{"id":130287,"date":"2025-10-03T09:06:55","date_gmt":"2025-10-03T07:06:55","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=130287"},"modified":"2025-10-03T09:07:35","modified_gmt":"2025-10-03T07:07:35","slug":"naf-naf-disparait-du-sud-de-leurope-faillite-en-espagne-en-italie-et-au-portugal","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/naf-naf-disparait-du-sud-de-leurope-faillite-en-espagne-en-italie-et-au-portugal\/","title":{"rendered":"Naf Naf dispara\u00eet du sud de l&rsquo;Europe : faillite en Espagne, en Italie et au Portugal"},"content":{"rendered":"\n<p>La cha\u00eene de mode fran\u00e7aise <strong>Naf Naf<\/strong> met la cl\u00e9 sous la porte en Espagne, en Italie et au Portugal. Le nouveau propri\u00e9taire <strong>Beaumanoir <\/strong>ne reprend qu&rsquo;une partie des actifs, ce qui entra\u00eene notamment la disparition de la marque du march\u00e9 espagnol apr\u00e8s 30 ans.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">D\u00e9but de la liquidation<\/h2>\n\n\n\n<p>En Espagne, une proc\u00e9dure d&rsquo;insolvabilit\u00e9 en vue de la liquidation a \u00e9t\u00e9 lanc\u00e9e et devrait durer un peu plus d&rsquo;un mois. Cela signifie la fin de huit magasins franchis\u00e9s dans des villes telles que Barcelone, Cadix et Pampelune. La boutique en ligne fermera \u00e9galement ses portes, les 55 corners chez El Corte Ingl\u00e9s fermeront et la marque dispara\u00eetra des march\u00e9s en Espagne et au Portugal.<\/p>\n\n\n\n<p>Carlos P\u00e9rez D\u00edaz, directeur de Naf Naf Iberia, a annonc\u00e9 la cessation d&rsquo;activit\u00e9 \u00ab apr\u00e8s plus de 30 ans de pr\u00e9sence sur le march\u00e9 espagnol \u00bb sur LinkedIn. Naf Naf comptait autrefois plus d&rsquo;une centaine de magasins et occupait une position forte sur le march\u00e9 espagnol. Le site web espagnol organise actuellement une vente de liquidation avec 75 % de r\u00e9duction, sans \u00e9change ni retour.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Sans magasins<\/h2>\n\n\n\n<p>En Italie \u00e9galement, la filiale locale sera liquid\u00e9e d\u00e8s que la d\u00e9cision judiciaire sera officielle. Cela concerne 41 points de vente : 16 shop-in-shops dans le r\u00e9seau Upim et 25 corners dans les grands magasins Coin. Au Portugal, Naf Naf cesse \u00e9galement toutes ses activit\u00e9s.<\/p>\n\n\n\n<p>Les fermetures font suite \u00e0 la proc\u00e9dure d&rsquo;insolvabilit\u00e9 de la soci\u00e9t\u00e9 m\u00e8re fran\u00e7aise en mai 2025. La marque a connu plusieurs crises ces derni\u00e8res ann\u00e9es. En ao\u00fbt, <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/mode\/naf-naf-komt-in-handen-van-groupe-beaumanoir\/\">Beaumanoir a rachet\u00e9 une partie des actifs<\/a>. Ce groupe fran\u00e7ais poss\u00e8de d\u00e9j\u00e0 dans son portefeuille des marques de mode telles que Cache Cache, Caroll et Sarenza, mais souhaite poursuivre l&rsquo;activit\u00e9 de Naf Naf sans magasins propres. L&rsquo;enseigne dispara\u00eetra en tant que cha\u00eene de magasins.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La cha\u00eene de mode fran\u00e7aise Naf Naf met la cl\u00e9 sous la porte en Espagne, en Italie et au Portugal. Le nouveau propri\u00e9taire Beaumanoir ne reprend qu&rsquo;une partie des actifs, ce qui entra\u00eene notamment la disparition de la marque du march\u00e9 espagnol apr\u00e8s 30 ans de pr\u00e9sence.<\/p>\n","protected":false},"author":5,"featured_media":130288,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[14,22],"tags":[],"people":[],"extra":[43],"company":[1317],"topic":[1085,297],"region":[525,741,579],"class_list":{"0":"post-130287","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-mode","9":"extra-plus","10":"company-naf-naf","11":"topic-faillite","12":"topic-fermeture","13":"region-italie","14":"region-portugal","15":"region-spanje"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Naf Naf dispara\u00eet du sud de l&#039;Europe : faillite en Espagne, en Italie et au Portugal - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Naf Naf met la cl\u00e9 sous la porte en Espagne, en Italie et au Portugal. 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