{"id":148628,"date":"2026-05-22T12:18:55","date_gmt":"2026-05-22T10:18:55","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=148628"},"modified":"2026-05-22T12:18:56","modified_gmt":"2026-05-22T10:18:56","slug":"puig-et-estee-lauder-mettent-fin-aux-negociations-en-vue-dune-fusion","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/puig-et-estee-lauder-mettent-fin-aux-negociations-en-vue-dune-fusion\/","title":{"rendered":"Puig et Est\u00e9e Lauder mettent fin aux n\u00e9gociations en vue d’une fusion"},"content":{"rendered":"\n

Il n’y aura finalement pas de fusion ni de rachat entre la maison de couture espagnole Puig<\/strong> (connue pour Dries Van Noten et Jean Paul Gaultier) et le groupe am\u00e9ricain de cosm\u00e9tiques Est\u00e9e Lauder<\/strong>. Les deux entreprises ont mis fin aux n\u00e9gociations et poursuivront chacune leur chemin de mani\u00e8re ind\u00e9pendante.<\/p>\n\n\n\n

Points d’achoppement<\/h2>\n\n\n\n

En mars dernier, on a appris que le g\u00e9ant am\u00e9ricain des cosm\u00e9tiques Est\u00e9e Lauder menait des discussions avanc\u00e9es<\/a> en vue d\u2019une fusion avec l\u2019espagnol Puig, propri\u00e9taire de marques telles que Nina Ricci et Paco Rabanne. Une fusion aurait pu donner naissance \u00e0 un groupe de luxe affichant un chiffre d\u2019affaires annuel d\u2019environ 20 milliards de dollars (18 milliards d\u2019euros). Jeudi soir, les deux entreprises ont annonc\u00e9 simultan\u00e9ment que ces n\u00e9gociations n\u2019avaient pas abouti \u00e0 un accord. L\u2019un des points d\u2019achoppement dans les n\u00e9gociations \u00e9tait la liste d\u2019exigences de Charlotte Tilbury, ont confi\u00e9 des initi\u00e9s \u00e0 Bloomberg. \u00c0 la suite de cette annonce, l\u2019action Puig a chut\u00e9, tandis qu\u2019Est\u00e9e Lauder enregistrait une l\u00e9g\u00e8re hausse.<\/p>\n\n\n\n

Dans un communiqu\u00e9 de presse, Puig qualifie le processus d\u2019enrichissant. L\u2019entreprise souligne la solidit\u00e9 de son mod\u00e8le \u00e9conomique et reste concentr\u00e9e sur la cr\u00e9ation de valeur pour ses actionnaires. Le groupe n\u2019exclut pas de nouveaux dossiers de fusions et acquisitions et maintient ses priorit\u00e9s strat\u00e9giques.<\/p>\n\n\n\n

La d\u00e9claration de The Est\u00e9e Lauder Companies suit la m\u00eame ligne directrice. L’entreprise continue de mettre en \u0153uvre sa strat\u00e9gie dans le cadre du programme \u00ab Beauty Reimagined \u00bb et n’exclut pas des d\u00e9sinvestissements. \u00ab Nous pensons \u00eatre dans une position unique pour stimuler une croissance durable \u00e0 long terme \u00e0 l’\u00e9chelle mondiale \u00bb, a d\u00e9clar\u00e9 St\u00e9phane de La Faverie, pr\u00e9sident-directeur g\u00e9n\u00e9ral. <\/p>\n\n\n\n

<\/p>\n\n\n\n

<\/p>\n\n\n\n

<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Il n’y aura finalement pas de fusion ni de rachat entre la maison de couture espagnole Puig (connue pour ses collaborations avec Dries Van Noten et Jean Paul Gaultier) et le groupe am\u00e9ricain de cosm\u00e9tiques Est\u00e9e Lauder. Les deux entreprises ont mis fin aux n\u00e9gociations et poursuivront chacune leur chemin de mani\u00e8re ind\u00e9pendante.<\/p>\n","protected":false},"author":10,"featured_media":148629,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[14,22],"tags":[509,1656],"people":[],"extra":[],"company":[325,1957],"topic":[282],"region":[],"class_list":{"0":"post-148628","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-mode","9":"tag-luxe","10":"tag-luxe-2","11":"company-estee-lauder","12":"company-puig","13":"topic-acquisition"},"acf":[],"yoast_head":"\nPuig et Est\u00e9e Lauder mettent fin aux n\u00e9gociations en vue d'une fusion - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Il n'y aura finalement pas de fusion ni 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