{"id":156409,"date":"2026-10-06T09:22:55","date_gmt":"2026-10-06T07:22:55","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=156409"},"modified":"2026-10-06T09:22:57","modified_gmt":"2026-10-06T07:22:57","slug":"jysk-simplante-sur-trois-marches-des-balkans","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/jysk-simplante-sur-trois-marches-des-balkans\/","title":{"rendered":"JYSK met fin \u00e0 la franchise dans trois pays des Balkans"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>JYSK <\/strong>met fin \u00e0 son mod\u00e8le de franchise au Kosovo, en Albanie et en Mac\u00e9doine du Nord. La cha\u00eene danoise d&rsquo;ameublement rach\u00e8te 25 magasins ainsi que les structures locales afin de pouvoir se d\u00e9velopper plus rapidement en gestion propre.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Un meilleur contr\u00f4le de la croissance<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">JYSK a conclu un accord avec son partenaire franchis\u00e9 Fatmir Zymberi concernant la reprise de l\u2019ensemble des activit\u00e9s dans ces trois pays. Sous r\u00e9serve de l\u2019accord des autorit\u00e9s de contr\u00f4le, l\u2019op\u00e9ration prendra effet le 1er janvier 2027. Concr\u00e8tement, cela concerne douze magasins au Kosovo, six en Albanie et sept en Mac\u00e9doine du Nord. JYSK est pr\u00e9sent au Kosovo depuis 2004, puis s\u2019est implant\u00e9 en Mac\u00e9doine du Nord en 2008 et en Albanie en 2015.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cette acquisition permet \u00e0 JYSK de prendre directement les r\u00eanes en mati\u00e8re d\u2019investissements, de d\u00e9veloppement des magasins et d\u2019expansion. La cha\u00eene souhaite ouvrir de nouveaux magasins sur ces trois march\u00e9s et renforcer encore sa position. \u00ab Nous pensons qu\u2019il existe un potentiel consid\u00e9rable pour poursuivre la croissance de la marque JYSK en int\u00e9grant ces pays au sein de notre propre organisation, o\u00f9 nous investirons directement dans la poursuite de l\u2019expansion, nos magasins et nos collaborateurs \u00bb, d\u00e9clare le PDG Rami Jensen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Selon M. Jensen, ces trois march\u00e9s franchis\u00e9s ont d\u00e9j\u00e0 \u00e9tabli des bases solides. \u00ab Le Kosovo, l\u2019Albanie et la Mac\u00e9doine du Nord ont \u00e9t\u00e9 des march\u00e9s JYSK florissants, et je tiens \u00e0 remercier notre partenaire franchis\u00e9 Fatmir Zymberi ainsi que l\u2019ensemble des collaborateurs d\u2019avoir propos\u00e9 aux clients des offres attrayantes dans le domaine de la literie et de l\u2019ameublement scandinaves. \u00bb Pour les clients, peu de choses changent pour l\u2019instant : les magasins resteront ouverts comme d\u2019habitude pendant la p\u00e9riode de transition.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>JYSK met fin \u00e0 son mod\u00e8le de franchise au Kosovo, en Albanie et en Mac\u00e9doine du Nord. La cha\u00eene danoise d&rsquo;ameublement rach\u00e8te 25 magasins ainsi que les structures locales afin de pouvoir se d\u00e9velopper plus rapidement en gestion propre.<\/p>\n","protected":false},"author":5,"featured_media":156410,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[29,21],"tags":[],"people":[],"extra":[],"company":[567],"topic":[282],"region":[243],"class_list":["post-156409","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-maison-deco","category-wonen","company-jysk","topic-acquisition","region-europe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>JYSK met fin \u00e0 la franchise dans trois pays des Balkans - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/fr\/news\/maison-deco\/jysk-simplante-sur-trois-marches-des-balkans\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"JYSK met fin \u00e0 la franchise dans trois pays des Balkans - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"JYSK met fin \u00e0 son mod\u00e8le de franchise au Kosovo, en Albanie et en Mac\u00e9doine du Nord. 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