{"id":142955,"date":"2026-02-26T16:28:15","date_gmt":"2026-02-26T15:28:15","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=142955"},"modified":"2026-02-26T16:28:17","modified_gmt":"2026-02-26T15:28:17","slug":"dia-realise-un-retour-impressionnant-en-espagne","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/dia-realise-un-retour-impressionnant-en-espagne\/","title":{"rendered":"Dia r\u00e9alise un retour impressionnant en Espagne"},"content":{"rendered":"\n

Apr\u00e8s sept ann\u00e9es de pertes, Grupo Dia <\/strong>est redevenu rentable en 2025. La filiale espagnole a m\u00eame enregistr\u00e9 un b\u00e9n\u00e9fice net de 166 millions d’euros, soit pr\u00e8s de trois fois plus qu’en 2024. La premi\u00e8re ann\u00e9e du nouveau plan strat\u00e9gique a donc \u00e9t\u00e9 couronn\u00e9e de succ\u00e8s.<\/p>\n\n\n\n

Contraste frappant<\/h2>\n\n\n\n

Le chiffre d’affaires du Grupo Dia a augment\u00e9 de 3,5 % en 2025 pour atteindre 5,8 milliards d’euros, l’Espagne \u00e9tant le principal moteur de cette croissance. Dans son pays d’origine, le chiffre d’affaires a augment\u00e9 de 8 % pour atteindre 4,6 milliards d’euros, gr\u00e2ce \u00e0 une hausse de 7,4 % du chiffre d’affaires comparable et \u00e0 l’ouverture de 94 nouveaux supermarch\u00e9s.<\/p>\n\n\n\n

En Argentine, Dia est toutefois confront\u00e9 \u00e0 des d\u00e9fis consid\u00e9rables. Le chiffre d’affaires y a baiss\u00e9 de 15 % pour atteindre 1,5 milliard d’euros, principalement en raison de la d\u00e9valuation du peso argentin (de pas moins de 40 %) et de la baisse de 10 % du chiffre d’affaires comparable. L’entreprise a ainsi subi une perte de 51,3 millions d’euros. La situation s’est n\u00e9anmoins stabilis\u00e9e au cours du second semestre.<\/p>\n\n\n\n

Reprise visible<\/h2>\n\n\n\n

L’EBITDA au niveau du groupe a n\u00e9anmoins augment\u00e9 de 43 % pour atteindre 457,8 millions d’euros, signe \u00e9vident d’une am\u00e9lioration de l’efficacit\u00e9 op\u00e9rationnelle. Le b\u00e9n\u00e9fice net total s’est \u00e9lev\u00e9 \u00e0 129 millions d’euros. Il s’agit d’un tournant important pour la cha\u00eene de supermarch\u00e9s espagnole, qui se redresse apr\u00e8s une p\u00e9riode de restructuration et de repositionnement strat\u00e9gique.<\/p>\n\n\n\n

Le retour \u00e0 la rentabilit\u00e9 est le r\u00e9sultat d’une strat\u00e9gie r\u00e9fl\u00e9chie, ax\u00e9e sur la ma\u00eetrise des co\u00fbts, la modernisation logistique et l’extension du mod\u00e8le de franchise. En 2025, 67 % des magasins en Espagne \u00e9taient exploit\u00e9s par des franchis\u00e9s. Apr\u00e8s l’ouverture d’un nouveau centre de distribution \u00e0 S\u00e9ville, un nouvel entrep\u00f4t suivra en mai \u00e0 Le\u00f3n, puis \u00e0 Antequera, M\u00e1laga, mi-2027.<\/p>\n\n\n\n

100 nouveaux magasins<\/h2>\n\n\n\n

Fort du succ\u00e8s de 2025, Grupo Dia mise pleinement sur la poursuite de sa croissance. Pour 2026, 100 nouvelles ouvertures de magasins sont pr\u00e9vues en Espagne, pour un investissement total de 390 millions d’euros. L’entreprise se concentre sur les magasins de quartier compacts de 400 \u00e0 500 m\u00e8tres carr\u00e9s.<\/p>\n\n\n\n

Le PDG Mart\u00edn Tolcachir s’est montr\u00e9 optimiste quant \u00e0 l’avenir du Grupo Dia. \u00ab 2025 marque un tournant pour notre entreprise. Nous avons d\u00e9montr\u00e9 que nous sommes capables de tenir nos promesses et d’acc\u00e9l\u00e9rer notre croissance. Cela confirme notre mod\u00e8le unique et nos objectifs ambitieux pour la nouvelle phase \u00bb, a d\u00e9clar\u00e9 Tolcachir.<\/p>\n","protected":false},"excerpt":{"rendered":"

Apr\u00e8s sept ann\u00e9es de pertes, Grupo Dia est redevenu rentable en 2025. La branche espagnole a m\u00eame enregistr\u00e9 un b\u00e9n\u00e9fice net de 166 millions d’euros, soit pr\u00e8s de trois fois plus qu’en 2024. La premi\u00e8re ann\u00e9e du nouveau plan strat\u00e9gique a donc \u00e9t\u00e9 couronn\u00e9e de succ\u00e8s.<\/p>\n","protected":false},"author":5,"featured_media":142956,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18,24],"tags":[],"people":[],"extra":[43],"company":[742],"topic":[266],"region":[1810,580],"class_list":{"0":"post-142955","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-food","9":"extra-plus","10":"company-dia","11":"topic-resultats-financiers","12":"region-argentine","13":"region-espagne"},"acf":[],"yoast_head":"\nDia r\u00e9alise un retour impressionnant en Espagne - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Apr\u00e8s sept ann\u00e9es de pertes, Grupo Dia est redevenu rentable. 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