{"id":130045,"date":"2025-09-30T19:03:01","date_gmt":"2025-09-30T17:03:01","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=130045"},"modified":"2025-09-30T19:03:04","modified_gmt":"2025-09-30T17:03:04","slug":"tedi-prevoit-douvrir-quarante-magasins-en-espagne-avant-mai-2026","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/tedi-prevoit-douvrir-quarante-magasins-en-espagne-avant-mai-2026\/","title":{"rendered":"Tedi pr\u00e9voit d’ouvrir 40 magasins en Espagne avant mai 2026"},"content":{"rendered":"\n

Tedi<\/strong> a pr\u00e9sent\u00e9 son nouveau concept de magasin dans le centre commercial La Vega (Madrid), \u00e0 l’occasion de la c\u00e9l\u00e9bration de ses dix ans de pr\u00e9sence en Espagne. La cha\u00eene souhaite ouvrir quarante magasins suppl\u00e9mentaires dans le pays d’ici mai 2026 et envisage \u00e0 moyen terme d’atteindre les 600 \u00e9tablissements. Le nouveau format sera d\u00e9ploy\u00e9 dans d’autres pays europ\u00e9ens l’ann\u00e9e prochaine.<\/p>\n\n\n\n

Empreinte internationale et mod\u00e8le commercial<\/h2>\n\n\n\n

Avec plus de 320 magasins et 2 300 employ\u00e9s, l’Espagne est devenue le deuxi\u00e8me march\u00e9 le plus important pour Tedi, apr\u00e8s l’Allemagne. Tedi est pr\u00e9sent dans quinze pays et compte plus de 3 600 points de vente dans le monde. La cha\u00eene s’appuie sur des magasins de 650 \u00e0 1 000 m\u00b2 proposant environ 15 000 articles, allant des articles pour la maison et la d\u00e9coration aux fournitures de bureau, en passant par les loisirs et les jouets.<\/p>\n\n\n\n

Parall\u00e8lement \u00e0 la croissance du nombre de magasins, Tedi d\u00e9ploie en Espagne un concept de magasin plus moderne avec une pr\u00e9sentation des produits plus \u00e9pur\u00e9e, sans les paniers traditionnels ni les tables en libre-service. Le point de mire est Osolandia, un espace th\u00e9matique pour les enfants avec des jouets et des bonbons dans une zone accessible et visuellement attrayante. Ce format sera progressivement introduit dans le reste de l’Europe d’ici 2026.<\/p>\n\n\n\n

Politique de prix et plans logistiques<\/h2>\n\n\n\n

Le directeur g\u00e9n\u00e9ral pour l’Espagne, Fernando Strubing Gomes, a soulign\u00e9 que Tedi souhaite maintenir des prix uniformes dans tous les pays<\/a>, malgr\u00e9 des co\u00fbts logistiques plus \u00e9lev\u00e9s en raison de la distance avec l’Allemagne. Afin d’optimiser ses op\u00e9rations, l’entreprise \u00e9tudie la possibilit\u00e9 de cr\u00e9er un entrep\u00f4t r\u00e9gional pour la France, le Portugal et l’Espagne.<\/p>\n\n\n\n

\u00ab Le march\u00e9 espagnol a encore beaucoup de chemin \u00e0 parcourir pour Tedi. Nous voulons cro\u00eetre de mani\u00e8re durable, avec un concept de magasin renouvel\u00e9 et adapt\u00e9 aux besoins des clients \u00bb, cite Just Retail Strubing.<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Tedi a pr\u00e9sent\u00e9 son nouveau concept de magasin dans le centre commercial La Vega (Madrid), \u00e0 l’occasion de la c\u00e9l\u00e9bration de ses dix ans de pr\u00e9sence en Espagne. La cha\u00eene souhaite ouvrir quarante magasins suppl\u00e9mentaires dans le pays d’ici mai 2026 et envisage \u00e0 moyen terme d’atteindre les 600 \u00e9tablissements. Le nouveau format sera d\u00e9ploy\u00e9 dans d’autres pays europ\u00e9ens l’ann\u00e9e prochaine.<\/p>\n","protected":false},"author":10,"featured_media":130046,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15,25],"tags":[],"people":[],"extra":[],"company":[1153],"topic":[340,310],"region":[470,580],"class_list":["post-130045","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen","category-general","company-tedi","topic-concept-de-magasin","topic-ouverture-de-magasin","region-allemagne","region-espagne"],"acf":[],"yoast_head":"\nTedi pr\u00e9voit d'ouvrir 40 magasins en Espagne avant mai 2026 - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Tedi a pr\u00e9sent\u00e9 son nouveau concept de magasin dans le centre commercial La Vega 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