{"id":142423,"date":"2026-02-18T12:44:53","date_gmt":"2026-02-18T11:44:53","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=142423"},"modified":"2026-02-18T12:44:54","modified_gmt":"2026-02-18T11:44:54","slug":"gamma-ouvrira-et-renovera-sept-magasins-de-bricolage-en-2026","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/bricolage-jardin\/gamma-ouvrira-et-renovera-sept-magasins-de-bricolage-en-2026\/","title":{"rendered":"Gamma ouvrira et r\u00e9novera sept magasins de bricolage en 2026"},"content":{"rendered":"\n

Gamma <\/strong>ouvre aujourd’hui son nouveau magasin \u00e0 Oostkamp, qui remplace l’ancien magasin de Bruges. Il s’agit du premier d’une s\u00e9rie de sept magasins de bricolage nouveaux ou r\u00e9nov\u00e9s qui ouvriront leurs portes cette ann\u00e9e.<\/p>\n\n\n\n

Oostkamp donne le coup d’envoi<\/h2>\n\n\n\n

Le nouveau magasin d’Oostkamp, exploit\u00e9 par le partenaire franchis\u00e9 Bourrelier Group, est un d\u00e9m\u00e9nagement du magasin de Bruges (Baron Ruzettelaan). Avec une surface commerciale de 2 400 m\u00b2, le nouveau site est presque deux fois plus grand que l’ancien. Gamma y d\u00e9ploie \u00e9galement son nouveau concept Generations Plus, avec des espaces de bricolage plus clairs, des conseils suppl\u00e9mentaires et une exp\u00e9rience omnicanale renforc\u00e9e.<\/p>\n\n\n\n

Ce projet s’inscrit dans le cadre d’un d\u00e9veloppement plus large, selon la filiale d’Intergamma. \u00ab L’ouverture de Gamma Oostkamp sur ce nouveau site commercial [dans la Rue Gaston Roelandt], aux c\u00f4t\u00e9s d’autres enseignes de renom (dont Colruyt, ndlr), est un choix d\u00e9lib\u00e9r\u00e9. Nous voulons \u00eatre pr\u00e9sents l\u00e0 o\u00f9 les clients combinent leurs achats quotidiens et leurs achats li\u00e9s \u00e0 des projets \u00bb, explique Dominique Motte, directeur de Gamma Belgique.<\/p>\n\n\n\n

Sept projets en 2026<\/h2>\n\n\n\n

Apr\u00e8s Oostkamp, six autres projets suivront cette ann\u00e9e. Il s’agit d’une combinaison de nouveaux magasins, de d\u00e9m\u00e9nagements et d’agrandissements : Mol (nouveau), Herentals (d\u00e9m\u00e9nagement), Tongres (d\u00e9m\u00e9nagement), Saint-Trond (agrandissement) et deux projets suppl\u00e9mentaires (1 nouveau magasin, 1 agrandissement) pour lesquels les permis sont en phase finale.<\/p>\n\n\n\n

\u00ab Avec ces ouvertures, nous misons au maximum sur la poursuite de l’optimisation de notre r\u00e9seau de magasins \u00bb, explique Motte. \u00ab Le magasin physique reste un \u00e9l\u00e9ment tr\u00e8s important de notre strat\u00e9gie omnicanale. Les clients s’orientent dans le magasin, se font conseiller et combinent de plus en plus souvent cela avec des achats en ligne. Un magasin plus grand et moderne \u00e0 proximit\u00e9 reste une v\u00e9ritable valeur ajout\u00e9e pour de nombreux clients. \u00bb<\/p>\n\n\n\n

\u00ab Notre rayon peinture r\u00e9nov\u00e9 est un bel exemple de notre \u00e9volution : plus d’inspiration, des choix clairs et un accompagnement sur mesure. Nous aidons ainsi nos clients non seulement \u00e0 trouver le bon produit, mais aussi \u00e0 obtenir le r\u00e9sultat souhait\u00e9 \u00bb, poursuit Motte.
<\/p>\n","protected":false},"excerpt":{"rendered":"

Gamma ouvre aujourd’hui son nouveau magasin \u00e0 Oostkamp, qui remplace l’ancien magasin de Bruges. Il s’agit du premier d’une s\u00e9rie de sept magasins de bricolage nouveaux et r\u00e9nov\u00e9s qui ouvriront leurs portes cette ann\u00e9e.<\/p>\n","protected":false},"author":5,"featured_media":142424,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[26,16],"tags":[],"people":[],"extra":[43],"company":[476],"topic":[276,310],"region":[226],"class_list":["post-142423","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bricolage-jardin","category-doe-het-zelf-tuin","extra-plus","company-gamma","topic-expansion","topic-ouverture-de-magasin","region-belgique"],"acf":[],"yoast_head":"\nGamma ouvrira et r\u00e9novera sept magasins de bricolage en 2026 - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Gamma ouvre aujourd'hui son nouveau magasin \u00e0 Oostkamp. 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