{"id":14729,"date":"2016-09-06T09:13:59","date_gmt":"2016-09-06T09:13:59","guid":{"rendered":"https:\/\/www.retaildetail.be\/general\/les-investissements-pesent-sur-le-benefice-de-lego\/"},"modified":"2016-09-06T09:13:59","modified_gmt":"2016-09-06T09:13:59","slug":"les-investissements-pesent-sur-le-benefice-de-lego","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/les-investissements-pesent-sur-le-benefice-de-lego\/","title":{"rendered":"Les investissements p\u00e8sent sur le b\u00e9n\u00e9fice de Lego"},"content":{"rendered":"<p>Au premier semestre le fabricant de jouets danois <strong>Lego <\/strong>a enregistr\u00e9 un b\u00e9n\u00e9fice en baisse, suite\u00a0\u00e0 de gros\u00a0investissements, notamment en Chine et au Mexique. Le chiffre d\u2019affaires par contre est en hausse de plus de 10%.<\/p>\n<p><!--break--><\/p>\n<h2>Investissements dans l\u2019expansion<\/h2>\n<p>Au cours de la premi\u00e8re moiti\u00e9 de l\u2019ann\u00e9e le chiffre d\u2019affaires total de Lego a progress\u00e9 de 11% \u00e0 15,7 milliards de couronnes (2,1 milliards d\u2019euros). En revanche le b\u00e9n\u00e9fice a recul\u00e9 de 1,8% \u00e0 3,49 milliards de couronnes (469,1 millions d\u2019euros).<\/p>\n<p>\nCette baisse du b\u00e9n\u00e9fice s\u2019explique par quelques gros investissements de l\u2019entreprise. Ainsi le nombre d\u2019employ\u00e9s de Lego a augment\u00e9 de 24%, ce qui porte le nombre total \u00e0 18.500. Par ailleurs le groupe danois a\u00a0fortement investi dans une usine en Chine, dont la production vient de d\u00e9marrer. Il est \u00e9galement question d\u2019une expansion au Mexique et en Hongrie.<\/p>\n<p>\n\u00ab Ces investissements dans le personnel et l\u2019infrastructure auront bien \u00e9videmment <a href=\"http:\/\/www.bloomberg.com\/news\/articles\/2016-09-06\/lego-first-half-profit-declines-amid-higher-investments\" target=\"_blank\" rel=\"noopener\">un impact sur notre b\u00e9n\u00e9fice \u00e0 court terme <\/a>\u00bb, explique le CFO John Goodwin. \u00ab Mais ils font partie de notre projet \u00e0 long terme en vue de d\u00e9velopper et fournir des jouets amusants, cr\u00e9atifs et de qualit\u00e9 pour encore plus d\u2019enfants dans le monde. \u00bb En quatre ans Lego est parvenu \u00e0 doubler son chiffre d\u2019affaires, mais visiblement ses ambitions ne s\u2019arr\u00eatent pas l\u00e0.<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Au premier semestre le fabricant de jouets danois Lego a enregistr\u00e9 un b\u00e9n\u00e9fice en baisse, suite\u00a0\u00e0 de gros\u00a0investissements, notamment en Chine et au Mexique. Le chiffre d\u2019affaires par contre est en hausse de plus de 10%. Investissements dans l\u2019expansion Au cours de la premi\u00e8re moiti\u00e9 de l\u2019ann\u00e9e le chiffre d\u2019affaires total de Lego a progress\u00e9 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-14729","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Les investissements p\u00e8sent sur le b\u00e9n\u00e9fice de Lego - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Au 1er semestre le b\u00e9n\u00e9fice de Lego a 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