{"id":150219,"date":"2026-06-17T10:50:27","date_gmt":"2026-06-17T08:50:27","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=150219"},"modified":"2026-06-17T10:50:29","modified_gmt":"2026-06-17T08:50:29","slug":"malgre-une-perte-de-parts-de-marche-colruyt-nouvrira-pas-le-dimanche","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/malgre-une-perte-de-parts-de-marche-colruyt-nouvrira-pas-le-dimanche\/","title":{"rendered":"Malgr\u00e9 une perte de parts de march\u00e9, Colruyt n&rsquo;ouvrira pas le dimanche"},"content":{"rendered":"\n<p>Bien que <strong>Colruyt<\/strong> perde des clients au profit de concurrents ouverts le dimanche, le distributeur r\u00e9affirme que l&rsquo;ouverture dominicale n&rsquo;est pour l&rsquo;instant pas envisageable : \u00ab Pas tant qu&rsquo;il n&rsquo;y aura pas d&rsquo;\u00e9galit\u00e9 des conditions en mati\u00e8re de r\u00e9mun\u00e9ration \u00bb.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Une part de march\u00e9 sous pression<\/h2>\n\n\n\n<p>Il y a quelques ann\u00e9es, la part de march\u00e9 cumul\u00e9e de Colruyt, Okay, Spar et Comarkt en Belgique d\u00e9passait encore les 30 %, <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/la-part-de-marche-de-colruyt-continue-de-reculer-son-resultat-est-en-legere-baisse\/\">mais elle est depuis tomb\u00e9e \u00e0 28,5 %<\/a>, comme vient de le r\u00e9v\u00e9ler la publication des r\u00e9sultats financiers. Au premier semestre, cette part de march\u00e9 s\u2019\u00e9levait encore \u00e0 28,8 %. Le distributeur ne s\u2019attend d\u2019ailleurs pas \u00e0 ce que cette \u00e9rosion s\u2019arr\u00eate au cours de l\u2019exercice en cours.<\/p>\n\n\n\n<p>L&rsquo;une des causes est la g\u00e9n\u00e9ralisation de l&rsquo;ouverture le dimanche chez la plupart des concurrents, qui sont d\u00e9sormais souvent ouverts sept jours sur sept. Cela co\u00fbte des clients et du chiffre d&rsquo;affaires \u00e0 Colruyt. Alors qu&rsquo;<strong>Aldi <\/strong>et <strong>Lidl<\/strong> s&rsquo;appr\u00eatent \u00e0 entamer des discussions avec les syndicats sur la possibilit\u00e9 d&rsquo;ouvrir au moins une partie de leurs magasins le dimanche, Colruyt ne le fait pas.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Les co\u00fbts salariaux p\u00e8sent trop lourd<\/h2>\n\n\n\n<p>C\u2019est ce que confirme une nouvelle fois le CEO Stefan Goethaert \u00e0 l\u2019agence de presse Belga. \u00ab Cela n\u2019arrivera pas <a href=\"https:\/\/www.hln.be\/binnenland\/colruyt-verliest-marktaandeel-maar-is-niet-van-plan-op-zondag-te-openen-ceo-legt-uit-waarom~a0ed8f7b2\/\">tant qu\u2019il n\u2019y aura pas d\u2019\u00e9galit\u00e9 des conditions en mati\u00e8re de r\u00e9mun\u00e9ration \u00bb<\/a>, d\u00e9clare-t-il. Comme Colruyt ne travaille pas avec des franchis\u00e9s, contrairement \u00e0 Delhaize, Carrefour ou Albert Heijn, les co\u00fbts salariaux p\u00e8sent trop lourd. \u00ab Le syst\u00e8me de r\u00e9mun\u00e9ration repose encore sur une situation datant de plusieurs d\u00e9cennies et devrait \u00eatre revu. \u00bb<\/p>\n\n\n\n<p>Selon les conditions actuelles, l\u2019ouverture le dimanche ne serait pas rentable pour les magasins Colruyt \u00ab Meilleurs Prix \u00bb. Et la rentabilit\u00e9 prime sur la part de march\u00e9 : \u00ab Pour nous, la part de march\u00e9 n\u2019a jamais \u00e9t\u00e9 un objectif en soi. Mais bien une cons\u00e9quence \u00bb, a d\u00e9clar\u00e9 le CEO.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien que Colruyt perde des clients au profit de concurrents ouverts le dimanche, le distributeur r\u00e9affirme que l&rsquo;ouverture dominicale n&rsquo;est pas envisageable pour l&rsquo;instant : \u00ab Pas tant qu&rsquo;il n&rsquo;y aura pas d&rsquo;\u00e9galit\u00e9 des conditions en mati\u00e8re de r\u00e9mun\u00e9ration \u00bb.<\/p>\n","protected":false},"author":3,"featured_media":150220,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18,24],"tags":[1965,1964],"people":[1267],"extra":[],"company":[201,141],"topic":[],"region":[226],"class_list":{"0":"post-150219","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-food","9":"tag-ouvertures-dominicales","10":"tag-zondagsopening","11":"people-stefan-goethaert","12":"company-colruyt","13":"company-colruyt-group","14":"region-belgique"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Malgr\u00e9 une perte de parts de march\u00e9, Colruyt n&#039;ouvrira pas le dimanche - RetailDetail 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