{"id":139400,"date":"2026-01-08T12:51:44","date_gmt":"2026-01-08T11:51:44","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=139400"},"modified":"2026-01-08T12:51:47","modified_gmt":"2026-01-08T11:51:47","slug":"colruyt-reagit-a-la-comparaison-des-prix-effectuee-par-delhaize-135-euro-moins-cher","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/colruyt-reagit-a-la-comparaison-des-prix-effectuee-par-delhaize-135-euro-moins-cher\/","title":{"rendered":"Colruyt r\u00e9agit \u00e0 la comparaison des prix effectu\u00e9e par Delhaize : \u00ab 1,35 euro moins cher \u00bb"},"content":{"rendered":"\n

Dans la comparaison de prix remarquable publi\u00e9e jeudi matin par Delhaize<\/strong>, Colruyt <\/strong>n’a pas \u00e9t\u00e9 pris en compte. Le d\u00e9taillant trouve cela \u00ab regrettable \u00bb et a donc calcul\u00e9 lui-m\u00eame les diff\u00e9rences de prix.<\/p>\n\n\n\n

\u00ab Le caddie Delhaize co\u00fbte 11,55 % plus cher \u00bb<\/h2>\n\n\n\n

Dans des annonces publi\u00e9es dans les journaux, Delhaize compare les prix de 31 produits de base de sa marque maison avec ceux de Carrefour, Lidl et Intermarch\u00e9<\/a>, mais pas avec ceux de Colruyt Laagste Prijzen. C’est pourquoi le leader du march\u00e9 s’est mis lui-m\u00eame au travail : la r\u00e9daction de RetailDetail a re\u00e7u une feuille Excel indiquant, pour chaque produit, la diff\u00e9rence de prix entre les marques maison de Colruyt et celles de Delhaize et des autres cha\u00eenes.<\/p>\n\n\n\n

\u00ab Dans la comparaison concr\u00e8te pr\u00e9sent\u00e9e dans le prospectus de Delhaize, les marques maison Delhaize des produits r\u00e9pertori\u00e9s sont au total encore 1,35 euro plus ch\u00e8res que toutes les marques maison Colruyt r\u00e9unies \u00bb, explique la porte-parole Maria Clara Geurs. Concr\u00e8tement, le ticket de caisse chez Colruyt s’\u00e9l\u00e8ve \u00e0 45,10 euros, contre 46,45 euros chez Delhaize, 46,57 euros chez Lidl, 52,30 euros chez Carrefour et 48,41 euros chez Intermarch\u00e9.<\/p>\n\n\n\n

\u00ab Fin 2025, selon nos propres relev\u00e9s de prix, un caddie complet chez Delhaize co\u00fbtait pas moins de 11,55 % plus cher que chez Colruyt, chez Carrefour, la diff\u00e9rence \u00e9tait de 12,47 % et chez Lidl, de 6,32 % \u00bb, ajoute l’entreprise.<\/p>\n","protected":false},"excerpt":{"rendered":"

Dans la comparaison de prix remarquable publi\u00e9e jeudi matin par Delhaize, Colruyt n’a pas \u00e9t\u00e9 pris en compte. Le d\u00e9taillant trouve cela \u00ab regrettable \u00bb et a donc calcul\u00e9 lui-m\u00eame les diff\u00e9rences de prix. <\/p>\n","protected":false},"author":3,"featured_media":139401,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18,24],"tags":[],"people":[],"extra":[],"company":[201,196],"topic":[767],"region":[226],"class_list":{"0":"post-139400","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-food","9":"company-colruyt","10":"company-delhaize","11":"topic-concurrence-des-prix","12":"region-belgique"},"acf":[],"yoast_head":"\nColruyt r\u00e9agit \u00e0 la comparaison des prix effectu\u00e9e par Delhaize : \u00ab 1,35 euro moins cher \u00bb - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Dans la comparaison de prix remarquable publi\u00e9e jeudi matin par Delhaize, Colruyt n'a pas \u00e9t\u00e9 pris en compte. 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