{"id":156394,"date":"2026-10-06T08:53:56","date_gmt":"2026-10-06T06:53:56","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=156394"},"modified":"2026-10-06T08:54:00","modified_gmt":"2026-10-06T06:54:00","slug":"en-images-jd-com-se-lance-dans-la-decoration-dinterieur-avec-un-grand-magasin-dedie-a-lhabitat-de-12-000-metres-carres","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/en-images-jd-com-se-lance-dans-la-decoration-dinterieur-avec-un-grand-magasin-dedie-a-lhabitat-de-12-000-metres-carres\/","title":{"rendered":"[En Images] JD.com se lance dans la d\u00e9coration d&rsquo;int\u00e9rieur avec un grand magasin de 12 000 m\u00e8tres carr\u00e9s"},"content":{"rendered":"\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"slide\" style=\"--aspect-ratio:calc(1024 \/ 768)\"><div class=\"wp-block-jetpack-slideshow_container swiper\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li 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class=\"wp-block-jetpack-slideshow_image wp-image-156383\" data-id=\"156383\" data-aspect-ratio=\"1024 \/ 717\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-ICEBOUQUET-scaled-1-1024x717.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-ICEBOUQUET-scaled-1-1024x717.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-ICEBOUQUET-scaled-1-300x210.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-ICEBOUQUET-scaled-1-768x538.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-ICEBOUQUET-scaled-1-1536x1076.jpg 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-ICEBOUQUET-scaled-1-2048x1434.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-156382\" data-id=\"156382\" data-aspect-ratio=\"1024 \/ 683\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-JUANZONG-Books-scaled-1-1024x683.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-JUANZONG-Books-scaled-1-1024x683.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-JUANZONG-Books-scaled-1-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-JUANZONG-Books-scaled-1-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-JUANZONG-Books-scaled-1-1536x1025.jpg 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-JUANZONG-Books-scaled-1-2048x1366.jpg 2048w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-JUANZONG-Books-scaled-1-185x122.jpg 185w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-156381\" data-id=\"156381\" data-aspect-ratio=\"1024 \/ 683\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-Art1-scaled-1-1024x683.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-Art1-scaled-1-1024x683.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-Art1-scaled-1-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-Art1-scaled-1-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-Art1-scaled-1-1536x1025.jpg 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-Art1-scaled-1-2048x1366.jpg 2048w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2026\/10\/101HOME-Art1-scaled-1-185x122.jpg 185w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>JD.com<\/strong> s&rsquo;attaque d\u00e9sormais au salon avec <strong>101HOME<\/strong>, un nouveau concept d&rsquo;habitat haut de gamme \u00e0 Shanghai. Sur 12 000 m\u00e8tres carr\u00e9s, le g\u00e9ant chinois du commerce \u00e9lectronique associe mobilier, technologie, restauration, art et concepts d&rsquo;am\u00e9nagement int\u00e9rieurs complets.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Des d\u00e9buts en Chine<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Le premier magasin 101HOME a ouvert ses portes le 28 septembre dans le district de Jing\u2019an \u00e0 Shanghai. Ce grand magasin compte quatre \u00e9tages et propose une gamme de plus de 15 000 produits. Plus de 2 000 d\u2019entre eux sont disponibles en exclusivit\u00e9 chez 101HOME et plus d\u2019un millier d\u2019articles y font leur entr\u00e9e sur le march\u00e9. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Une trentaine de marques internationales font leur entr\u00e9e en Chine via ce magasin, tandis que plus de 150 marques apparaissent pour la premi\u00e8re fois sur JD.com. Parmi les marques internationales, on trouve Vitra, Herman Miller, Gervasoni, Flos, Artemide, Fritz Hansen, ferm LIVING et GUBI. Des marques de design chinoises telles que U+ et FNJI y occupent \u00e9galement une place de choix.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Caf\u00e9, art et Bourgogne<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Au c\u0153ur du concept se trouvent 33 \u00ab Dream Homes \u00bb enti\u00e8rement am\u00e9nag\u00e9s. Les designers y montrent comment le mobilier, l\u2019\u00e9clairage et les accessoires s\u2019associent pour cr\u00e9er un cadre de vie complet. La designer britannique Kelly Hoppen et les designers japonais Shuhei Aoyama et Takashi Honma, entre autres, ont sign\u00e9 les int\u00e9rieurs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">JD.com souhaite ainsi s&rsquo;\u00e9loigner du mod\u00e8le traditionnel dans lequel les d\u00e9taillants se contentent principalement de pr\u00e9senter des produits c\u00f4te \u00e0 c\u00f4te. \u00ab 101HOME a \u00e9t\u00e9 con\u00e7u pour aller au-del\u00e0 du commerce traditionnel de l&rsquo;ameublement et r\u00e9unit sous un m\u00eame toit le design d&rsquo;int\u00e9rieur, les tendances lifestyle et les exp\u00e9riences sociales \u00bb, explique Billy Bao, responsable de 101HOME chez JD.com.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le concept englobe \u00e9galement la restauration, les livres, les expositions et l\u2019art. On y trouve notamment le \u00ab here cafe \u00bb japonais, la marque de glaces Ice Bouquet et le concept new-yorkais de caf\u00e9 et d\u2019art de vivre Devine\u2019r NYC. La s\u00e9lection de vins est \u00e9galement remarquable : JD.com propose plus de 300 vins de Bourgogne issus d\u2019allocations limit\u00e9es, dont plus de 100 sont disponibles au verre. Sept \u0153uvres d\u2019art publiques sont r\u00e9parties dans tout le b\u00e2timent.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Le magasin comme vitrine<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Derri\u00e8re ce concept lifestyle se cache \u00e9galement une strat\u00e9gie omnicanale claire. Les visiteurs peuvent tester physiquement les produits, puis les scanner et les commander directement en magasin. Gr\u00e2ce au service 101HOME CARE, les clients peuvent faire adapter des concepts d\u2019am\u00e9nagement int\u00e9rieurs complets \u00e0 leur propre logement. JD.com y associe sa propre infrastructure logistique, de la livraison \u00e0 l\u2019installation en passant par le service apr\u00e8s-vente. Le groupe utilise ainsi le magasin \u00e0 la fois comme showroom pour son \u00e9cosyst\u00e8me au sens large.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La technologie constitue un deuxi\u00e8me pilier. Avec JoyAI et JoyInside, JD.com pr\u00e9sente des applications int\u00e9gr\u00e9es pour, entre autres, les syst\u00e8mes d\u2019acc\u00e8s, les cuisines, les salles de bains, la chambre \u00e0 coucher et la surveillance de la sant\u00e9. Le grand magasin fait \u00e9galement la d\u00e9monstration de dizaines de robots \u00e0 usage domestique.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>JD.com s&rsquo;attaque d\u00e9sormais au salon avec 101HOME, un nouveau concept d&rsquo;habitat haut de gamme \u00e0 Shanghai. Sur 12 000 m\u00e8tres carr\u00e9s, le g\u00e9ant chinois du commerce \u00e9lectronique associe mobilier, technologie, restauration, art et concepts d&rsquo;am\u00e9nagement int\u00e9rieur complets.<\/p>\n","protected":false},"author":5,"featured_media":156395,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"template-gallery.php","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[29,21],"tags":[],"people":[],"extra":[43],"company":[454],"topic":[340,1262,310],"region":[277],"class_list":["post-156394","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-maison-deco","category-wonen","extra-plus","company-jd-com","topic-concept-de-magasin","topic-en-images","topic-ouverture-de-magasin","region-chine"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>[En Images] JD.com se lance dans la d\u00e9coration d&#039;int\u00e9rieur avec un grand magasin de 12 000 m\u00e8tres carr\u00e9s - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/en-images-jd-com-se-lance-dans-la-decoration-dinterieur-avec-un-grand-magasin-dedie-a-lhabitat-de-12-000-metres-carres\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"[En Images] JD.com se lance dans la d\u00e9coration d&#039;int\u00e9rieur avec un grand magasin de 12 000 m\u00e8tres carr\u00e9s - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"JD.com s&#039;attaque d\u00e9sormais au salon avec 101HOME, un nouveau concept d&#039;habitat haut de gamme \u00e0 Shanghai. 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