{"id":15045,"date":"2016-10-05T09:09:42","date_gmt":"2016-10-05T09:09:42","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/interfrost-foodservice-rebaptise-oresto-food-partners-2\/"},"modified":"2016-10-05T09:09:42","modified_gmt":"2016-10-05T09:09:42","slug":"interfrost-foodservice-rebaptise-oresto-food-partners-2","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/interfrost-foodservice-rebaptise-oresto-food-partners-2\/","title":{"rendered":"Interfrost Foodservice rebaptis\u00e9 Oresto Food Partners"},"content":{"rendered":"<p>D\u00e9sormais <strong>Interfrost Foodservice<\/strong>, r\u00e9seau de fournisseurs au secteur horeca, s\u2019appellera <strong>Oresto Food Partners<\/strong>. Le groupe a d\u00e9cid\u00e9 de changer de nom, parce qu\u2019interfrost ne couvrait plus l\u2019enti\u00e8ret\u00e9 de l\u2019assortiment.<\/p>\n<p><!--break--><\/p>\n<h2>Les grossistes renoncent \u00e0 leur logo<\/h2>\n<p>\u00ab Actuellement notre gamme comprend 50.000 articles, allant de produits alimentaires frais, secs et surgel\u00e9s aux boissons, en passant par le non-food. Le terme \u2018interfrost\u2019, qui fait d\u2019abord penser aux produits surgel\u00e9s, ne couvrait donc plus l\u2019enti\u00e8ret\u00e9 de notre offre \u00bb, explique la general manager Chantal Philtjens \u00e0 Made in Vlaams-Brabant.<\/p>\n<p>\nLe nouveau nom doit \u00e9voquer la notion de \u2018restaurant\u2019 et doit \u00eatre compr\u00e9hensible tant pour les clients n\u00e9erlandophones que francophones. Tous les grossistes faisant partie d\u2019 Oresto Food Partners renonceront \u00e0 leur propre logo et afficheront le nouveau nom sur leurs camions.<\/p>\n<p>\nInterfrost Belgium a vu le jour en 1989 lorsque 9 grossistes belges ont d\u00e9cid\u00e9 de se regrouper, afin d\u2019obtenir de meilleures conditions d\u2019achat. Rebaptis\u00e9 Interfrost Foodservice en 2008, le groupe compte aujourd\u2019hui 19 grossistes en Belgique et au Luxembourg, qui ensemble r\u00e9alisent un chiffre d\u2019affaires annuel de 210 millions d\u2019euros.<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>D\u00e9sormais Interfrost Foodservice, r\u00e9seau de fournisseurs au secteur horeca, s\u2019appellera Oresto Food Partners. Le groupe a d\u00e9cid\u00e9 de changer de nom, parce qu\u2019interfrost ne couvrait plus l\u2019enti\u00e8ret\u00e9 de l\u2019assortiment. Les grossistes renoncent \u00e0 leur logo \u00ab Actuellement notre gamme comprend 50.000 articles, allant de produits alimentaires frais, secs et surgel\u00e9s aux boissons, en passant par [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-15045","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Interfrost Foodservice rebaptis\u00e9 Oresto Food Partners - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"D\u00e9sormais Interfrost Foodservice s\u2019appellera Oresto Food Partners. 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