{"id":143994,"date":"2026-03-13T15:21:29","date_gmt":"2026-03-13T14:21:29","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=143994"},"modified":"2026-03-13T15:21:30","modified_gmt":"2026-03-13T14:21:30","slug":"jumbo-permet-aux-jeunes-de-postuler-via-un-chatbot-whatsapp","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/jumbo-permet-aux-jeunes-de-postuler-via-un-chatbot-whatsapp\/","title":{"rendered":"Jumbo permet aux jeunes de postuler via un chatbot WhatsApp"},"content":{"rendered":"\n<p><strong>Jumbo <\/strong>lance une plateforme qui permet aux jeunes de postuler en quelques \u00e9tapes via WhatsApp et de planifier eux-m\u00eames un entretien en direct. Cette initiative vise \u00e0 faciliter l&rsquo;acc\u00e8s \u00e0 un emploi \u00e0 temps partiel et \u00e0 r\u00e9duire les d\u00e9lais de traitement.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Le recrutement des jeunes exige de la rapidit\u00e9<\/h2>\n\n\n\n<p>Jumbo cible sp\u00e9cifiquement les jeunes \u00e2g\u00e9s de 13 \u00e0 21 ans, pour qui le supermarch\u00e9 est souvent le premier employeur. Chaque ann\u00e9e, environ 170 000 candidatures pour des emplois \u00e0 temps partiel sont re\u00e7ues ; parmi celles-ci, environ 22 000 nouveaux employ\u00e9s sont recrut\u00e9s.<\/p>\n\n\n\n<p>Ce groupe cible postule souvent \u00e0 plusieurs endroits \u00e0 la fois et attend une r\u00e9ponse rapide. Les employ\u00e9s en magasin ne peuvent pas toujours r\u00e9agir imm\u00e9diatement car ils sont occup\u00e9s \u00e0 servir les clients, ce qui peut faire perdre des candidats qualifi\u00e9s. Gr\u00e2ce \u00e0 ce nouveau processus, les candidats re\u00e7oivent une r\u00e9ponse imm\u00e9diate et les magasins disposent de plus de temps pour l&rsquo;entretien individuel.<\/p>\n\n\n\n<p>Lorsqu&rsquo;un candidat laisse son num\u00e9ro de t\u00e9l\u00e9phone sur le site web de Jumbo, un assistant IA entame une conversation via WhatsApp avec des questions cl\u00e9s afin de d\u00e9terminer s&rsquo;il correspond au profil recherch\u00e9. En cas de compatibilit\u00e9, le candidat choisit lui-m\u00eame un cr\u00e9neau horaire que le magasin a pr\u00e9alablement mis \u00e0 disposition. Les candidats re\u00e7oivent au pr\u00e9alable une courte vid\u00e9o contenant des conseils, afin qu&rsquo;ils puissent se pr\u00e9senter pr\u00e9par\u00e9s \u00e0 l&rsquo;entretien.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Fin du projet pilote, d\u00e9ploiement national<\/h2>\n\n\n\n<p>La cha\u00eene affirme \u00eatre la premi\u00e8re cha\u00eene de supermarch\u00e9s aux Pays-Bas \u00e0 mettre en place une telle solution. Selon la directrice des ressources humaines, Claire Saes, Jumbo souhaite accorder une attention personnalis\u00e9e \u00e0 chaque candidat et apaiser le stress li\u00e9 \u00e0 une premi\u00e8re candidature. En simplifiant la partie administrative gr\u00e2ce \u00e0 la technologie, le magasin dispose de plus de temps pour mener un v\u00e9ritable entretien avec le candidat.<\/p>\n\n\n\n<p>Au cours des derniers mois, Jumbo a men\u00e9 un projet pilote dans quatre-vingts magasins. Les candidats comme les magasins ont r\u00e9agi positivement. Le distributeur constate que le processus est plus rapide et que le nombre d&#8217;embauches augmente. \u00c0 partir de cette semaine, Jumbo d\u00e9ploie donc l&rsquo;outil dans pr\u00e8s de 700 magasins n\u00e9erlandais. La plateforme est utilis\u00e9e pour toutes les offres d&#8217;emploi \u00e0 temps partiel.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jumbo lance \u00ab Da\u2019s fijn solliciteren \u00bb, une plateforme qui permet aux jeunes de postuler en quelques \u00e9tapes via WhatsApp et de planifier eux-m\u00eames un entretien en direct. Cette initiative vise \u00e0 faciliter l&rsquo;acc\u00e8s \u00e0 un emploi \u00e0 temps partiel et \u00e0 r\u00e9duire les d\u00e9lais de traitement.<\/p>\n","protected":false},"author":5,"featured_media":143995,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18,24],"tags":[],"people":[],"extra":[43],"company":[217],"topic":[649],"region":[524],"class_list":{"0":"post-143994","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-food","9":"extra-plus","10":"company-jumbo","11":"topic-ressources-humaines","12":"region-pays-bas"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Jumbo permet aux jeunes de postuler via un chatbot WhatsApp 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