{"id":131659,"date":"2025-10-15T14:22:39","date_gmt":"2025-10-15T12:22:39","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=131659"},"modified":"2025-10-15T14:22:41","modified_gmt":"2025-10-15T12:22:41","slug":"en-images-lolaliza-devoile-son-nouveau-concept-de-magasin-a-malines","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/en-images-lolaliza-devoile-son-nouveau-concept-de-magasin-a-malines\/","title":{"rendered":"[En images] LolaLiza d\u00e9voile son nouveau concept de magasin \u00e0 Malines"},"content":{"rendered":"\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"slide\"><div class=\"wp-block-jetpack-slideshow_container swiper\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"640\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-131652\" data-id=\"131652\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM08885-Edit-Aangepast.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM08885-Edit-Aangepast.jpg 960w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM08885-Edit-Aangepast-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM08885-Edit-Aangepast-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM08885-Edit-Aangepast-185x122.jpg 185w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"960\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-131644\" data-id=\"131644\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM04309-Aangepast.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM04309-Aangepast.jpg 640w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM04309-Aangepast-200x300.jpg 200w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"540\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-131654\" data-id=\"131654\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/header-mechelen-Aangepast.png\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/header-mechelen-Aangepast.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/header-mechelen-Aangepast-300x158.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/header-mechelen-Aangepast-768x405.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"640\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-131656\" data-id=\"131656\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM08995-Aangepast.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM08995-Aangepast.jpg 960w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM08995-Aangepast-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM08995-Aangepast-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM08995-Aangepast-185x122.jpg 185w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"640\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-131648\" data-id=\"131648\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM04394-Edit-Aangepast.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM04394-Edit-Aangepast.jpg 960w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM04394-Edit-Aangepast-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM04394-Edit-Aangepast-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM04394-Edit-Aangepast-185x122.jpg 185w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"960\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-131650\" data-id=\"131650\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM08814-Edit-Aangepast.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM08814-Edit-Aangepast.jpg 640w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM08814-Edit-Aangepast-200x300.jpg 200w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"640\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-131646\" data-id=\"131646\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM08778-Edit-OK-Aangepast.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM08778-Edit-OK-Aangepast.jpg 960w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM08778-Edit-OK-Aangepast-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM08778-Edit-OK-Aangepast-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/SAM08778-Edit-OK-Aangepast-185x122.jpg 185w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p>Dans un nouveau magasin urbain, <strong>LolaLiza <\/strong>pr\u00e9sente un concept de magasin modulaire qui peut \u00eatre adapt\u00e9 aussi bien aux grands qu&rsquo;aux petits locaux commerciaux. Les \u00e9l\u00e9ments marquants sont la vitrine spacieuse et les cabines d&rsquo;essayage confortables.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Une exp\u00e9rience d&rsquo;achat inspirante<\/h2>\n\n\n\n<p>Le nouveau magasin LolaLiza de 650 m\u00b2 a ouvert ses portes mercredi matin \u00e0 l&rsquo;IJzerenleen \u00e0 Malines, dans un b\u00e2timent qui abritait <strong>Casa <\/strong>jusqu&rsquo;\u00e0 il y a quelques mois. L&rsquo;immense vitrine en verre offre aux passants une vue d&rsquo;ensemble du magasin et cr\u00e9e un lien naturel entre l&rsquo;int\u00e9rieur et l&rsquo;ext\u00e9rieur. L&rsquo;architecte d&rsquo;int\u00e9rieur Ernesto Sanchez Chanona a opt\u00e9 pour des formes arrondies dans des mat\u00e9riaux naturels et durables tels que la pierre, le bois et le m\u00e9tal.<\/p>\n\n\n\n<p>Le mobilier ouvert est flexible et modulable en fonction des changements de collections. De grands \u00e9crans v\u00e9hiculent l&rsquo;identit\u00e9 de la marque LolaLiza, tandis que des mannequins inspirent les acheteurs. \u00c0 l&rsquo;arri\u00e8re du magasin, pas moins de quatorze cabines d&rsquo;essayage spacieuses ont \u00e9t\u00e9 con\u00e7ues dans un souci de confort et de f\u00e9minit\u00e9 : les cabines d&rsquo;essayage sont en effet le lieu de v\u00e9rit\u00e9, o\u00f9 la conversion doit avoir lieu. Les vendeuses sont \u00e9quip\u00e9es de tablettes interactives qui leur permettent de commander imm\u00e9diatement des articles qui ne sont pas disponibles en magasin.<\/p>\n\n\n\n<p>\u00ab Nous restons fid\u00e8les \u00e0 notre ADN, mais nous continuons \u00e0 l&rsquo;affiner \u00bb, explique Joachim Rubin, PDG de LolaLiza. \u00ab Avec ce nouveau concept de magasin, qui se caract\u00e9rise par des couleurs et des mat\u00e9riaux renouvel\u00e9s et une apparence plus douce, nous franchissons une nouvelle \u00e9tape. Il s&rsquo;agit d&rsquo;offrir une exp\u00e9rience d&rsquo;achat plus f\u00e9minine, plus moderne et plus inspirante, avec du caract\u00e8re. Nos magasins ne doivent pas seulement \u00eatre ax\u00e9s sur la mode, mais aussi sur l&rsquo;exp\u00e9rience et l&rsquo;attachement \u00e0 la marque. \u00bb<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dans un nouveau magasin urbain, LolaLiza pr\u00e9sente un concept de magasin modulaire qui peut \u00eatre adapt\u00e9 aussi bien aux grands qu&rsquo;aux petits locaux commerciaux. Les \u00e9l\u00e9ments marquants sont la vitrine spacieuse et les cabines d&rsquo;essayage confortables. <\/p>\n","protected":false},"author":3,"featured_media":131660,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"template-gallery.php","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[14,22],"tags":[],"people":[],"extra":[],"company":[290],"topic":[340,1262],"region":[226],"class_list":{"0":"post-131659","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-mode","9":"company-lolaliza","10":"topic-concept-de-magasin","11":"topic-en-images","12":"region-belgique"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>[En images] LolaLiza d\u00e9voile son nouveau concept de magasin \u00e0 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