{"id":144864,"date":"2026-03-27T14:44:55","date_gmt":"2026-03-27T13:44:55","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=144864"},"modified":"2026-03-27T14:44:56","modified_gmt":"2026-03-27T13:44:56","slug":"la-boutique-en-ligne-neerlandaise-darticles-de-decoration-fonq-a-ete-declaree-en-faillite","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/la-boutique-en-ligne-neerlandaise-darticles-de-decoration-fonq-a-ete-declaree-en-faillite\/","title":{"rendered":"La boutique en ligne n\u00e9erlandaise Fonq d\u00e9clar\u00e9e en faillite"},"content":{"rendered":"\n<p>Le rideau est tomb\u00e9 sur la boutique en ligne de d\u00e9coration <strong>Fonq<\/strong>. Apr\u00e8s des ann\u00e9es d&rsquo;efforts, des injections de millions d&rsquo;euros et cinq changements de direction, l&rsquo;entreprise a succomb\u00e9 \u00e0 ses pertes structurelles. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Des ann\u00e9es de recul et de pertes<\/h2>\n\n\n\n<p>Fonq a vu le jour en 2003 et s&rsquo;est d\u00e9velopp\u00e9 en grand magasin en ligne avec un chiffre d&rsquo;affaires de 66 millions d&rsquo;euros en 2015. Le rachat en 2016 par Ad Scheepbouwer, qui avait auparavant fait fortune en vendant sa participation dans <strong>Wehkamp<\/strong>, devait permettre \u00e0 la boutique en ligne n\u00e9erlandaise d&rsquo;atteindre les 200 millions d&rsquo;euros, mais l&rsquo;entreprise a au contraire \u00e9t\u00e9 contrainte de se recentrer : l&rsquo;accent a \u00e9t\u00e9 mis sur la maison et la cuisine, tandis que les activit\u00e9s internationales ont \u00e9t\u00e9 c\u00e9d\u00e9es. En quatre ans, Fonq a vu d\u00e9filer quatre directeurs et a proc\u00e9d\u00e9 \u00e0 des r\u00e9organisations en profondeur.<\/p>\n\n\n\n<p>La pand\u00e9mie de coronavirus a entra\u00een\u00e9 une reprise temporaire, mais en 2023, le chiffre d&rsquo;affaires \u00e9tait tomb\u00e9 \u00e0 moins de 50 millions d&rsquo;euros. Les pertes ont atteint pr\u00e8s de 15 millions d&rsquo;euros. Dans un dernier \u00e9lan de d\u00e9sespoir, Fonq a rachet\u00e9 en mars 2024 le magasin de meubles en ligne <strong>Naduvi<\/strong>, sp\u00e9cialis\u00e9 dans les fins de s\u00e9rie. Cette acquisition devait rendre Fonq plus comp\u00e9titif, mais les pertes se sont accumul\u00e9es \u00e0 un rythme trop \u00e9lev\u00e9.<\/p>\n\n\n\n<p>Le 17 mars, Fonq a demand\u00e9 un sursis de paiement. Dix jours plus tard, la faillite est prononc\u00e9e. Les liquidateurs Noor Zetteler et Jan Davids vont rechercher des candidats pour une reprise. Selon NU.nl, plusieurs sc\u00e9narios seraient \u00e0 l&rsquo;\u00e9tude \u00ab qui <a href=\"https:\/\/www.nu.nl\/economie\/6390680\/doek-is-gevallen-voor-online-woonwinkel-fonq.html\">offrent des perspectives de maintien des activit\u00e9s et de l&#8217;emploi<\/a> \u00bb.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le rideau est tomb\u00e9 sur la boutique en ligne d&rsquo;ameublement Fonq. Apr\u00e8s des ann\u00e9es d&rsquo;efforts, des injections de millions d&rsquo;euros et cinq changements de direction, l&rsquo;entreprise a succomb\u00e9 \u00e0 ses pertes structurelles.<\/p>\n","protected":false},"author":5,"featured_media":144865,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[29,21],"tags":[],"people":[],"extra":[43],"company":[1980],"topic":[1085],"region":[524],"class_list":["post-144864","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-maison-deco","category-wonen","extra-plus","company-fonq","topic-faillite","region-pays-bas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La boutique en ligne n\u00e9erlandaise Fonq d\u00e9clar\u00e9e en faillite - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Le rideau est tomb\u00e9 sur la boutique en ligne de d\u00e9coration Fonq. 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