{"id":132568,"date":"2025-10-24T09:34:36","date_gmt":"2025-10-24T07:34:36","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=132568"},"modified":"2025-10-24T09:34:39","modified_gmt":"2025-10-24T07:34:39","slug":"les-prospectus-aldi-et-delhaize-ne-sont-plus-distribues-par-bpost","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/les-prospectus-aldi-et-delhaize-ne-sont-plus-distribues-par-bpost\/","title":{"rendered":"Les prospectus Aldi et Delhaize ne seront plus distribu\u00e9s par bpost"},"content":{"rendered":"\n<p><strong>Bpost a <\/strong>perdu les contrats de distribution des prospectus publicitaires de deux cha\u00eenes de supermarch\u00e9s. Apr\u00e8s <strong>Aldi <\/strong>il y a quelques mois, <strong>Delhaize <\/strong>a<strong> <\/strong>\u00e9galement choisi son concurrent <strong>Belgian Distribution Group<\/strong> (BD Group).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Distribution hebdomadaire<\/h2>\n\n\n\n<p>\u00c0 partir du 1er janvier, BD Group assurera pendant deux ans la distribution des prospectus promotionnels hebdomadaires de Delhaize. Le contrat porte sur environ six millions de prospectus par semaine. BD Group avait d\u00e9j\u00e0 repris le contrat de distribution d&rsquo;Aldi. C&rsquo;est ce que rapporte La Libre Eco.<\/p>\n\n\n\n<p>Les syndicats r\u00e9agissent avec inqui\u00e9tude. Ils craignent que la perte de ces contrats <a href=\"https:\/\/www.lalibre.be\/economie\/entreprises-startup\/2025\/10\/23\/bpost-perd-la-distribution-des-folders-daldi-et-delhaize-ce-qui-inquiete-les-syndicats-Z4XMFOQ2PNCQTID22AYVJ344AY\/\">n&rsquo;ait des cons\u00e9quences sur l&#8217;emploi<\/a>, m\u00eame si bpost n&rsquo;a fait aucune d\u00e9claration \u00e0 ce sujet en interne. Bpost assure toujours la distribution des prospectus d&rsquo;<strong>Intermarch\u00e9 <\/strong>au niveau national et de <strong>Carrefour <\/strong>au niveau local.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bpost a perdu les contrats de distribution des prospectus publicitaires de deux cha\u00eenes de supermarch\u00e9s. Apr\u00e8s Aldi il y a quelques mois, Delhaize opte d\u00e9sormais \u00e9galement pour son concurrent Belgian Distribution Group (BD Group).<\/p>\n","protected":false},"author":5,"featured_media":132569,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18,24],"tags":[764],"people":[],"extra":[],"company":[203,196],"topic":[488],"region":[226],"class_list":{"0":"post-132568","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-food","9":"tag-folder","10":"company-aldi","11":"company-delhaize","12":"topic-marketing","13":"region-belgique"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Les prospectus Aldi et Delhaize ne seront plus 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