ab\u00a0les clients qui ont bien mang\u00e9 font leurs courses plus volontiers\u00a0\u00bb. 25 ans plus tard, Ikea a cr\u00e9\u00e9 sa propre boulette de viande, que le chef su\u00e9dois Severin Sj\u00f6stedt a mise au point pour l’introduire dans tous les march\u00e9s Ikea.<\/p>\n\n\n\n

Rapidement, les c\u00e9l\u00e8bres k\u00f6ttbullar<\/em> ont connu un succ\u00e8s mondial : Ikea en vend pr\u00e8s d’un milliard et demi par an dans le monde entier. En 2006, la cha\u00eene a commenc\u00e9 \u00e0 vendre les boules dans son Swedish Food Market, avec les sauces qui les accompagnent et d’autres d\u00e9lices su\u00e9dois.<\/p>\n\n\n\n

Progressivement, Ikea a introduit des alternatives \u00e0 la viande hach\u00e9e : en 2015, il y a d’abord eu la boule de poulet, suivie plus tard la m\u00eame ann\u00e9e par la boule de l\u00e9gumes. Cinq ans plus tard, le \u00ab\u00a0huvudroll\u00a0\u00bb aux l\u00e9gumes a \u00e9t\u00e9 lanc\u00e9, con\u00e7u pour \u00e9galer le go\u00fbt de la boulette de viande originale. Encore cinq ans plus tard, c’est au tour de la boule de falafel.<\/p>\n\n\n\n

Le falafel renforce l’offre v\u00e9g\u00e9tale<\/h2>\n\n\n\n

Avec l’ajout des falafels, Ikea souhaite augmenter la proportion d’aliments d’origine v\u00e9g\u00e9tale et inciter davantage de personnes \u00e0 opter pour ce type d’alimentation. Les pois chiches sont l’ingr\u00e9dient principal de la nouvelle boule, qui comprend \u00e9galement des courgettes, des oignons et un m\u00e9lange d’\u00e9pices. Dans les restaurants, les boulettes seront servies avec du couscous, de l’a\u00efoli et du citron.<\/p>\n\n\n\n

\u00ab\u00a0Nous vendons nos meubles \u00e0 plat, mais notre nourriture est joliment arrondie\u00a0\u00bb, a d\u00e9clar\u00e9 la cha\u00eene dans un communiqu\u00e9 de presse. Le designer culinaire Daniel Yngvesson consid\u00e8re les falafels comme \u00ab\u00a0l’ajout parfait au menu\u00a0\u00bb : selon lui, les falafels font d\u00e9sormais partie int\u00e9grante de la cuisine su\u00e9doise.<\/p>\n\n\n\n

Ikea est l’une des plus grandes cha\u00eenes de restauration au monde : elle dit que ses 473 restaurants attirent 710 millions de clients sur 63 march\u00e9s chaque ann\u00e9e.<\/p>\n","protected":false},"excerpt":{"rendered":"

Le produit le plus vendu d\u2019Ikea, la boulette de viande, f\u00eate ses 40 ans. Les Su\u00e9dois c\u00e9l\u00e8brent cet anniversaire en introduisant le falafel au menu : au cours des six prochains mois, de plus en plus de march\u00e9s verront appara\u00eetre les boulettes de viande de grenouille dans leurs restaurants.<\/p>\n","protected":false},"author":4,"featured_media":128487,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18,24],"tags":[],"people":[],"extra":[],"company":[211],"topic":[],"region":[243],"class_list":{"0":"post-128486","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-food","9":"company-ikea","10":"region-europe"},"acf":[],"yoast_head":"\nIKEA c\u00e9l\u00e8bre 40 ans de son produit le plus vendu avec une nouvelle version - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/ikea-celebre-40-ans-de-boulettes-de-viande-avec-une-nouvelle-boule-de-falafel\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IKEA c\u00e9l\u00e8bre 40 ans de son produit le plus vendu avec une nouvelle version - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Le produit le plus vendu d\u2019Ikea, la boulette de viande, f\u00eate ses 40 ans. 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