{"id":153711,"date":"2026-08-18T17:34:02","date_gmt":"2026-08-18T15:34:02","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=153711"},"modified":"2026-08-18T17:34:04","modified_gmt":"2026-08-18T15:34:04","slug":"ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\/","title":{"rendered":"Ikea lance sa plateforme de vente d&rsquo;occasion au Royaume-Uni"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Ikea lancera <\/strong>plus tard cette ann\u00e9e sa propre plateforme en ligne d\u00e9di\u00e9e aux meubles d&rsquo;occasion au Royaume-Uni. Le g\u00e9ant de l&rsquo;ameublement souhaite ainsi mieux s&rsquo;implanter sur le march\u00e9 en pleine croissance des articles d&rsquo;occasion tout en prolongeant la dur\u00e9e de vie de ses meubles.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pays par pays<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ce lancement au Royaume-Uni fait suite \u00e0 des essais men\u00e9s avec des plateformes similaires en Espagne et en Norv\u00e8ge. En Belgique et au Luxembourg \u00e9galement, Ikea dispose <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-etend-sa-plateforme-de-vente-doccasion-a-la-belgique\/\" data-type=\"link\" data-id=\"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-etend-sa-plateforme-de-vente-doccasion-a-la-belgique\/\">depuis avril de sa propre plateforme de vente d\u2019occasion<\/a>, sur laquelle les membres de l\u2019Ikea Family peuvent vendre directement des produits d\u2019occasion \u00e0 d\u2019autres consommateurs de leur quartier.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Au Royaume-Uni, la vente d\u2019articles d\u2019occasion s\u2019effectue actuellement via des espaces d\u00e9di\u00e9s dans certains magasins, comme c\u2019est encore le cas notamment aux Pays-Bas. Ikea semble donc d\u00e9ployer sa plateforme en ligne de mani\u00e8re progressive, pays par pays.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Une part du g\u00e2teau<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u00ab Notre objectif est <a href=\"https:\/\/www.theguardian.com\/business\/2026\/aug\/18\/ikea-to-take-on-ebay-and-vinted-with-uk-online-secondhand-site\">de faciliter au maximum la transmission<\/a> des produits Ikea appr\u00e9ci\u00e9s \u00bb, explique un porte-parole au Guardian. \u00ab Nous cr\u00e9ons un espace fiable et dynamique o\u00f9 les membres de notre programme Ikea Family peuvent \u00e9changer entre eux rapidement et facilement. \u00bb<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ikea r\u00e9pond ainsi \u00e0 la croissance rapide de la consommation d\u2019occasion. <strong>Vinted<\/strong>, qui a d\u00e9but\u00e9 avec des v\u00eatements d\u2019occasion, s\u2019est depuis \u00e9tendu notamment aux articles d\u2019ameublement et \u00e0 l\u2019\u00e9lectronique. <strong>Facebook Marketplace<\/strong>, <strong>eBay <\/strong>et<strong> <\/strong>des plateformes sp\u00e9cialis\u00e9es se disputent \u00e9galement une plus grande part de march\u00e9.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ikea lancera plus tard cette ann\u00e9e sa propre plateforme en ligne d\u00e9di\u00e9e aux meubles d&rsquo;occasion au Royaume-Uni. Le g\u00e9ant de l&rsquo;ameublement souhaite ainsi mieux s&rsquo;implanter sur le march\u00e9 en pleine croissance des articles d&rsquo;occasion, tout en prolongeant la dur\u00e9e de vie de ses meubles.<\/p>\n","protected":false},"author":5,"featured_media":153712,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[29,21],"tags":[173,94],"people":[],"extra":[],"company":[211],"topic":[198],"region":[381],"class_list":["post-153711","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-maison-deco","category-wonen","tag-seconde-main","tag-tweedehands","company-ikea","topic-e-commerce","region-royaume-uni"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ikea lance sa plateforme de vente d&#039;occasion au Royaume-Uni - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ikea lance sa plateforme de vente d&#039;occasion au Royaume-Uni - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Ikea lancera plus tard cette ann\u00e9e sa propre plateforme en ligne d\u00e9di\u00e9e aux meubles d&#039;occasion au Royaume-Uni. Le g\u00e9ant de l&#039;ameublement souhaite ainsi mieux s&#039;implanter sur le march\u00e9 en pleine croissance des articles d&#039;occasion, tout en prolongeant la dur\u00e9e de vie de ses meubles.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\/\" \/>\n<meta property=\"og:site_name\" content=\"RetailDetail BE\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-18T15:34:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-18T15:34:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/08\/Ikea-shutterstock_701704888.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pauline Neerman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pauline Neerman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\\\/\"},\"author\":{\"name\":\"Pauline Neerman\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/66b54803fa10759039079458ea89e307\"},\"headline\":\"Ikea lance sa plateforme de vente d&rsquo;occasion au Royaume-Uni\",\"datePublished\":\"2026-08-18T15:34:02+00:00\",\"dateModified\":\"2026-08-18T15:34:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\\\/\"},\"wordCount\":271,\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/Ikea-shutterstock_701704888.jpg\",\"keywords\":[\"seconde main\",\"Tweedehands\"],\"articleSection\":[\"Maison &amp; D\u00e9co\",\"Wonen\"],\"inLanguage\":\"fr-FR\",\"copyrightYear\":\"2026\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\\\/\",\"name\":\"Ikea lance sa plateforme de vente d'occasion au Royaume-Uni - RetailDetail BE\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/Ikea-shutterstock_701704888.jpg\",\"datePublished\":\"2026-08-18T15:34:02+00:00\",\"dateModified\":\"2026-08-18T15:34:04+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/Ikea-shutterstock_701704888.jpg\",\"contentUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/Ikea-shutterstock_701704888.jpg\",\"width\":1000,\"height\":667,\"caption\":\"\u00a9 Shutterstock.com\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/maison-deco\\\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Ikea lance sa plateforme de vente d&#8217;occasion au Royaume-Uni\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\",\"name\":\"RetailDetail BE\",\"description\":\"News\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\",\"name\":\"RetailDetail BE\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.svg\",\"contentUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.svg\",\"width\":131,\"height\":70,\"caption\":\"RetailDetail BE\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/66b54803fa10759039079458ea89e307\",\"name\":\"Pauline Neerman\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g\",\"caption\":\"Pauline Neerman\"},\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/author\\\/paulineneerman\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Ikea lance sa plateforme de vente d'occasion au Royaume-Uni - RetailDetail BE","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\/","og_locale":"fr_FR","og_type":"article","og_title":"Ikea lance sa plateforme de vente d'occasion au Royaume-Uni - RetailDetail BE","og_description":"Ikea lancera plus tard cette ann\u00e9e sa propre plateforme en ligne d\u00e9di\u00e9e aux meubles d'occasion au Royaume-Uni. Le g\u00e9ant de l'ameublement souhaite ainsi mieux s'implanter sur le march\u00e9 en pleine croissance des articles d'occasion, tout en prolongeant la dur\u00e9e de vie de ses meubles.","og_url":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\/","og_site_name":"RetailDetail BE","article_published_time":"2026-08-18T15:34:02+00:00","article_modified_time":"2026-08-18T15:34:04+00:00","og_image":[{"width":1000,"height":667,"url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/08\/Ikea-shutterstock_701704888.jpg","type":"image\/jpeg"}],"author":"Pauline Neerman","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Pauline Neerman","Dur\u00e9e de lecture estim\u00e9e":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\/#article","isPartOf":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\/"},"author":{"name":"Pauline Neerman","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/person\/66b54803fa10759039079458ea89e307"},"headline":"Ikea lance sa plateforme de vente d&rsquo;occasion au Royaume-Uni","datePublished":"2026-08-18T15:34:02+00:00","dateModified":"2026-08-18T15:34:04+00:00","mainEntityOfPage":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\/"},"wordCount":271,"publisher":{"@id":"https:\/\/www.retaildetail.be\/nl\/#organization"},"image":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/08\/Ikea-shutterstock_701704888.jpg","keywords":["seconde main","Tweedehands"],"articleSection":["Maison &amp; D\u00e9co","Wonen"],"inLanguage":"fr-FR","copyrightYear":"2026","copyrightHolder":{"@id":"https:\/\/www.retaildetail.be\/#organization"}},{"@type":"WebPage","@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\/","url":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\/","name":"Ikea lance sa plateforme de vente d'occasion au Royaume-Uni - RetailDetail BE","isPartOf":{"@id":"https:\/\/www.retaildetail.be\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\/#primaryimage"},"image":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/08\/Ikea-shutterstock_701704888.jpg","datePublished":"2026-08-18T15:34:02+00:00","dateModified":"2026-08-18T15:34:04+00:00","breadcrumb":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\/#primaryimage","url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/08\/Ikea-shutterstock_701704888.jpg","contentUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/08\/Ikea-shutterstock_701704888.jpg","width":1000,"height":667,"caption":"\u00a9 Shutterstock.com"},{"@type":"BreadcrumbList","@id":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/ikea-lance-sa-propre-plateforme-de-vente-doccasion-au-royaume-uni\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.retaildetail.be\/fr\/"},{"@type":"ListItem","position":2,"name":"Ikea lance sa plateforme de vente d&#8217;occasion au Royaume-Uni"}]},{"@type":"WebSite","@id":"https:\/\/www.retaildetail.be\/nl\/#website","url":"https:\/\/www.retaildetail.be\/nl\/","name":"RetailDetail BE","description":"News","publisher":{"@id":"https:\/\/www.retaildetail.be\/nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.retaildetail.be\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.retaildetail.be\/nl\/#organization","name":"RetailDetail BE","url":"https:\/\/www.retaildetail.be\/nl\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/logo\/image\/","url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.svg","contentUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.svg","width":131,"height":70,"caption":"RetailDetail BE"},"image":{"@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/person\/66b54803fa10759039079458ea89e307","name":"Pauline Neerman","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g","caption":"Pauline Neerman"},"url":"https:\/\/www.retaildetail.be\/fr\/author\/paulineneerman\/"}]}},"jetpack_featured_media_url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/08\/Ikea-shutterstock_701704888.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/posts\/153711","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/comments?post=153711"}],"version-history":[{"count":1,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/posts\/153711\/revisions"}],"predecessor-version":[{"id":153713,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/posts\/153711\/revisions\/153713"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/media\/153712"}],"wp:attachment":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/media?parent=153711"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/categories?post=153711"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/tags?post=153711"},{"taxonomy":"people","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/people?post=153711"},{"taxonomy":"extra","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/extra?post=153711"},{"taxonomy":"company","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/company?post=153711"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/topic?post=153711"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/region?post=153711"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}