{"id":154737,"date":"2026-09-04T13:39:28","date_gmt":"2026-09-04T11:39:28","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=154737"},"modified":"2026-09-04T13:39:31","modified_gmt":"2026-09-04T11:39:31","slug":"delhaize-introduit-une-caisse-pliante-reutilisable-en-magasin","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/delhaize-introduit-une-caisse-pliante-reutilisable-en-magasin\/","title":{"rendered":"Delhaize introduit des caisses pliantes r\u00e9utilisables en magasin"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Delhaize <\/strong>propose d\u00e9sormais une caisse pliable r\u00e9utilisable \u00e0 la caisse. L\u2019enseigne \u00e9tend ainsi au commerce physique le syst\u00e8me qu\u2019elle utilise d\u00e9j\u00e0 depuis l\u2019an dernier pour les commandes en ligne.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Caisses \u00e0 vendre<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pour ses activit\u00e9s d\u2019e-commerce, Delhaize a remplac\u00e9 en 2025 les cartons par des caisses rouges r\u00e9utilisables. Celles-ci restent la propri\u00e9t\u00e9 de l\u2019enseigne et circulent entre Delhaize et ses clients en ligne. Selon l\u2019entreprise, plus de 700 000 exemplaires sont aujourd\u2019hui en circulation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La nouvelle caisse verte co\u00fbte 7,99 euros et se compose d\u2019au moins 98 % de plastique recycl\u00e9. Les clients l\u2019ach\u00e8tent eux-m\u00eames et peuvent la rapporter lors de leurs visites suivantes. Delhaize affirme ainsi \u00e9conomiser environ 1 205 tonnes de carton par an, soit, selon ses calculs, l\u2019\u00e9quivalent d\u2019environ 14 000 arbres.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Une alternative au sac de courses<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u00ab L\u2019exp\u00e9rience positive avec nos caisses r\u00e9utilisables pour l\u2019e-commerce montre que le r\u00e9emploi peut parfaitement aller de pair avec la facilit\u00e9 d\u2019utilisation. C\u2019est pourquoi nous appliquons aujourd\u2019hui cette m\u00eame logique \u00e0 nos magasins physiques \u00bb, explique Tessa Deryck, Waste and Packaging Reduction Manager chez Delhaize.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les deux syst\u00e8mes r\u00e9pondent toutefois \u00e0 des logiques diff\u00e9rentes. Delhaize r\u00e9cup\u00e8re les caisses rouges apr\u00e8s la livraison et les r\u00e9utilise pour d\u2019autres commandes en ligne. La caisse verte, elle, devient la propri\u00e9t\u00e9 du client et sert d\u2019alternative au sac de courses. Avec cette nouvelle caisse, Delhaize entend r\u00e9duire davantage l\u2019utilisation de sacs et prolonger la dur\u00e9e de vie des mat\u00e9riaux d\u2019emballage.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Delhaize propose d\u00e9sormais une caisse pliable r\u00e9utilisable \u00e0 la caisse. La cha\u00eene de supermarch\u00e9s \u00e9tend ainsi \u00e0 ses magasins physiques le mod\u00e8le de r\u00e9utilisation qu&rsquo;elle applique d\u00e9j\u00e0 aux commandes en ligne.<\/p>\n","protected":false},"author":5,"featured_media":154738,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18,24],"tags":[1530,1758],"people":[],"extra":[43],"company":[196],"topic":[373],"region":[226],"class_list":["post-154737","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","tag-dechets","tag-emballage","extra-plus","company-delhaize","topic-durabilite","region-belgique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Delhaize introduit des caisses pliantes r\u00e9utilisables en magasin - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/delhaize-introduit-une-caisse-pliante-reutilisable-en-magasin\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Delhaize introduit des caisses pliantes r\u00e9utilisables en magasin - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Delhaize propose d\u00e9sormais une caisse pliable r\u00e9utilisable \u00e0 la caisse. 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