{"id":138484,"date":"2025-12-24T09:30:05","date_gmt":"2025-12-24T08:30:05","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=138484"},"modified":"2025-12-24T09:30:05","modified_gmt":"2025-12-24T08:30:05","slug":"decathlon-rachete-lallemand-bikeleasing","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/loisirs\/decathlon-rachete-lallemand-bikeleasing\/","title":{"rendered":"Decathlon rach\u00e8te l&rsquo;allemand Bikeleasing"},"content":{"rendered":"\n<p><strong>Decathlon <\/strong>Pulse, la filiale d&rsquo;investissement de Decathlon, acquiert une participation majoritaire de 65 % dans <strong>Bikeleasing<\/strong>. En Allemagne, les deux entreprises collaborent d\u00e9j\u00e0 : les clients peuvent y louer des v\u00e9los et des v\u00e9los \u00e9lectriques Decathlon via Bikeleasing.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00ab Vision commune \u00bb<\/h2>\n\n\n\n<p>Selon Bikeleasing, l&rsquo;arriv\u00e9e de Decathlon Pulse constitue \u00ab une base solide pour une croissance durable et une expansion internationale cibl\u00e9e \u00bb. Le prix final de l&rsquo;acquisition reste \u00e0 d\u00e9terminer, mais le propri\u00e9taire Brockhaus Technologies \u00e9value actuellement Bikeleasing \u00e0 525 millions d&rsquo;euros. <\/p>\n\n\n\n<p>Sur le plan op\u00e9rationnel, rien ne change pour l&rsquo;instant au sein de l&rsquo;organisation. \u00ab Le groupe d&rsquo;entreprises continue d&rsquo;exister en tant que tel avec ses marques ind\u00e9pendantes Probonio, Bike2Future, Lesora et Bikeleasing \u00bb, d\u00e9clare le sp\u00e9cialiste du leasing. L&rsquo;\u00e9quipe de direction, compos\u00e9e des fondateurs Bastian Krause et Paul Sinizin, continue de diriger l&rsquo;entreprise.<\/p>\n\n\n\n<p>Decathlon Pulse souhaite \u00ab \u00e9tablir des relations \u00e0 long terme avec des entreprises innovantes qui partagent notre vision et nos valeurs \u00bb, explique le PDG Frank Vigo, et \u00ab Bikeleasing a fait preuve d&rsquo;une forte croissance et d&rsquo;une grande innovation dans le domaine de la mobilit\u00e9 durable \u00bb. Decathlon et Bikeleasing collaborent en Allemagne depuis pr\u00e8s d&rsquo;un an : les v\u00e9los et v\u00e9los \u00e9lectriques de Decathlon peuvent \u00eatre lou\u00e9s via le service Bikeleasing.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Decathlon Pulse, la filiale d&rsquo;investissement de Decathlon, acquiert une participation majoritaire de 65 % dans Bikeleasing. En Allemagne, un partenariat est d\u00e9j\u00e0 en place, permettant de louer des v\u00e9los et des v\u00e9los \u00e9lectriques Decathlon aupr\u00e8s du d\u00e9taillant sportif via Bikeleasing.<\/p>\n","protected":false},"author":5,"featured_media":138485,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[28,20],"tags":[1112],"people":[],"extra":[],"company":[361],"topic":[282],"region":[470],"class_list":["post-138484","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-loisirs","category-vrije-tijd","tag-samenwerking","company-decathlon","topic-acquisition","region-allemagne"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Decathlon rach\u00e8te l&#039;allemand Bikeleasing - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Decathlon Pulse, la filiale d&#039;investissement de Decathlon, acquiert une participation majoritaire dans Bikeleasing. 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