{"id":148861,"date":"2026-05-28T08:24:19","date_gmt":"2026-05-28T06:24:19","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=148861"},"modified":"2026-05-28T08:49:11","modified_gmt":"2026-05-28T06:49:11","slug":"tiktok-shop-sera-lance-en-juin-en-belgique-et-aux-pays-bas","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/general\/tiktok-shop-sera-lance-en-juin-en-belgique-et-aux-pays-bas\/","title":{"rendered":"TikTok Shop d\u00e9barque en juin en Belgique et aux Pays-Bas"},"content":{"rendered":"\n

\u00c0 partir du 15 juin, TikTok Shop<\/strong> sera lanc\u00e9 sur quatre nouveaux march\u00e9s europ\u00e9ens : la Belgique, les Pays-Bas, la Pologne et l’Autriche. Pour les entreprises et les consommateurs, ce lancement marque le d\u00e9but d’une nouvelle \u00e8re, avec une exp\u00e9rience d’achat et de vente fondamentalement diff\u00e9rente de celle du commerce \u00e9lectronique traditionnel ou du commerce social.<\/p>\n\n\n\n

Des chiffres d’affaires impressionnants<\/h2>\n\n\n\n

Le lancement \u00e9tait attendu depuis un certain temps d\u00e9j\u00e0, apr\u00e8s la publication d’offres d’emploi pour des collaborateurs parlant couramment le polonais ou le n\u00e9erlandais<\/a>. ByteDance confirme d\u00e9sormais que l’application de shopping sera bel et bien lanc\u00e9e sur quatre nouveaux march\u00e9s europ\u00e9ens. TikTok Shop est d\u00e9j\u00e0 actif au Royaume-Uni, en Irlande, en Espagne, en Allemagne, en France et en Italie, entre autres, et compte d\u00e9sormais plus de 100 000 vendeurs locaux enregistr\u00e9s, dont certains r\u00e9alisent des chiffres d’affaires impressionnants.<\/p>\n\n\n\n

Cela ouvre de nouvelles perspectives pour les entrepreneurs dans ces nouveaux pays. Ils pourront s\u2019inscrire \u00e0 partir du 1er juin. Pour savoir comment fonctionne exactement TikTok Shop, en quoi l\u2019application se distingue des autres canaux et ce \u00e0 quoi les vendeurs, les influenceurs et les acheteurs peuvent s\u2019attendre, vous pouvez lire une interview d\u00e9taill\u00e9e de l\u2019entreprise \u00e0 la suite de cette annonce.<\/p>\n\n\n\n

D\u00e9couvrez ici l’interview compl\u00e8te sur le lancement de TikTok Shop en Belgique et aux Pays-Bas.<\/a><\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

\u00c0 partir du 15 juin, TikTok Shop sera lanc\u00e9 sur quatre nouveaux march\u00e9s europ\u00e9ens : la Belgique, les Pays-Bas, la Pologne et l’Autriche. Pour les entreprises et les consommateurs, ce lancement marque le d\u00e9but d’une nouvelle \u00e8re, avec une exp\u00e9rience d’achat et de vente fondamentalement diff\u00e9rente de celle du commerce \u00e9lectronique traditionnel ou du commerce social.<\/p>\n","protected":false},"author":3,"featured_media":148862,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15,25],"tags":[595],"people":[],"extra":[],"company":[650,651],"topic":[198,276],"region":[243],"class_list":["post-148861","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen","category-general","tag-marktplaats","company-bytedance","company-tiktok","topic-e-commerce","topic-expansion","region-europe"],"acf":[],"yoast_head":"\nTikTok Shop d\u00e9barque en juin en Belgique et aux Pays-Bas - 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