{"id":132487,"date":"2025-10-23T11:29:11","date_gmt":"2025-10-23T09:29:11","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=132487"},"modified":"2025-10-23T11:29:13","modified_gmt":"2025-10-23T09:29:13","slug":"services-et-livraison-en-ligne-fnac-darty-des-chiffres-solides","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/electro\/services-et-livraison-en-ligne-fnac-darty-des-chiffres-solides\/","title":{"rendered":"Les services et le commerce en ligne permettent \u00e0 Fnac Darty d&rsquo;afficher des r\u00e9sultats solides"},"content":{"rendered":"\n<p>Le mod\u00e8le omnicanal de <strong>Fnac Darty<\/strong> porte ses fruits, selon son CEO Enrique Martinez. Le retailer affiche une belle croissance comparable de son chiffre d&rsquo;affaires, r\u00e9alise de bonnes performances en Espagne et a lanc\u00e9 Darty au Portugal.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Une attention accrue port\u00e9e aux services<\/h2>\n\n\n\n<p>Le chiffre d&rsquo;affaires de Fnac Darty au troisi\u00e8me trimestre s&rsquo;est \u00e9lev\u00e9 \u00e0 pr\u00e8s de 2,5 milliards d&rsquo;euros, soit une hausse de 1,6 % sur une base comparable et de 34,6 % sur une base d\u00e9clar\u00e9e, gr\u00e2ce \u00e0 l&rsquo;acquisition de la cha\u00eene italienne Unieuro. Sur son march\u00e9 domestique fran\u00e7ais, le distributeur a enregistr\u00e9 une croissance comparable de 1,7 % de son chiffre d&rsquo;affaires, contre 1,3 % dans le reste de l&rsquo;Europe. L&rsquo;Espagne s&rsquo;est particuli\u00e8rement distingu\u00e9e avec une croissance de 3,9 % au troisi\u00e8me trimestre et de 6,2 % sur les neuf premiers mois.<\/p>\n\n\n\n<p>Le commerce en ligne repr\u00e9sente d\u00e9sormais 20 % du chiffre d&rsquo;affaires total du groupe, en partie gr\u00e2ce au d\u00e9veloppement du mod\u00e8le omnicanal (click &amp; collect), qui repr\u00e9sente pr\u00e8s de 50 % des ventes en ligne. L&rsquo;accent mis sur les services a permis d&rsquo;augmenter la marge brute de 50 points de base entre fin septembre 2024 et fin septembre 2025.<\/p>\n\n\n\n<p>\u00ab Nous avons r\u00e9alis\u00e9 un trimestre tr\u00e8s solide, principalement soutenu par nos activit\u00e9s de services et les ventes en ligne \u00bb, confirme le CEO Enrique Martinez. Il souligne \u00e9galement le lancement encourageant du plan strat\u00e9gique \u00ab Beyond Everyday \u00bb, qui comprend notamment le lancement de la marque Darty au Portugal.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le mod\u00e8le omnicanal de Fnac Darty porte ses fruits, d\u00e9clare le PDG Enrique Martinez. Le d\u00e9taillant en produits \u00e9lectroniques affiche une belle croissance comparable de son chiffre d&rsquo;affaires, r\u00e9alise de bonnes performances en Espagne et a lanc\u00e9 Darty au Portugal. <\/p>\n","protected":false},"author":10,"featured_media":132488,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[23,17],"tags":[1012],"people":[],"extra":[],"company":[1602,511],"topic":[266],"region":[],"class_list":["post-132487","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-electro","category-elektro","tag-omnichannel","company-darty","company-fnac","topic-resultats-financiers"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Les services et le commerce en ligne permettent \u00e0 Fnac Darty d&#039;afficher des r\u00e9sultats solides - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Le mod\u00e8le omnicanal de Fnac Darty porte ses fruits, selon son CEO Enrique Martinez. 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