{"id":130077,"date":"2025-10-01T11:38:28","date_gmt":"2025-10-01T09:38:28","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=130077"},"modified":"2025-10-01T11:38:29","modified_gmt":"2025-10-01T09:38:29","slug":"les-petits-riens-tire-la-sonnette-dalarme-sur-la-crise-du-seconde-main","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/les-petits-riens-tire-la-sonnette-dalarme-sur-la-crise-du-seconde-main\/","title":{"rendered":"Les Petits Riens tirent la sonnette d’alarme sur la \u00ab crise du seconde main \u00bb"},"content":{"rendered":"\n

L’organisation bruxelloise Les Petits Riens<\/strong> a cl\u00f4tur\u00e9 l’ann\u00e9e 2024 avec une perte de 2,4 millions d’euros, selon elle une cons\u00e9quence directe de la d\u00e9t\u00e9rioration des conditions dans le secteur du seconde main.<\/p>\n\n\n\n

Impact de la mode (ultra) rapide<\/h2>\n\n\n\n

Cette entreprise sociale, qui mise sur l’\u00e9conomie circulaire et la lutte contre la pauvret\u00e9, a vu le chiffre d’affaires de ses magasins passer de 13,7 millions d’euros en 2023 \u00e0 13 millions d’euros en 2024, malgr\u00e9 un volume de collectes stable. \u00ab 2024 aura \u00e9t\u00e9, pour Les Petits Riens, une ann\u00e9e marqu\u00e9e par des contrastes forts \u00bb, \u00e9crit le directeur g\u00e9n\u00e9ral Thierry Smets dans le rapport annuel. \u00ab Des r\u00e9alisations majeures dont nous pouvons collectivement \u00eatre fiers, mais aussi des turbulences importantes, qui nous ont pouss\u00e9s \u00e0 faire des choix difficiles. \u00bb<\/p>\n\n\n\n

L’organisation a collect\u00e9 au total 8 570 tonnes de dons, dont 7 370 tonnes de textiles. Mais la qualit\u00e9 de ces dons diminue depuis des ann\u00e9es, sous la pression de l’essor de la fast-fashion et de l’ultrafast-fashion. \u00ab La mont\u00e9e en puissance de la fast-fashion engendre une production massive de v\u00eatements de moindre qualit\u00e9, difficilement valorisables. \u00bb Pour Les Petits Riens, cela signifie que moins de marchandises sont adapt\u00e9es \u00e0 la r\u00e9utilisation ou \u00e0 la vente, ce qui exerce une pression structurelle sur les revenus.<\/p>\n\n\n\n

R\u00e9organisation et licenciements<\/h2>\n\n\n\n

Afin de r\u00e9tablir l’\u00e9quilibre financier, la direction a mis en place un plan d’\u00e9conomies. Les contrats int\u00e9rimaires, les emplois \u00e9tudiants et les contrats temporaires ont \u00e9t\u00e9 supprim\u00e9s. Finalement, l’organisation a \u00e9galement d\u00fb proc\u00e9der \u00e0 21 licenciements, soit environ 5 % de ses effectifs. N\u00e9anmoins, l’organisation continue d’offrir du travail \u00e0 plus de 500 personnes par jour dans le cadre de programmes d’emploi social.<\/p>\n\n\n\n

Selon la direction, les premiers mois de 2025 ont d\u00e9j\u00e0 donn\u00e9 des signes encourageants : les \u00e9v\u00e9nements commerciaux attirent davantage de visiteurs, les nouvelles ventes en ligne ont d\u00e9marr\u00e9 de mani\u00e8re positive et l’exp\u00e9rience d’achat s’am\u00e9liore \u00e9galement. Malgr\u00e9 les chiffres rouges, Smets assure \u00e9galement que les activit\u00e9s sociales n’ont pas \u00e9t\u00e9 touch\u00e9es.<\/p>\n","protected":false},"excerpt":{"rendered":"

L’organisation bruxelloise Les Petits Riens (Spullenhulp) a cl\u00f4tur\u00e9 l’ann\u00e9e 2024 avec une perte de 2,4 millions d’euros, selon elle une cons\u00e9quence directe de la d\u00e9t\u00e9rioration des conditions du march\u00e9 dans le secteur de l’occasion. <\/p>\n","protected":false},"author":5,"featured_media":130078,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[14,22],"tags":[1823,173],"people":[],"extra":[43],"company":[1340],"topic":[266],"region":[226],"class_list":{"0":"post-130077","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-mode","9":"tag-circularite","10":"tag-seconde-main","11":"extra-plus","12":"company-les-petits-riens","13":"topic-resultats-financiers","14":"region-belgique"},"acf":[],"yoast_head":"\nLes Petits Riens tirent la sonnette d'alarme sur la \u00ab crise du seconde main \u00bb - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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