{"id":154224,"date":"2026-08-26T16:25:57","date_gmt":"2026-08-26T14:25:57","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=154224"},"modified":"2026-08-26T16:25:58","modified_gmt":"2026-08-26T14:25:58","slug":"hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/bricolage-jardin\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\/","title":{"rendered":"Hornbach guide ses clients jusqu\u2019au bon rayon gr\u00e2ce \u00e0 son application"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Hornbach <\/strong>lance une fonctionnalit\u00e9 de navigation dans son application pour tous ses magasins de bricolage aux Pays-Bas. Les clients re\u00e7oivent sur leur smartphone un itin\u00e9raire menant \u00e0 l&rsquo;all\u00e9e, au rayonnage et \u00e0 l&rsquo;\u00e9tag\u00e8re o\u00f9 se trouve un produit. La cha\u00eene de bricolage a test\u00e9 cette technologie pendant un an \u00e0 Nim\u00e8gue.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">All\u00e9ger la charge de travail<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Quiconque part \u00e0 la recherche d\u2019une vis sp\u00e9cifique dans un grand magasin de bricolage peut \u00eatre amen\u00e9 \u00e0 parcourir une distance consid\u00e9rable. Hornbach souhaite limiter ces recherches gr\u00e2ce \u00e0 une nouvelle fonctionnalit\u00e9 de navigation int\u00e9gr\u00e9e \u00e0 son application. Depuis le 26 ao\u00fbt, les clients peuvent l\u2019utiliser dans l\u2019ensemble des dix-huit magasins n\u00e9erlandais.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Selon Hornbach, cette fonctionnalit\u00e9 doit non seulement faire gagner du temps aux clients, mais aussi soulager les employ\u00e9s. \u00ab D\u2019un seul coup d\u2019\u0153il, ils voient o\u00f9 ils doivent se rendre et se dirigent directement vers l\u2019article \u00bb, explique Jochem van Breda, responsable des processus et des projets chez Hornbach Pays-Bas. \u00ab Trouver imm\u00e9diatement ce que l\u2019on cherche fait gagner du temps et \u00e9vite d\u2019avoir \u00e0 parcourir les all\u00e9es ou \u00e0 demander de l\u2019aide \u00e0 un employ\u00e9. \u00bb<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Test\u00e9e pendant un an<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Le client s\u00e9lectionne d\u2019abord un article dans l\u2019application, puis choisit l\u2019option \u00ab itin\u00e9raire \u00bb. Pour d\u00e9terminer le point de d\u00e9part, l\u2019utilisateur scanne le code-barres d\u2019un produit situ\u00e9 \u00e0 proximit\u00e9. L\u2019application affiche ensuite l\u2019itin\u00e9raire \u00e0 suivre sur un plan.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hornbach a test\u00e9 le syst\u00e8me au cours de l\u2019ann\u00e9e \u00e9coul\u00e9e dans son magasin de Nim\u00e8gue. Selon la cha\u00eene, les utilisateurs ont r\u00e9agi positivement et cette fonctionnalit\u00e9 a m\u00eame incit\u00e9 certains clients \u00e0 installer l\u2019application. \u00ab Ils appr\u00e9cient d\u2019avoir le contr\u00f4le \u00bb, explique Van Breda. \u00ab Ils se d\u00e9placent dans le magasin \u00e0 leur rythme sans avoir \u00e0 demander de l\u2019aide. \u00bb<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hornbach lance une fonctionnalit\u00e9 de navigation dans son application pour tous ses magasins de bricolage aux Pays-Bas. Les clients re\u00e7oivent sur leur smartphone un itin\u00e9raire menant \u00e0 l&rsquo;all\u00e9e, au rayonnage et \u00e0 l&rsquo;\u00e9tag\u00e8re o\u00f9 se trouve un produit. La cha\u00eene de bricolage a test\u00e9 cette technologie pendant un an \u00e0 Nim\u00e8gue.<\/p>\n","protected":false},"author":5,"featured_media":154225,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[26,16],"tags":[],"people":[],"extra":[],"company":[1719],"topic":[462],"region":[524],"class_list":["post-154224","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bricolage-jardin","category-doe-het-zelf-tuin","company-hornbach","topic-innovation","region-pays-bas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hornbach guide ses clients jusqu\u2019au bon rayon gr\u00e2ce \u00e0 son application - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/bricolage-jardin\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hornbach guide ses clients jusqu\u2019au bon rayon gr\u00e2ce \u00e0 son application - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Hornbach lance une fonctionnalit\u00e9 de navigation dans son application pour tous ses magasins de bricolage aux Pays-Bas. Les clients re\u00e7oivent sur leur smartphone un itin\u00e9raire menant \u00e0 l&#039;all\u00e9e, au rayonnage et \u00e0 l&#039;\u00e9tag\u00e8re o\u00f9 se trouve un produit. La cha\u00eene de bricolage a test\u00e9 cette technologie pendant un an \u00e0 Nim\u00e8gue.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.retaildetail.be\/fr\/news\/bricolage-jardin\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\/\" \/>\n<meta property=\"og:site_name\" content=\"RetailDetail BE\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-26T14:25:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-26T14:25:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/08\/shutterstock_hornbach_NL-1-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pauline Neerman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pauline Neerman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/bricolage-jardin\\\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/bricolage-jardin\\\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\\\/\"},\"author\":{\"name\":\"Pauline Neerman\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/66b54803fa10759039079458ea89e307\"},\"headline\":\"Hornbach guide ses clients jusqu\u2019au bon rayon gr\u00e2ce \u00e0 son application\",\"datePublished\":\"2026-08-26T14:25:57+00:00\",\"dateModified\":\"2026-08-26T14:25:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/bricolage-jardin\\\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\\\/\"},\"wordCount\":329,\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/bricolage-jardin\\\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/shutterstock_hornbach_NL-1-1.jpg\",\"articleSection\":[\"Bricolage\\\/Jardin\",\"Doe-Het-Zelf\\\/Tuin\"],\"inLanguage\":\"fr-FR\",\"copyrightYear\":\"2026\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/bricolage-jardin\\\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/bricolage-jardin\\\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\\\/\",\"name\":\"Hornbach guide ses clients jusqu\u2019au bon rayon gr\u00e2ce \u00e0 son application - RetailDetail BE\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/bricolage-jardin\\\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/bricolage-jardin\\\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/shutterstock_hornbach_NL-1-1.jpg\",\"datePublished\":\"2026-08-26T14:25:57+00:00\",\"dateModified\":\"2026-08-26T14:25:58+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/bricolage-jardin\\\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/bricolage-jardin\\\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/bricolage-jardin\\\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/shutterstock_hornbach_NL-1-1.jpg\",\"contentUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/shutterstock_hornbach_NL-1-1.jpg\",\"width\":1000,\"height\":667,\"caption\":\"\u00a9 PixelBiss \\\/ Shutterstock.com\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/news\\\/bricolage-jardin\\\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Hornbach guide ses clients jusqu\u2019au bon rayon gr\u00e2ce \u00e0 son application\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\",\"name\":\"RetailDetail BE\",\"description\":\"News\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\",\"name\":\"RetailDetail BE\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.svg\",\"contentUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.svg\",\"width\":131,\"height\":70,\"caption\":\"RetailDetail BE\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/66b54803fa10759039079458ea89e307\",\"name\":\"Pauline Neerman\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g\",\"caption\":\"Pauline Neerman\"},\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/fr\\\/author\\\/paulineneerman\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Hornbach guide ses clients jusqu\u2019au bon rayon gr\u00e2ce \u00e0 son application - RetailDetail BE","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.retaildetail.be\/fr\/news\/bricolage-jardin\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\/","og_locale":"fr_FR","og_type":"article","og_title":"Hornbach guide ses clients jusqu\u2019au bon rayon gr\u00e2ce \u00e0 son application - RetailDetail BE","og_description":"Hornbach lance une fonctionnalit\u00e9 de navigation dans son application pour tous ses magasins de bricolage aux Pays-Bas. Les clients re\u00e7oivent sur leur smartphone un itin\u00e9raire menant \u00e0 l'all\u00e9e, au rayonnage et \u00e0 l'\u00e9tag\u00e8re o\u00f9 se trouve un produit. La cha\u00eene de bricolage a test\u00e9 cette technologie pendant un an \u00e0 Nim\u00e8gue.","og_url":"https:\/\/www.retaildetail.be\/fr\/news\/bricolage-jardin\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\/","og_site_name":"RetailDetail BE","article_published_time":"2026-08-26T14:25:57+00:00","article_modified_time":"2026-08-26T14:25:58+00:00","og_image":[{"width":1000,"height":667,"url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/08\/shutterstock_hornbach_NL-1-1.jpg","type":"image\/jpeg"}],"author":"Pauline Neerman","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Pauline Neerman","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.retaildetail.be\/fr\/news\/bricolage-jardin\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\/#article","isPartOf":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/bricolage-jardin\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\/"},"author":{"name":"Pauline Neerman","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/person\/66b54803fa10759039079458ea89e307"},"headline":"Hornbach guide ses clients jusqu\u2019au bon rayon gr\u00e2ce \u00e0 son application","datePublished":"2026-08-26T14:25:57+00:00","dateModified":"2026-08-26T14:25:58+00:00","mainEntityOfPage":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/bricolage-jardin\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\/"},"wordCount":329,"publisher":{"@id":"https:\/\/www.retaildetail.be\/nl\/#organization"},"image":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/bricolage-jardin\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/08\/shutterstock_hornbach_NL-1-1.jpg","articleSection":["Bricolage\/Jardin","Doe-Het-Zelf\/Tuin"],"inLanguage":"fr-FR","copyrightYear":"2026","copyrightHolder":{"@id":"https:\/\/www.retaildetail.be\/#organization"}},{"@type":"WebPage","@id":"https:\/\/www.retaildetail.be\/fr\/news\/bricolage-jardin\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\/","url":"https:\/\/www.retaildetail.be\/fr\/news\/bricolage-jardin\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\/","name":"Hornbach guide ses clients jusqu\u2019au bon rayon gr\u00e2ce \u00e0 son application - RetailDetail BE","isPartOf":{"@id":"https:\/\/www.retaildetail.be\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/bricolage-jardin\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\/#primaryimage"},"image":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/bricolage-jardin\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/08\/shutterstock_hornbach_NL-1-1.jpg","datePublished":"2026-08-26T14:25:57+00:00","dateModified":"2026-08-26T14:25:58+00:00","breadcrumb":{"@id":"https:\/\/www.retaildetail.be\/fr\/news\/bricolage-jardin\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.retaildetail.be\/fr\/news\/bricolage-jardin\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.retaildetail.be\/fr\/news\/bricolage-jardin\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\/#primaryimage","url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/08\/shutterstock_hornbach_NL-1-1.jpg","contentUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/08\/shutterstock_hornbach_NL-1-1.jpg","width":1000,"height":667,"caption":"\u00a9 PixelBiss \/ Shutterstock.com"},{"@type":"BreadcrumbList","@id":"https:\/\/www.retaildetail.be\/fr\/news\/bricolage-jardin\/hornbach-guide-ses-clients-directement-vers-le-rayon-qui-leur-convient\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.retaildetail.be\/fr\/"},{"@type":"ListItem","position":2,"name":"Hornbach guide ses clients jusqu\u2019au bon rayon gr\u00e2ce \u00e0 son application"}]},{"@type":"WebSite","@id":"https:\/\/www.retaildetail.be\/nl\/#website","url":"https:\/\/www.retaildetail.be\/nl\/","name":"RetailDetail BE","description":"News","publisher":{"@id":"https:\/\/www.retaildetail.be\/nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.retaildetail.be\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.retaildetail.be\/nl\/#organization","name":"RetailDetail BE","url":"https:\/\/www.retaildetail.be\/nl\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/logo\/image\/","url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.svg","contentUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.svg","width":131,"height":70,"caption":"RetailDetail BE"},"image":{"@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/person\/66b54803fa10759039079458ea89e307","name":"Pauline Neerman","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g","caption":"Pauline Neerman"},"url":"https:\/\/www.retaildetail.be\/fr\/author\/paulineneerman\/"}]}},"jetpack_featured_media_url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/08\/shutterstock_hornbach_NL-1-1.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/posts\/154224","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/comments?post=154224"}],"version-history":[{"count":1,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/posts\/154224\/revisions"}],"predecessor-version":[{"id":154226,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/posts\/154224\/revisions\/154226"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/media\/154225"}],"wp:attachment":[{"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/media?parent=154224"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/categories?post=154224"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/tags?post=154224"},{"taxonomy":"people","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/people?post=154224"},{"taxonomy":"extra","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/extra?post=154224"},{"taxonomy":"company","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/company?post=154224"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/topic?post=154224"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/www.retaildetail.be\/fr\/wp-json\/wp\/v2\/region?post=154224"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}